Innovation is not just about technical and systematic processes. In The Innovator’s Advantage, authors Evans Baiya and Ron Price reveal that the key to success is how you intertwine people throughout the innovation process. Organizing people is the first step and wrapping the processes tools, and systems around the people is the second step. Understanding how each person’s talent, skills and passion will influence innovation and how you can maximize their contributions is the secret to improving your innovation track record, creating in-demand products and services, and developing organizations where people want to work.