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The Home Run King’s Economic Home Run- How Babe Ruth Beat the Great Depression

Are you concerned about the impact the next 12-24 months could have on your retirement portfolio? With the stock market constantly fluctuating, it’s hard to know what the future holds. But what if there was a way to secure your retirement income without relying on the stock market?

You might be surprised to learn that Babe Ruth, one of the greatest baseball players of all time, was able to earn $300k in yearly retirement income during the Great Depression without relying on the stock market. And you can do the same.

It all started when Babe Ruth’s manager introduced him to his personal financial advisor, Mr. Heilman. Just months before the Great Depression, Heilman advised Ruth to move all his wealth into “no risk” investments, and it paid off. Not only did Ruth survive the depression, but he also created a wealth of income that secured his lifestyle and family’s financial future.

These “no risk” investments are still commonly used by retirees today and can be part of a Crash Proof Your Finances, you can secure your retirement income and protect your portfolio from potential market downturns.

However, not everyone qualifies for this type of retirement model. There are some restrictions based on age, profession, geographic location, and marital status.

If you have a portfolio of $500k-2m+ and want to learn more about how you can implement a Financial Fitness Strategy Session, and see if you qualify, please keep reading.

Learn how to never lose a dime in any market risk and catch the upside of the market.

We understand that retirement planning can be overwhelming, but it doesn’t have to be.

Don’t let the next market downturn ruin your retirement plans. Contact us today to learn more about how you can implement a Retirement Income & Protection Plan and secure your financial future.

Take time out of your life for your Financial Fitness so your assets are in shape and you will never out live your income

For more Healthy Money Tips Listen to our Podcast  “Money 911”

Sign up for a Financial Fitness Strategy Session: Meet with Kris Miller –

Financial Fitness Strategy Sessions

You can reach me at Kris@HealthyMoneyHappyLIfe.com, (951) 926-4158

 

 

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Biography and History Branding Case Studies Marketing Operations Strategy

WATCH: The Real Reason the Long John Silver’s Business is Sinking…

Long John Silver’s is the #1 fast food seafood restaurant in the United States.

But, they’ve been struggling for decades. Long John Silver’s has lost over half their franchises since their peak.  Here’s why…

 

 

 

The Real Reason Long John Silver’s is Struggling:

The original premise for the chain sounded good, at least on paper. During a family, vacation, businessman and restaurateur, Jim Patterson had a flash of inspiration:

Bring the sunny seaside fish and chips eating beach experience from the coast, to families nationwide.

When the chain first started, Long John Silver’s made an effort to impart each location with a seafaring theme reminiscent of the company’s vacation-inspired roots.

The company’s heyday was a ten-year period from about 1979 to 1989, during which it grew from a footprint of one thousand units to an all-time high of 1,500 locations.

Watch the full story on this episode of Company Man.

 

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Then a String of Devastating Decline in Market share…

The chain has been on a decline since at least 1989 when, in response to mounting debt, it first took its business private. In the three decades since, it’s been handed off from one unhappy owner to another.

They’ve also been plagued with bad marketing (often self-inflicted).

For example, in 2017 they’re marketing team posted a video of a hostage being beheaded with a swordfish in an attempt to “go viral”…

 

 

They were forced to issue an apology:

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On top of some marketing flops, probably the biggest failure is their lack of vision against the original mission to bring people into a coastal dinner experience.

 

Long John Silver's

You know that feeling you get when you have a craving for fried cod, but you also  want a root beer float and a chili dog? Apparently, not too many other could relate either…

In addition to loosing half their franchises since their height, they lost 300 locations over the last 5 years alone and another 60 during the 2020 COVID lockdowns.

While millions of Americans enjoy the convenience of fast food, it appears for Long John Silver’s target audience, they preferred the original quality experience and cheap burgers over fish sandwiches.

For more information visit tylerhayzlett.com

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Biography and History Branding Capital Case Studies Entrepreneurship Growth Industries Investing Management Mergers & Acquisition

Dumpster Diver Created the $1Billion Patagonia Cult With His Last Fifty Cents…

The Billion dollar Patagonia brand was started by a bullied teenager living off fifty cents a day learning how to be, a falconer…

And the original source material for the products he made, came from the dumpsters he was diving in.

 

The Bizarre Beginning of the Patagonia Brand

From it’s very beginning, the brand never really cared about being cool or even making money. Instead, it focused on making gear for the sport they loved while being environmentally responsible. Today they’ve become a status symbol for the biggest and richest companies in the world.

Here’s the story of how the Patagonia company was born…

 

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Patagonia’s Roots in Black Smithery, Falconry, and Rock-Climbing…

Patagonia’s founder, Yvon Chouinard was born in 1938 in Lisbon , Maine and raised in a French-Canadian community that spoke little English.

His father, a hard working blue collar man, moved the family to Burbank CA when Yvon was only 8 years old.  An experience that turned out to be a pretty shitty one for little Yvon.

Shitty because Yvon was bullied at school for not being able to speak English. He was also the smallest kid in his class which didn’t help his position. Not knowing what to do, Yvon would just simply run away. He spent most of his time alone in the wilderness. Hunting and fishing by himself.

Then one day, Yvon discovered, of all things, falconry…

 

 

He joined a local falconry club where he made friends and learned how to train hawks and falcons. For the first time, Yvon belonged to something.

One of the members, Don Prentice, was a mountain climber who trained the club how to rappel down cliffs to in order to access falcon nest located high up on mountain rock ledges.

 

So What’s the Blacksmith Connection?

The club became obsessed with the sport. Traveling all over the country rappelling down America’s tallest cliffs. They did it for the most part, without any gear…

Eventually the group turned their attention from rappelling to climbing. Were they’re lack of equipment became problematic (opposed to repelling down, climbing up requires a lot more than a rope).

With only 200 mountain climbers in those days and no store to provide their climbing gear, the group was forced to make their own in the early days of the sport. One of those items were pitons (the stakes mountain climbers hammer into the rock face to clip onto for, “safety”).

 

 

 

“Hey Mountain Climbers, Clean Up Your Shit!”

The problem with the original pitons was they were permanent. Climbers would just  leave the stakes poking out of the side of the mountain for others to use later on…It became an eyesore and Yvon wasn’t having it.

Yvon taught himself how to be a blacksmith (in a chicken coop in his parents backyard) where he invented the first sets of removable pitons, changing the sport forever. They even turned out to be stronger and more reliable than the permanent European pitons they originally used.

He didn’t even charge his friends for them in the beginning. He would just hand them to other climbers to help clean up the mountain side. They were an instant success.

 

 

From Climbing Gear to Clothing Icon…

Pategonia eventually got into the clothing business after Yvon took a climbing trip to Scotland where he bought a Rugby shirt because the material looked tough enough to climb a mountain in (and it looked cool). Plus he thought the collar would help keep the climbing ropes away from his neck.

Climbing in his Rugby shirt back in the states, Yvonn stuck out like a sore thumb in his flamboyant colored shirt. In a good way. Other climbers asked where they could get a “fancy colorful climbing shirt”.

Here’s a review of some of the original 1980s rugby shirts they launched with:

 

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So Yvon licensed a series of durable and colorful rugby (I mean climbing) shirts. They sold like hot cakes…

But while the clothing brand famously went through many ups and downs over the years, Patagonia today is one of the most recognized clothing brands on the planet.

All thanks to a badass little kid who climbed his way up in life on his own terms.

Watch for the full story…

 

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For more information visit tylerhayzlett.com

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Biography and History Branding Capital Case Studies Entrepreneurship Growth News and Politics News and Politics

WATCH: Guy Gets Paid to Shoot at Birds All Day in Order to Save Them. Here’s Why….

Somewhere in remote Montana, right now, there’s a guy getting paid to shoot an assault rifle at any bird that lands on his pond. In order to save their lives…

He’s a hero. In order to understand why, you need to know about the Berkeley Copper Mine.

 

The Most Dangerous Water in North America?

The Berkeley Pit is a former copper mine in the western United States, located in Butte, Montana.

Today it’s full of water. Deadly water…

With water that is heavily acidic (2.5 pH level), about the acidity of Coca-Cola, lemon juice, or gastric acid. As a result, the pit is full of heavy metals and dangerous chemicals that leach from the rock, including copper, arsenic, cadmium, zinc, and sulfuric acid.

It’s a cocktail of death, especially for un-expecting waterfowl.

The levels of copper are high enough in the water table that Montana Resources has mined copper directly from the water itself!

 

But the Berkley Pit is a Graveyard for Waterfowl…

In 1995, a flock of migrating geese landed in the Berkeley Pit and died. A total of 342 carcasses were recovered.

After inspecting the corpses, scientists discovered their insides were lined with burns and festering sores from exposure to high concentrations of copper, cadmium, and arsenic.

The water burned them alive…

On November 28, 2016, several thousand snow geese died after a large flock landed in the pit’s water to avoid a snowstorm. Immediately after the event, officials made efforts to scare birds away and prevent more from landing in the area.

Now, in order to protect any waterfowl from dying a very painful death, this man gets paid to protect them. By shooting at them…

Don’t worry, he doesn’t hurt them, he only scares them away for their own protection. Crazy job…

 

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For more information visit tylerhayzlett.com

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Biography and History Branding Capital Case Studies Entrepreneurship Growth Investing Marketing News and Politics Operations Strategy Wealth

WATCH: From Air Mattress to $31 Billion Company. The Airbnb Story

Airbnb was the stupidest idea for a business. The idea was to rent an air mattress in someone else’s occupied apartment. A Literal air bed and breakfast. I mean, who would pay to sleep on the floor of the apartment of a complete stranger?

Turns out quite a few actually. While no longer air mattresses, today Airbnb has over 150 million hosts who’s properties accommodate more than a half a billion guests a year

You Won’t Believe How airbnb Got Started!

Today, Airbnb is one of the most successful short-term rental businesses in the world today. Since its formation in 2008, it has experienced massive growth, starting out with just a few friends renting extra space in their home to an international multibillion-dollar corporation.

Here is the insane inside story of how 3 guys turned that into a $31 billion company.

The story is crazier than the idea. Watch founder, Brian Chesky explain the crazy story of how 3 college kids created one of the world’s largest companies on the stupidest for a business to LinkedIn Founder, Reed Hastings, at a Y Combinator event.

Crazy…

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For more information visit tylerhayzlett.com

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Advice Biography and History Branding Capital Case Studies Entrepreneurship Growth Investing Leadership News and Politics Personal Development Wealth

Mike Tyson’s Was Arrested 40 Times by 13. His Life Advice Will Leave You SPEECHLESS…

“All my life I’ve seen murders and robberies. I came from that world where everything was dog-eat-dog. If you had money or jewelry, if you couldn’t defend it or protect it, you’re going to loose it.”

– Mike Tyson

 

Mike Tyson was first arrested at 10 years old. 38 more times by age 13.

Needless to say, he grew up in a rough neighborhood in Brooklyn. If you couldn’t protect yourself, you got taken advantage of. Mike was in over 400 fights in his life.

He quite literally fought his way through life and still is to this day…

 

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How Mike Tyson Blew a $600 Million Fortune

By the age of twenty Tyson was one of the most famous figures on the planet. Namely for being the most talented boxers of all time. And for biting off Evander Holyfield’s ear off during one of the most televised matches in boxing history.

Here’s that throwback…

 

 

During his boxing career he amassed over $685 million and he accomplished to spending all of it. Every last penny…

He not only managed to blow through a half billion in cash, he then eventually owed over $50 million in debts, including another $13.4 million to the IRS.

 

So What Did Mike Tyson Spend $685 Million On Exactly?

  • Mike routinely traveled with an entourage so large it rivaled the size of a small country.
  • He owned Siberian tigers and spent hundreds of thousands/year to care for them.
  • He bought over $400k worth of pigeons too…it’s a long story
  • He had fleets of luxury vehicles, a posse of prostitutes, and a 21-bedroom mansion.

 

He was known to spend over $240k month for entertainment and another $100k/month for Jewelry and clothes.

During his lifetime, Tyson reached the peaks of fame and fortune most of us mere mortals will never know or experience. He climbed from the gutter to the height of success. But even at the top of the world by the age of 20, he still had a darkness inside of him…

Watch Mike explain his incredible life story and lessons of gratitude from his personal experiences literally fighting for his life.

 

For more information visit tylerhayzlett.com

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Biography and History Culture Economics Geopolitics Geopolitics and History News and Politics Other

How The War in Ukraine is Causing a Global Shortage For Millions…

Russia and Ukraine export nearly a third of the world’s wheat and barley. And  more than 70 percent of its sunflower oil…

The war in Ukraine is preventing grain from leaving the “breadbasket of the world” and making food more expensive across the globe.

World food prices were already climbing, and the war has made things worse, preventing over 20 million tons of Ukrainian grain from getting into the Middle East, North Africa, and parts of Asia.

According to this article in Intelligencer, West Africa is facing its worst food crisis in a decade, with the number of people in need of emergency food aid standing at 27 million in April and rising fast. Another 13 million face severe hunger in the Horn of Africa, and as many as 19 million will be food insecure in Yemen by the end of this year.

Europe embraces for another mass migration crisis sparked by food shortages in Africa and the Middle East.

Sri Lanka, once more prosperous than its neighbors, applied last month for 100,000 metric tons of food aid from a regional food bank as its debt crisis threatens to leave millions hungry.

Watch this video for a full explanation of the developing food crisis…

 

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For more information visit tylerhayzlett.com

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“People Don’t Follow Companies. They Follow People” – Brad Lea

Host of Dropping Bombs podcast and CEO of LightSpeed VT dropped a knowledge bomb on a recent episode of Dropping Bombs podcast. Host, Brad Lea commented on the importance of developing a personal brand for C-Suite Executives.

When talking about the importance of creating a personal brand, Brad stated:

“People don’t follow brands they follow people. So your personal brand is ultimately what’s going to tee up doing business.” 

In short, Brad believes everyone should develop a personal Brand for their business, no matter what business you’re in.

With over a half million social followers and hundreds of thousands of monthly podcast downloads, Brad knows a thing or two about how to leverage a personal brand.

Here are Brad Lea’s tips on getting starting creating a digital brand presence.

Brad Lea’s Step By Step Advice to Create a Personal Brand:

Let the world know who you are

Get on the big 6 social media platforms and put yourself out there; share your thoughts, opinions, values, beliefs. Don’t just repeat what everyone else is saying.

Don’t be afraid to be polarizing, not for the sake of confrontation, but for the sake of confronting the elephant in the room as it relates to your industry.

But that can often be scary, that’s where tip #2 comes into play…

Don’t be afraid of what other people think

The biggest reason Brad says executives are not active on social is they worry too much about what other people think. Especially on social media where anyone can leave a comment or offer a difference of opinion.

Remember, not everyone will agree with you but that doesn’t matter. You’re goal is to connect with those who do.

As Brad says” “if you never feel the hate, you never feel the love.”

Now for the last and final tip.

Continue to push out content over time

While the actual amount of time will depend on your individual business and circumstances, for a small to medium-sized business, a strong content marketing strategy generally takes between six and nine months to yield real results.

These are just a few of the tips Brad Lea shared in a recent podcast episode. Watch the full clip below.

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 About Brad Lea:

Brad Lea is the founder of Lightspeed VT, the most advanced training platform on the market. Soon-to-be billionaire and host of the Dropping Bombs Podcast, Brad Lea built LightSpeed VT into a multi-million dollar global tech company from scratch.

As its Founder and CEO, his vision led to LightSpeed VT becoming the world’s leading interactive training system, a system that he’s proud to share with others. In addition to being a CEO, Brad is also the author of The Real Deal.

Brad has helped generate millions for countless companies and individuals, including heavy hitters Tony Robbins, Zig Ziglar, Grant Cardone, Tom Hopkins, World Series Poker, Top Chef, Chase Bank, and so much more. He’s also been featured in Forbes, The Huffington Post, Inc. Magazine, GCTV, and is a regular guest on several top-rated podcasts such as The $ales Podcast, Success is a Choice and The Inner Changemaker.

 

For more information visit tylerhayzlett.com

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WATCH: Abandoned by Parents, Kid Vows to Be Successful. Builds $4B Wendy’s Fortune

Dave Thomas was an orphan. Growing up, eating hamburgers in restaurants was the only thing that gave him a sense of belonging and purpose. When he was 8-years-old, he set out a plan to open the best restaurant in the world and later founded Wendy’s.

But even at an early age Dave knew that in order to grow a successful business, he was prepared to learn everything about the business from the ground up.

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15 year old Dave started as a busboy at a Hobby House Restaurant in Fort Wayne, Indiana where a guy named Cornel Sanders was touring the country, trying to convince restaurant owners into converting their buildings into Kentucky Fried Chicken franchises.

Thomas’ boss, Hobby House owner Phil Clauss, was one of those restaurant owners.   Hobby House became Kentucky Fried Chicken, and Thomas became one of KFC’s first cooks.

A new waitress, Lorraine Buskirk, caught his eye and they were soon married in 1954.

Dave and his wife Lorraine grew their family to include five children – Pam, Ken, Lori, Molly and Melinda (Wendy was her nickname and who Dave named the business after). All the while, Dave worked toward his goal of owning his own restaurant.

He was pivotal in helping grow KFC. He simplified the menu and came up with the classic rotating red bucket sign. Thomas also convinced the colonel to appear in TV ads for Kentucky Fried Chicken.

Thomas’ success eventually enabled him to sell his stake in the four franchises back to the colonel, for $1.5 million. He used the money to open his first Wendy’s and became multimillionaire by the age of 35.

Today there are 6,900 restaurants worldwide.

Dave Thomas passed away in 2002 with a net worth of $4.2 billion. Dave wins.

For more information visit tylerhayzlett.com

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Best Practices Biography and History Culture Entrepreneurship Industries Management Personal Development

A Poor Single Father Raising 4 Kids (Who Burned Down His Workshop) Invented LEGO

Holy S@#$ LEGO Has Sold Over 400 Billion Plastic Bricks?

Having sold over 400 billion plastic bricks worldwide (75 billion annually), LEGO is easily the most popular and best-selling toys on the planet. It also holds the title one of the most painful things you can step on in bare feet…

But few people today know just how insanely unlikely the founder was to succeed against the series of tragedies that plagued his pursuit to success.

As successful as they are today, LEGO’s history is one of unexpected misfortune. Here’s why…

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The Tragic Beginning of the World’s Most Successful Toy

In 1916, Ole Kirk Christiansen was an independent carpenter who primarily built wood furniture and home goods. He purchased a workshop in Billund, Denmark, that would ultimately become the birthplace of LEGO. He immediately faced a number of setbacks and tragedies during his first years in business:

  • His workshop burned down in 1924 after his sons accidentally set fire to it (losing all the inventory)
  • He (and the world) was hit hard during the Great Depression from 1929-1939

Effectively erasing any demand for furniture and toys for an entire decade. It wouldn’t see consumer discretionary spending increase until after ww2 ended in 1945.

But Wait, There’s More…

  • His wife passed away in 1932 leaving him alone to fend for himself and his kids
  • With the economy in shambles, he was forced to lay off half of his employees.

To stay afloat, Christiansen began carving cheap wooden trinkets, eventually landing a wheeled duck that became the company’s first popular toy.

But he still wasn’t generating enough sales to pay the mounting bills he owed. Christinasen’s brothers had to bail him out to save him from bankruptcy.

 

 

 

He Had to Beg His Family For Cash to Avoid Bankruptcy

Ole’s brothers agreed to bail him out on the condition that he stop making toys and turn his skills to a more practical profession.

But Ole refused to give up his passion of making innovative toys. So he changed the name of his workshop to LEGO (derived the Danish phrase leg godt, or “play well”).

Plot twist, his shop burned down for the second time…

Still unwilling to give up on his dream of breaking into the toy market, it was in this moment where Ole said: “Fuck wood! I’m moving to plastics!”…That’s not a real quote but you know he thought it.

 

Is This Why LEGO Went From Making Wood Toys to Plastics?

Because when Ole rebuilt his factory for the 3rd time, he turned his attention to making plastic toys (which was a brand new thing at the time).

During the 40s, plastic injection molding machines were introduced into the toy market to mass produce toys. But they were hella expensive. Buying one with the lack of much if any funds, would be a major risk.

He did it anyways…

The early toys included the Ferguson tractor, a plastic vehicle available as either a finished model or a buildable set that could be taken apart and put back together, (which later became the core feature of LEGO products).

 

 

 

How Lego Was Invented. After a 39 Year Struggle!

It wasn’t long before the idea of bricks to assemble a small house in the form of building blocks was invented. They designed literal plastic bricks that clipped together.

He patented the design and they released its first set, the LEGO System of Play – in 1955. 39 years after starting his toy business.

In the beginning of LEGO’s growth, they were still selling both wood and plastic LEGO toys (even though LEGO sales were much higher by this time).

 

But Then His Factory Burned Down Again…

Then, a lightning strike to the workshop caused a fire to burn down the entire workshop for the 3rd time. He rebuilt it again but decided this time, to switch the operations entirely to plastics.

Which turned out to be a good call…

Fast forward to today, the LEGO brand as of 2021 was up 27% (that’s a whopping $8B in sales) compared to the previous two years with $55.3 billion in revenue. The company saw massive gains during the pandemic as consumers of all ages looked for new ways to entertain themselves at home.

Which is pretty impressive growth for a company that for the most part, shouldn’t still be standing.

 

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For more information visit tylerhayzlett.com