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What’s Your Zone of Fire?

Best Seller TV, the only show dedicated to covering today’s best-selling business books on C-Suite TV,  is announcing a new episode featuring John Lee Dumas, author of The Common Path to Uncommon Success: A Roadmap to Financial Freedom and Fulfillment.

Dumas, best known for building a successful podcast empire where he shares value with his more than 1.4 million listeners each month, wrote the book, because he wants to help everyone – not just his audience, achieve financial freedom. He said, “I want everybody who has a dream of finding their version of uncommon success. Everybody who has a dream of achieving financial freedom and fulfillment. This book will get you there.”

Dumas says that so “many people out there live in their comfort zone,” including himself and that’s why he decided to write a book. However, he knew he had to have the right team in place to ensure the book was successful and help as many as possible. Deciding what to include was a thoughtful process that Dumas describes as painstaking process boiling down over 3,000 interviews into 17 core principles.

The book is a roadmap to achieve success and financial freedom. Dumas adds, “The path to uncommon success is not a secret, it’s not complicated, it’s not hidden. It’s a common path but it takes hard flipping work.”

After chasing success for over three decades, he kept coming up short. Whether it was law school, commercial real estate, or other ventures, it was an Einstein quote that launched his future. That’s when he decided to stop chasing success and become a person that adds value.

Dumas has been able to build a successful empire but that didn’t come without 6 years of struggle. Throughout his journey he has learned plenty from his guests and from the process of building a business. He offers the following advice, “Listen to your audience’s biggest struggle. That will lead you to create the product, the service, the community….to offer them as a solution. When you create the best solution to their problem, you will always win.”

 

All episodes of Best Seller TV air on C-Suite TV and are hosted by TV personality, Taryn Winter Brill.

Best-selling author, speaker, and former Fortune 100 CMO Jeffrey Hayzlett created Best Seller TV to give top-tier business authors a forum for sharing thought-provoking insights, in-depth business analysis, and their compelling personal narratives.

“John Lee has build an amazing podcasting platform that has made him incredibly wealthy – not just financially but also in insights gained ,” Hayzlett said. “In this episode, he provides great advice about how often people pursue their passion, but more as a hobby than career opportunity. Big mistake! Watch this episode to find out why.”

For more information on TV episodes, visit www.csuiteold.c-suitenetwork.com/tv and for more information about the authors featured in Best Seller TV episodes, visit www.c-suitebookclub.com.

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Accounting Growth Human Resources Investing Management News and Politics Personal Development Technology

Is This the Beginning of the End for Wayfair?

It’s been a big week for retail…

Wayfair, the online home goods retailer, announced today it was laying off close to 900 employees. This comes after the company announced a hiring freeze back in May.

The layoffs represent about 5% of the company’s global workforce and 10% of its corporate team. 400 jobs are being cut in Boston alone at the company’s HQ).

This announcement came as an alarm to investors, causing the stock to plummet…

Wayfair’s Stock is Crashing…

For the first two years of the COVID-19 pandemic, the company was profitable. According to The Wall Street Journal, Wayfair’s stock fell by over 17% Friday morning.

Wayfair has been struggling to keep customers after a spike at the start of the pandemic. Earlier in August, Wayfair said it lost 24% of active customers since last summer.

Recent regulatory filings revealed that the job cuts will help Wayfair “manage operating expenses and realign investment priorities.”

CEO Niraj Shah wrote in an letter to employees that the layoffs were a “difficult decision” resulting from Covid-19.

“We were seeing the tailwinds of the pandemic accelerate the adoption of e-commerce shopping, and I personally pushed hard to hire a strong team to support that growth,” Shah wrote. “This year, that growth has not materialized as we had anticipated. Our team is too large for the environment we are now in, and unfortunately we need to adjust.”

 

Is This the Beginning of the End for Wayfair?

Wayfair had flourished at the beginning of the pandemic, when demand for inexpensive furniture and other home decor upgrades that it broke global supply chains and caused lengthy shipment delays.

But fast forward to the present economy, inflation has killed discretionary spending for  middle-income shoppers, who have pulled back their purchases to focus on paying for necessities like groceries, gas and rent. Wealthier customers have shifted their spending from furniture and other goods to travel and services. Mortgage rates have climbed significantly, cutting into demand for new homes as well (a key demographic for the company).

Overall, Wayfair posted a net loss of $378 million during the quarter. Wayfair’s shares have lost about 70% of their value since the start of the year. The layoffs will cost Wayfair between $30 million to $40 million for employee severance and benefits.

 

WATCH:

For more information visit tylerhayzlett.com

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Best Practices Biography and History Culture Entrepreneurship Industries Investing Management Marketing Mergers & Acquisition Negotiations Sales

WATCH: Abandoned by Parents, Kid Vows to Be Successful. Builds $4B Wendy’s Fortune

Dave Thomas was an orphan. Growing up, eating hamburgers in restaurants was the only thing that gave him a sense of belonging and purpose. When he was 8-years-old, he set out a plan to open the best restaurant in the world and later founded Wendy’s.

But even at an early age Dave knew that in order to grow a successful business, he was prepared to learn everything about the business from the ground up.

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15 year old Dave started as a busboy at a Hobby House Restaurant in Fort Wayne, Indiana where a guy named Cornel Sanders was touring the country, trying to convince restaurant owners into converting their buildings into Kentucky Fried Chicken franchises.

Thomas’ boss, Hobby House owner Phil Clauss, was one of those restaurant owners.   Hobby House became Kentucky Fried Chicken, and Thomas became one of KFC’s first cooks.

A new waitress, Lorraine Buskirk, caught his eye and they were soon married in 1954.

Dave and his wife Lorraine grew their family to include five children – Pam, Ken, Lori, Molly and Melinda (Wendy was her nickname and who Dave named the business after). All the while, Dave worked toward his goal of owning his own restaurant.

He was pivotal in helping grow KFC. He simplified the menu and came up with the classic rotating red bucket sign. Thomas also convinced the colonel to appear in TV ads for Kentucky Fried Chicken.

Thomas’ success eventually enabled him to sell his stake in the four franchises back to the colonel, for $1.5 million. He used the money to open his first Wendy’s and became multimillionaire by the age of 35.

Today there are 6,900 restaurants worldwide.

Dave Thomas passed away in 2002 with a net worth of $4.2 billion. Dave wins.

For more information visit tylerhayzlett.com

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Best Practices Biography and History Economics Entrepreneurship Industries Investing Management Mergers & Acquisition News and Politics Personal Development Technology

Is This the End of Shopify? Shopify Lays Off 10% of Employees

Shopify Inc. SHOP 1.90%▲ is cutting roughly 1,000 workers, or 10% of its global workforce, rolling back a bet on e-commerce growth the technology company made during the pandemic, according to recently shared internal memo.

Leaving many people wondering why?

According to the Wallstreeet Journal reported today, Shopify CEO Tobi Lütke says company made wrong bet on pandemic-fueled boom in e-commerce growth.

The main reason for the layoffs was rapid hiring to accommodate increased ecommerce shopping trends.

Basically, Shopify was betting on that the rapid Covid-era lock downs would increase in ecommerce shopping would continue as a trend, hastening a greater adoption of online shopping.

That didn’t happen…At least not for Shopify.

 

What is Shopify?

Based in Ottawa, Canada, Shopify is an e-commerce service that allows merchants to quickly build and customize websites for selling products online. In addition to plan fees, Shopify makes its money in part by taking a percentage of customer transactions. In short, they are a platform that enables users to create drop shipping sites.

 

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For more information visit tylerhayzlett.com

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WATCH: Olive Oil and Tomatoes Will Cost More Now. Here’s Why…

Northern Italy’s worst drought in 70 years is about to take a big hit on olive oil and tomato prices.

Farmers say the drought could dramatically impact crops on olive oil, tomatoes, and rice resulting in yet another increase in prices for these products.

The Italian government declared a state of emergency in northern regions of Italy as the weather dried out entire stretches of the Po River, the countries longest river and major source of water irrigation for the north of Italy.

The drought has already cost billions of dollars in damage to Italian crops resulting in higher prices around the world…

 

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Italy embraces as their severe drought dries up it’s longest river (the Po River). The Po River irrigates one of the biggest bread baskets in Europe. And it’s all dried up.

Farmers are extremely exhausted, and the situation is only getting worse. Here is a video of how the river depletion is causing havoc on the region…

 

WATCH:

For more information visit tylerhayzlett.com

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Best Practices Biography and History Culture Entrepreneurship Industries Investing Management Marketing Mergers & Acquisition Personal Development

He Ran Away at 16 and Built a $4 Billion Business. John Nordstrom

Did you know that the $14 billion Nordstrom chain stores were started by a sixteen year old who fled to America with only $5.00 (roughly $119.00 in today’s currency) in his pocket?

His name was John W. Nordstrom, who’s dad died when he was eight. In need of money John fled his home at 16 and emigrated to New York City  in 1887.

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Nordstom Did a Series of Back Breaking Jobs Just to Get By….

John labored in mines and logging camps for years as he crossed the country to California and Washington. In 1897, he headed north to Alaska and the Klondike in search of gold. Two years later, he returned to Seattle with a $13,000 in Alaskan gold ready to make his next move.

Nordstrom partnered up with business partner Carl F. Wallin, a Seattle shoemaker Nordstrom had met in Alaska. Wallin offered him a partnership in a shoe store with zero retail experience. In 1901, the gold rush veterans had opened their first store, Wallin & Nordstrom, on Fourth and Pike in Seattle.

Then Nordstrom’s Son Scaled the Family Business into an Empire…

Nordstrom’s sons took over in 1928. By 1960, two stores had grown into eight. The Seattle flagship was the largest shoe store in the country, and Wallin & Nordstrom became the nation’s largest independent shoe chain.

Under a third generation of Nordstrom sons, Nordstrom, Inc. entered into new markets well beyond Seattle. Clothing was added to the shelves in the 1960s and the company was renamed Nordstrom Best in 1969. In 1971, the company went public with its first stock offering  and by 1973, Nordstrom Best formally changed its name to Nordstrom

Today, Nordstrom is doing $14.79 billion in revenue. The family still runs the chain of 247 rack stores across 40 states from their headquarters in Seattle.

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For more information visit tylerhayzlett.com

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Accounting Best Practices Culture Economics Entrepreneurship Health and Wellness Industries Investing Leadership Skills

How Rich Can You Get on YouTube?

Turns out, pretty rich actually. But how much money are we talking about?

For starters, according to a study, becoming a professional YouTuber has officially become the most desirable  jobs on the planet.

Which makes sense given some of the biggest YouTubers are generating more money than professional athletes.

The amount of money they are generating is pretty crazy. Here are some of the top content creators on YouTube with the highest earnings.

 

These Top YouTubers Are Making How Much Money?

  1. Ryan’s World — $22 million
  2. Jake Paul – $21.5 million
  3. Dude Perfect – $20 million
  4. Daniel Middleton (DanTDM) – $18.5 million
  5. Jeffree Star – $18 million
  6. Mark Fischbach (Markiplier) – $17.5 million
  7. Evan Fong (VanossGaming) – $17 million
  8. Sean McLoughlin (Jacksepticeye) – $16 million
  9. Felix Kjellberg (PewDiePie) – $15.5 million
  10. Logan Paul – $14.5 million

 

Which begs the question, how many views do you have to get on your YouTube channel to get a fat paycheck?

How Much Can You Make Off Your YouTube Videos?

YouTubers charge brands anywhere from $10 to $50 per 1,000 views, depending on the estimated amount of total views for the pending video. If the video hits 1 million views, then the YouTuber makes anywhere from $10,000 to $50,000.

Crazy right? But there’s a little more to it than that. Here’s the catch…

The Truth About Making Money on YouTube

The vast majority of YouTubers don’t make any money and despite how easy people think it is. Creating a quality YouTube audience and content is a hell of a lot harder than most people think. And it’s only getting harder…

It’s a competitive marketplace. As of 2022, there are more than 51 million YouTube channels out there. The number of channels is growing strong: last year it grew by 36%. People all around the world are creating a YouTube channel, and uploading 500 hours of video every minute.

But obstacles be damned, if you’re up to the task and are interested in cashing in on the billions of people tuning in to watch YouTube videos (and ads), here’s a video that breaks down exactly how to make money using the giant cash printing machine:

WATCH:

For more information visit tylerhayzlett.com

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Accounting Best Practices Biography and History Culture Economics Growth Industries Investing News and Politics Personal Development Taxes

WATCH: Why the Wall Street Journal Says, “a 2022 Recession Would be Unlike Any Other”

Are we in a recession yet?

Many economists think that’s a possibility and by some measurements, we might already be in one.

But then why aren’t people losing their jobs?

Here’s why Wall Street Journal’s Jon Hilsenrath is calling the current economy as a “jobful downturn.”

 

WATCH:

 

For more information visit tylerhayzlett.com

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Guy Can’t See His Girlfriend, Invents Zoom and Makes $139 Billion Instead…

The video conference app (Zoom) that brought the world together during COVID was invented by a guy named Eric Yan who built it to video call his girlfriend.

Here’s how it happened…

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Who Invented Zoom?

Eric Yuan is the Founder and CEO of Zoom. He was born and raised in Tai’an, Shandong Province, China.

Eric had been inspired to find a solution to visit his girlfriend, so he developed a piece of video telephone software in 1987. A decade later, Eric moved to San Francisco and was one of the first 20 hires on the WebEx team. In fact, Eric was one of the founding engineers and proved crucial to the success of its online meetings product.

Ouch. Cisco Turned it Down?

WebEx was acquired by security and networking giant, Cisco, in 2007 for $3.2 billion. Under Cisco’s new ownership Eric became Cisco’s VP of engineering. At Cisco, Eric pitched them his original idea for a mobile-friendly video system. They turned it down…

This mobile friendly video system is what became Zoom.

They Couldn’t Have Gone Public at a Better Time…

In April 2019, Zoom went public. Zoom stock shot above its $36 IPO price almost immediately and peaked at $104.49 in mid-2019.

In early 2020, the world was rocked by the coronavirus pandemic, with millions of people forced to work from home. In March, Zoom was downloaded 2.13 million times in just one day.

Today, Zoom has some staggering usage stats with over 300 million daily meeting participants and 3.5 trillion annual meeting minutes,

Thanks to Eric’s girlfriend in 1987, Zoom has become the world’s biggest video conferencing giant.

 

For more information visit tylerhayzlett.com

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Accounting Best Practices Biography and History Culture Economics Growth Industries Investing Management Mergers & Acquisition News and Politics Personal Development

Video Exposes the Most Powerful Company You’ve Never Heard of. The Blackrock Story

Blackrock is a company that virtually no one had heard of until recently. They have become one of the largest organizations on the planet with $9 trillion in assets under management.

That’s larger than the gross domestic product (GDP) of every single country around the globe, with the exception of China and the United States.

 

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For perspective, the grand total of wealth funds managed by over 91 funds across the world is projected to be worth approximately 8.2 Trillion US Dollars. A single investment management firm based out of New York manages more funds than all the sovereign wealth funds in the world.

Crazy right? In fact…

If you were to make $1 every second, you’d be worth as much as BlackRock in about 240,000 years.

What’s more, if you research every major publicly traded company in the world and you’ll find that BlackRock is its first, second or third-largest shareholder. They also apparently own part of CNN and FOX.

How Much of the Media Does BlackRock and Vanguard Own?

  • 18% of Fox
  • 16% of CBS (and therefore also ofSixty Minutes)
  • 13% of Comcast (which owns NBC, MSNBC, CNBC, and the Sky media group)
  • 12% of CNN
  • 12% of Disney (which owns ABC andFiveThirtyEight)
  • Between 10-14% of Gannett (which owns more than 250 Gannett daily newspapers plusUSA Today)
  • 10% of the Sinclair local television news (which controls 72% of U.S. households’ local TV)

So yeah they own a  pretty influential piece of the news.

Where Did Blackrock Come From Anyway?

The Company was co-founded in 1988 by a very well-connected billionaire by the name of Larry Fink, who has been described as “a defacto middleman and lynchpin between Washington, DC, and Wall Street.” The firm operates globally with 70 offices in 30 countries and clients in 100 countries.

BlackRock started making headlines during the 2008 financial meltdown.

When the financial crisis of 2007-2008 hit, the US government hired BlackRock to clean up the mess from the crisis by managing the toxic assets that were owned by firms like the Lehman Brothers, Bear Stearns, Freddie Mac. In fact, even amidst the current financial crisis caused due to the Coronavirus outbreak starting in 2020, the Trump administration turned to Blackrock to bail out companies overleveraged in debt. the government is once again looking for BlackRock’s expertise.

Today, at least three of BlackRock’s leaders now hold prominent roles in President Joe Biden’s cabinet.

Given the company’s habit of forming shadow cabinets ahead of presidential transitions and its involvement in the new Federal reserve programs, Bloomberg even went as far as calling BlackRock our “fourth branch of government.”

Pretty impressive positioning for a company that’s only 34 years old.

WATCH: BlackRock’s Investment Strategy:

For more information visit tylerhayzlett.com