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Sales Managers: Are You Unintentionally Setting a Low Bar for Your Team?

Most sales departments often talk about setting the bar high. But there’s another bar for sales managers to consider. It’s not the high bar that sets the desired standard, it’s the LOW bar – and that can be a job killer for sales managers.

The “low bar” is the lowest level of performance acceptable to keep their job. And you set it by what you allow your salespeople to get away with. You may not see the negative impact immediately, but it’s a morale killer to the other higher performers on the staff.

Here are seven examples of how the “low bar” gets set on your sales team…

If you allow… The “low bar” you’re setting is.. How to fix it…
1. Salespeople to routinely miss goal If you miss you’re sales goal, there’ll be no consequences. So don’t worry about it. Adopt a three strikes and you’re out policy.
2. Salespeople to be rewarded for reaching only 80% of goal 80% is really good enough. 100% becomes the REAL stretch goal. Stop all incentives for anything less than 100% of goal. Be more realistic about the goals you’re setting.
3. Salespeople to routinely show up late for meetings It’s okay to be 5-15 minutes late. Hope your advertisers feel the same way! Start meetings no more than two minutes late. Reserve the front row of chairs or those closest to you for late arrivers so they just can’t sneak in undetected.
4. Salespeople to not enter everything into your company CRM The CRM isn’t all that important to you. The problem is “garbage in, garbage out” or “lack of information in, means lack of information out.” You’ve greatly reduced the effectiveness of CRM. If it’s not in the CRM, it didn’t happen. No ifs, ands, or buts.
5. Salespeople to go long stretches without engaging in a two-way conversation with their accounts It’s ok to take long time accounts for granted and put them on auto-pilot. There are no consequences for not doing your job. If a rep goes more than X weeks/months without a telephone or in-person conversation with an account, they lose it – and the commissions that go along with it.
6. Salespeople to not use the valuable tools and research you’ve provided them Anytime we bring in a tool for you to use, you can just ignore it, then we’ll make it go away if enough of you don’t use it. Using these sales tools regularly is part of their job. Make it an item on their performance evaluation.
7. Salespeople to text, check email or otherwise fiddle with their mobile phones during your sales meetings. The content of the sales meeting isn’t important enough for your full attention. Heck, YOU aren’t important enough for their full attention. Movie theater rules apply. No texting, message checking or anything else during meetings. Allow for checking of content or for Googling that directly relates to the topic of the meeting. If they have to take a call, make them leave the room.
7+1. Salespeople to blame the customer, the competition or other people in your company for their lack of success You don’t have to be personally responsible for anything. It’s okay as long as you tried. Problem is, you now have a culture of finger pointing and backbiting instead of positivity and teamwork. Always bring the conversation back around to what could YOU have done better? Did you provide value to the customer before trying to make a sale? Did you make a recommendation that makes sense (or did you just take their order)? Did you reduce their risk? Were you proactive? Were you persistent? Were you resilient?

You might think the worst person at returning calls sets the low bar for the rest of the staff. Or that the worst performer in terms of revenue, closing rates, proposals, account satisfaction, professionalism, etc. sets the low bar for the rest of the staff. And you’d be 100% wrong.

The fact is YOU set the low bar for the minimum level of performance needed to keep their jobs.

You’re not a passenger, you’re the driver of the sales team. So no whining about “I just can’t get the salespeople to use it/show up on time/stop doing what they shouldn’t be doing/start doing what they should be doing.” When you do that, you’re just admitting to the world that you suck as their manager.

There’s nothing wrong with being demanding or having high standards, so long as those demands are realistic – and you’re ready, willing and able to help them meet those standards whenever they need it. You also need to be ready to “walk the talk” and do what you’re asking them to do.

Setting the “low bar” bar high enough for success also means having uncomfortable and blunt conversations from time to time. Here’s a hint: those conversations need to be a lot more uncomfortable for them than they are for you.

Not everything is in your control, but are you willing to control the things that are?

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Best Practices Body Language Entrepreneurship Human Resources Investing Management Marketing Negotiations Sales Skills Women In Business

How to Get More Hidden Secrets When Negotiating

“To uncover hidden secrets, get others to disclose them. The real secret is knowing how to entice them to do that.” -Greg Williams, The Master Negotiator & Body Language Expert

“Why were you blathering in there? You disclosed our secrets!” Such were the words of one exasperated negotiator to her team member.

When was the last time you disclosed too much information? Were you aware of doing that? The methods good negotiators use can expose hidden secrets. They know how to silently probe your mind and get you to divulge those secrets when negotiating.

Continue reading to discover what those techniques are, how you can use them, and how you can prevent them from being employed against you.

1. Broad Perspective

Begin your hidden interrogation by speaking from a very broad perspective; I’m talking about ‘side of the barn broad’. The intent is to arouse suspicion that you might be on to something greater than what you’re portraying. Hang just enough bait to get the other negotiator talking. Note what he talks about, how he does it, and any mood and/or body language alterations that occur as he’s speaking. Look for displays of calmness versus tension. 

2. Known Unknowns

Consider citing unknown knowns. Cite information the other negotiator doesn’t think you have. You’ll get his attention. Enhance this ploy by making proclamations that are slightly off the mark. That will loosen his tongue. Observe what that tongue divulges. Even if you think it’s the truth, state otherwise. Note the degree that he’s consistent and convincing. Repeat this process if his words remain suspect.

3. Images and Words

While engaging in the negotiation, invoke conjured thoughts from the images your words create. The effectiveness of this ploy will appear in glazed eyes, him retreating into a dazed like state or one in which he’s melancholia. During that state, pose probing questions to uncover hidden secrets. You should know what questions to ask based on what you suspect is undisclosed.

4. Pattern Interrupts

Introduce confusion into the negotiation by saying or doing something unexpectedly; for the best effect create an impression that’s random. The purpose is to jolt his mind away from his current thoughts and instead focus on something that’s superfluous. Then, ask him to resume where he left off. No matter what he says, provide your assessment of what you thought he was saying before the interruption occurred. Present a perspective that’s aligned with an outcome you’re seeking. Watch what he says in response and how he says it (i.e. lean away/look to the side = putting distance from himself and your words, focusing his eyes on you/leaning towards you = aligned with the intent of his words). Based on your assessment, challenge him with your version of the story and observe how he reacts. If he alters his position, even slightly, you’ll be at the threshold of hidden information.

5. Pace/Sounds

Sounds and the deepness/richness or lack of can lead to different thought processes. Seek to understand the sounds and pace that move your negotiation counterpart to experience different thoughts. Then, employ those sounds as your assistant to uncover deeper/hidden thoughts; you should also consider using a cacophony of sounds to disrupt her current thought process.

If she’s stymied in thought, use the ‘universal focus’ or ‘infinite depth of field’ approach to assist her in liberating those thoughts (Note: In some movies, multiple scenarios occur simultaneously. The viewer decides which one to focus on.) Observe the one she chooses and assess the degree of hidden information that’s contained in that choice.

In your very next negotiation, attempt to uncover hidden information by utilizing the above strategies. You’ll be amazed at what you uncover … and everything will be right with the world.

Remember, you’re always negotiating! 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com 

To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.TheMasterNegotiator.com/greg-williams/

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Marketing Personal Development Sales

To Find Success, An Entrepreneur Must Constantly Sell to Business Relationships

Many would agree that selling services and products are at the foundation of any successful business. If there aren’t any sales, there’s no money to keep up with bills and the business collapses. But there are so many less obvious “sales” that are just as crucial to your success. Without making these sales, and consistently, your costs will skyrocket. You must make these sales with your support team, not with your prospects.

Your support team is comprised of your suppliers, employees, and outsourced services. You’ll have to use a unique approach for each of these “sales,” so that they will be motivated to provide quality service, take on additional duties, and extend your credit and terms. But your suppliers, employees, and outsourced services all have one thing in common—they need to believe that you have their best interests are at heart before they will give their effort, time, products, and loyalty to you. When they do, though, they can significantly cut your costs, turnover rates, and your need for cash. This significantly boosts your chances for success!

Suppliers. Show that you appreciate the risks suppliers take with your new or growing company. Share your challenges, aspirations, and new opportunities regularly. This will relieve some of their fears once they take a chance by extending your credit and terms—therefore enabling you to grow. Your suppliers worry that you will pay bills late or be a “beg pay.” Create a long-term plan so they know you won’t ditch them for someone else. They have to be assured that they can grow along with you. It takes a lot of time and strategy to prove that you really do have their best interests at heart.

Employees. Your people are the key to your success, but only if they understand that you’re giving them security, a career opportunity, a chance to contribute, guidance, respect, and time off. They need to know exactly how their job affects sales (however removed it may be), why their work is important, and how it shapes their career. Prove that you have their best interests at heart so they will appreciate performance-based pay, bonus structures, and more decision-making influence.

Outsourced Services. Show that you appreciate your outsourced services by communicating your expectations. Make sure you have policies in place that are clear on deadlines and requirements, that constantly improve communication, and that explain the reasons behind your requirements. Make it obvious that you’re easy to work with—make sure your criticism is constructive, and that you give more praise than criticism. Try asking, “What can we do on our end to help you be more efficient?” That can be an effective “sales pitch” for these people.

Plain and simple: Negotiating your business relationships is a sale in itself. They need to know that they can trust you, and that you fit into their growth and development. Understand what their fears are, and work to relieve them. You can do this by demonstrating that you are a true partner and ally, and you will live up to their expectations. You want to help them reach their goals—not just your own.

The only alternative to making these “sales” is to waste money on turnover, high interest, higher supply costs, short payment terms, and lost corporate knowledge. Startups cannot afford to lose this money—it’s better spent growing your business.

This concept is not usually taught in school or covered by the entrepreneurial media. But once you prove you really do have your team’s best interests at heart, you will spend less and generate more!

For more, read on: http://c-suitenetworkadvisors.com/advisor/michael-houlihan-and-bonnie-harvey/

 

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Marketing Personal Development Sales

Sales Culture, Elevated.

This article is part three of a three-part series on the future of sales performance.

In parts 1 and 2, I wrote that:

  • CRM alone not enough; in fact, many companies have found it’s the tail that wags the dog.
  • Process, and even more importantly, methodology are real difference-makers. Coaching process and methodology makes performance improvement sustainable.

In this article, we’re going to dig a little deeper into the coaching that drives long term sales success. Sustaining world-class performance is about sales culture; culture that ingrains process into the operating rhythm of the organization. Process and methodology do no good unless they are internalized by a sales organization, and the process of internalizing establishes a strong sales culture. When a methodology becomes the default go-to-customer approach for your organization, it enables the three goals of a sales system:

  1. Drive deal-winning behaviors, not simple activity-based measures.
  2. Re-vector at-risk deals, identifying and mitigating risks with opportunities.
  3. Replicate winning across, raising the performance of all sellers in the team.

Dynamic coaching culture

CSO Insights has conducted extensive research supporting the value of a dynamic coaching culture.  The research shows that companies whose coaching culture captures analytics from successful sales, refines sales data into define winning sales behaviors – then supports sales leaders as they coach those behaviors across the sales force outperform their peers.  Dynamic coaching culture is different than simple coaching:  there is a closed loop between results and how process and methodology is emphasized by the organization.  This loop drives self-sustainment and continuous improvement.

Dynamic coaching cultures experience far superior outcomes than average sales organizations:

  • A higher percentage of these companies meet revenue plan.
  • More reps make quota. The gains come from across the sales force, not just a few high performers
  • Win rates are higher. This means forecasts are more accurate
  • Late loss rates are lower. Fewer of those resource-sucking late losses that ruin sales productivity
  • Staff turnover is lower. Lose fewer of the people you want to keep, rehab more of the marginal performers, converting them to keepers.

A robust self-sustaining coaching culture builds the foundation for two things:

  1. Sales performance. The outcomes above are worthwhile goals in themselves, but…
  2. Self-sustaining culture (manager bench strength, coaching acumen, leadership succession/career path). Building a sales culture to last means building sales careers worth having.

The Past, Present and Future of Dynamic Coaching

Let’s look at where we’ve been, and where we’ve led our industry: coaching on CRM-resident tools.

I’ve worked with Miller Heiman Group (and its predecessor, Miller Heiman) tools for almost 30 years. Success in my business is all about delivering outcomes for clients. The reason Miller Heiman Group is the largest in the B2B space is that we’re the partner sales organizations keep engaged with longer…we have the least leaky bucket…growing our clients is how we grow.

Based upon thousands of client engagements, I can tell you with absolute conviction that the key to long-term success is in not conducting training events, but executing long term change in selling behavior organization-wide.  A successful engagement is almost universally the one with a robust component of sales manager coaching, where front line managers become the primary change agents.

The gold standard of coaching is personally diagnosed and delivered by the front-line sales manager (FSM).  This kind of coaching is high-touch, requiring not only discipline by the FSM, but a corporate capability in developing coaches and prioritizing coaching activity over the many other demands on an FSMs time.

While manager-delivered coaching is preferable, it is not always available at the right time for every deal.  We have also noticed that a large proportion of coaching is on a core set of selling behaviors.  That is, managers tend to diagnose and coach the same behaviors over and over.  With the right methodology and the right CRM system (one that helps track deal-moving behaviors, not meaningless activities), an intelligent coaching platform is possible.

Where you can go:

  • Instead of manager-initiated intervention, how about system-led?
    • Not today’s activity-based prompts. Selling behavior-based prompts…seller actions that moves deals, not activity that occupies selling time
  • A rules engine, based upon 40 years of Miller Heiman Group expertise, which can diagnose those repetitive selling
  • AI/big data capabilities which can take it even further.

Where are You?  Where Do You Want to Go?

When you’re tracking and managing to activities, today’s CRM can work just fine.  On the other hand, when you’re trying to establish a rigorous selling culture with a consistent management cadence, you can more efficiently accomplish the three goals of a world-class sales system::

  1. Drive winning selling actions. This means actions, not activities.
  2. Change deal outcomes more rapidly identify at-risk opportunities and figure out how to re-vector them toward success.
  3. Replicate success. Learn what behaviors predict success in your business, and turn them into a rules engine for your sales tool to automatically recommend.

We Can Take You There

Miller Heiman Group has leveraged over 40 years of sales performance expertise into a powerful set of tools.  They have bundled methodology with a dynamic coaching application, which can be freestanding or integrated with a CRM system. It helps front line sales leaders by lightening the routinized part of their coaching load, allowing them to concentrate their time on higher level opportunity strategy.  Sellers become more effective by building sound selling behavior habits.  Finally, senior sales leaders see improved results, and have insight-producing analytics into how to improve sales even more.

I’m excited about this new capability, and am thrilled to offer it to clients. Contact me to discuss whether we might drive winning actions, change deal outcomes, and replicate success in your organization.

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Best Practices Entrepreneurship Human Resources Investing Management Marketing Negotiations Sales Skills Women In Business

How Do You Expand Your Mind for Greater Success?

 “You expand your mind based on the way you think. To heighten that expansion, focus on the way you think.” -Greg Williams, The Master Negotiator & Body Language Expert

“If you could be everywhere at the same time, where would you be?” Puzzled, the recipient of the question said, “If I could be everywhere at the same time, I wouldn’t have to decide where to be.” Wrong, was the reply. “Even if you could be everywhere you’d still have to focus on being in the place that offered the greatest possibility for success”, was the retort.

As we go through life, we learn new things every day. Those that apply learned lessons from one environment into another maximize their learning.

Some people discover new ways to solve problems, apply that new knowledge against other problems and discover that something has changed for the better. Then, they stop, never realizing that they’re more applications for which that new knowledge can prove to be beneficial.

There are times we seek to solve a problem and only focus on one solution. We do so without considering other possible solutions. For example, let’s say you’re looking for a hammer to drive a nail. If you only focus on finding a hammer, you’d omit the thought that you might use a shoe, brick, piece of wood, or any object that wasn’t fragile for that purpose.

By shifting your paradigm from needing a hammer and instead focusing it on what you might use to solve the problem, you expand your thought process. In doing that, you discover new ways to address other challenges. But, you must possess an open mind before that can occur.

Throughout my consultations, trainings, and presentations, I suggest to people that they think about the way they think. I provide the insight above to highlight that.

If you become more aware of the problems you encounter and the resolutions to solve them, you’ll increase your awareness of the wondrous ways of conquering them. That will take you to a higher plane of success from which you’ll view your life’s opportunities from a whole new spectrum … and everything will be right with the world.

What does this have to do with negotiations? 

When negotiating, you’ll encounter challenges and impasses that hampers a negotiation’s success. The determining factor for success will lie in the way you attempt to address such challenges. If you rely on tried and true solutions that worked in the past and they prove to be ineffective, you might succumb to the challenge. Instead, if you think with an expanded mind, one that’s not fixated on one solution, you can turn impasses into learning experiences that lead to greater insights.

So, constantly ask yourself in a negotiation and other facets of your life, how can I use what I’ve learned in one environment and apply it to another situation.

If you constantly look at situations as entries to greater opportunities and insights, your endeavors will adopt a platform from which greater knowledge will flow. First, you must open your mind to having an open mind about how you perceive challenges, problems, and situations. It’s through that open mind that new and greater success will flow.

Remember, you’re always negotiating! 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.themasternegotiator.com/greg-williams/

#Mind #Success #Emotion #Lies #Business #SmallBusiness #Negotiation #NegotiatingWithABully #Power #Perception #emotionalcontrol #relationships #liars #HowToNegotiateBetter #CSuite #TheMasterNegotiator #ControlEmotions

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Best Practices Entrepreneurship Human Resources Management Marketing Negotiations Sales Skills Women In Business

The Hidden Value of Imperfection

“No one is perfect but knowing your imperfections will help you spot the imperfections in others.” -Greg Williams, The Master Negotiator & Body Language Expert

When was the last time you met someone that was perfect? If you can recall such a person, you had one of two thoughts. You thought this person is perfect, as you swooned with bliss, or you thought this person is perfect, in a mocking tone to yourself.

No one is perfect. If you’ve associated with someone that’s perfect, you haven’t been with them long enough to see their imperfections. That’s not to speak ill of them because there’s value in imperfection.

The way you view the imperfections of others speaks to the realistic perspective you have of them. That perspective can also keep you from following their leads when such would take you over the edge, off a cliff, into the sublime. Whatever cliché you choose, you get the gist of my meaning. As an aside, that’s also how some people become splayed for swindling.

It’s important to consider the imperfections of those with whom you congregate, because of the shadowy subliminal force of influence they cast. Consider the times when you enter activities that don’t serve your needs or goals, but you do so anyway. Understand, those are moments when you’re moved by unseen forces from your associates. You should consider attributing some sources of your actions to their influence and recognize it as such; you should also attribute your positive actions to such forces. Therein lies the value of an associate’s imperfections. Your recognition of their imperfections will lead you upon a different path.

We all have imperfections. The more willing you are about displaying yours, and accepting others for what their imperfections are worth, the greater will be your recognition of reality. That should lead to greater opportunities for you and those that you engage with … and everything will be right with the world.

What does this have to do with negotiations?

There are benefits to positioning yourself as someone that’s less than perfect in a negotiation; you appear to be more authentic. Thus, what you proport as reality will adopt a more realistic appeal. You may be familiar with the phrase, “keep it real”. That implies that you should keep the B.S. at bay, along with how you present your offers. To maximize your efforts, align your offer/counteroffers with the beliefs of the other negotiator’s reality. The more you match his beliefs (i.e. that which he senses as value and being real), the more valuable and acceptable will be you and your offers.

When negotiating, the display of imperfections can also be a double-edged sword. That sword can serve as fodder or the deliverance of a soul worthy of appreciation and value. You and the other negotiator will make that assessment.

To position yourself correctly, know of the expectations related to the type of negotiator your opponent wishes to negotiate with. Know also how you can match that expectation. Keep in mind that some negotiators want to display their knowledge in a helpful manner, while others will attempt to do so as a form of manipulation. So, be mindful of the role you’re casting as pertaining to how you should cast that role.

Remember, you’re always negotiating! 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

 To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.themasternegotiator.com/greg-williams/

#Imperfection #hiddenvalue #Emotion #Lies #Business #SmallBusiness #Negotiation #NegotiatingWithABully #Power #Perception #emotionalcontrol #relationships #liars #HowToNegotiateBetter #CSuite #TheMasterNegotiator #ControlEmotions

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Best Practices Entrepreneurship Management Marketing Negotiations Sales Skills Women In Business

There’s Hidden Value in the ‘Nice Factor’ When Negotiating

“The hidden value of the nice factor is exposed by reciprocation.” -Greg Williams, The Master Negotiator & Body Language Expert

“I don’t know why I made those concessions. The other negotiator was so nice! Something made me want to be nice in return.” Unbeknownst to the speaker of those words, subliminally, he was affected by the nice factor.

Have you ever considered the hidden value of the nice factor when negotiating? Being nice is perceptional, depending on who you’re negotiating with. Nevertheless, it has a place at some point in every negotiation.

The following are ways you can deploy the settle ally of the nice factor to enrich your negotiation outcomes.

Positioning:

Negotiators set the tone for the negotiation at its outset. Note: The outset starts before you’re at the negotiation table. They may set a tone to suggest you should not take them lightly or one that implies they’ll go along to get along.

Some negotiators project a stern persona to convey the sentiment that they’re not to be dallied with; this persona can also be invoked to protect the veneer of insecurity. That’s worth mentioning because you should be watchful and asses if such a demeanor serves that purpose. That can uncover the personality type that you’re really dealing with.

In some cases, a stern type of projected positioning is advantageous. But, if you don’t consider the negotiation style of your negotiation counterpart, it can be the uncoupling of the negotiation before it starts. Thus, you should be mindful of the persona you project at the beginning stages and throughout a negotiation. You don’t want to turn the other negotiator into a more abstinent opponent if he’s not already one. If such occurs, attempt to mollify him by modifying your demeanor. Be nicer.

Soft Negotiators:

Soft negotiators will display their demeanor by presenting a broad smile upon meeting you and a handshake that is appropriate for the encounter (i.e. not too hard, not too soft). As you engage in the negotiation, assess to what degree this may be a façade. You can accomplish that by noting the slight changes in her personality when discussing points of disagreements. If she’s quick to placate you, make sure you let her win points, too. Doing that will enhance the nice factor.

Hard Negotiators:

Hard negotiators may present more of a challenge when attempting to invoke the nice factor. Depending on the degree of their hardness, moderate to obnoxious, the nice factor may not be appropriate. Instead, you may want to adopt a persona that matches the style of the other negotiator to get him to modify his demeanor. If he does, at that point you may consider implementing the nice factor. Depending on the severity of his modification, being nice can serve as his reward.

Negotiation Reset:

Most negotiators don’t like strong tensions in a negotiation. When tensions reach a certain level, negotiators tend to be more dogmatic about the positions they’ve adopted. So, if you find yourself in such a contention, consider employing the nice factor. This may be in the form of making a concession. If you’re not sure if doing that will ease tensions, preface your offer with an ‘if’ statement (e.g. If I do this, will you do ‘x’?). The point of using the nice factor at this point will be an attempt to reset the negotiation to a less pretentious position.

The more positive the experiential endowment you invoke within the other negotiator, the easier the flow of the negotiation will be. That will lend itself to an enhanced negotiation engagement, which in turn should lead to a greater negotiation outcome for you … and everything will be right with the world.

Remember, you’re always negotiating! 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com 

To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.TheMasterNegotiator.com/greg-williams/

#Value #factor #Fight #Negativity #cyber, cyberbullying #Management #SmallBusiness #Money #Negotiating #combat #negotiatingwithabully #bully #bullies #bullying #Negotiations #PersonalDevelopment #HandlingObjections #Negotiator #HowToNegotiateBetter #CSuite #TheMasterNegotiator #psychology #NegotiationPsychology

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Entrepreneurship Management Marketing Negotiations Sales Skills Women In Business

What’s the Difference Between a Lie and the Truth?

“A lie is only believable if you accept it.” -Greg Williams, The Master Negotiator & Body Language Expert

Person 1: “I could tell he was lying.” Person 2: ‘How?” Person 1: “Because his words were unbelievable!” Person 2: “I missed that.”

Do you know the difference between a lie and the truth? It’s the degree to which you believe either. Let me explain.

As you’re hearing something, you assess to what degree it may be true; in part, that’s based on what you’ve known to be true from your past experiences. You continue to assess the believability of something the more you hear of it. You wonder to what degree the truth is stretched, at the point when words become suspect. As you continue to listen, once they’re stretched past your point of believability, you then consider the words to be lies.

Intellectually you may be aware of the process stated above. But, do you raise your sense of awareness to recognize the thought process you’re engaged in when it’s occurring? It’s important that you do so. In doing so, you raise your sense of consciousness to what’s said, which means you may become alert to prior passages that you overlooked. That also means, you may have allowed lies to go unchallenged, which emboldens its purveyor to continue lying.

There’s a thin line between a lie and the truth. Sometimes, it’s thinner based on who’s telling the story and who the listener is. To protect yourself in interactions with others, note what’s said, when it’s said, and the environment in which it’s said. In doing so, you’ll gain greater insight into the motivation behind when and why words part from the truth. That will also be the point when your sense of keenness insulates you from the mental depravity that occurs when one is falsely led by lies. You’ll truly be protecting yourself from mental anguish … and everything will be right with the world.

What does this have to do with negotiations? 

Most negotiators will misrepresent the truth during negotiations. It’s a fact and if you don’t think it occurs you’re being pollyannaish. Recognize that for what it’s worth.

Consider this, if a negotiator completely disclosed his circumstances, he’d expose his vulnerability and weaken his position. Thus, to prevent that from occurring, he’ll withhold aspects of his position to enhance his outcome. He’ll stretch the truth to accomplish that means. By noting his stretch point, you gain insight into his source of motivation. That will lend insight into the importance of the point. You can hone that insight to create discomfort for him. Do so and observe how quickly he wants to move from away from that discomfort. As an aside, the more he wants to move from that point, the more angst he’ll be displaying about his uncomfortableness.

It’s said that all lies are born from truth. That means a lie is only a lie to the degree that the people involved believe it to be. In your negotiations, understand the purpose that a lie serves and you’ll have greater insight as to where the truth lies.

Remember, you’re always negotiating!

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com 

To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.themasternegotiator.com/greg-williams/

#Emotion #Lies #Business #SmallBusiness #Negotiation #NegotiatingWithABully #Power #Perception #EmotionalControl #relationships #liars #HowToNegotiateBetter #CSuite #TheMasterNegotiator #ControlEmotions

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Best Practices Entrepreneurship Investing Management Marketing Negotiations Sales Skills Women In Business

How to Prevent from Being Slaughtered When You Negotiate

You set yourself up to be slaughtered in a negotiation if you don’t set yourself up right.” –Greg Williams, The Master Negotiator & Body Language Expert

“What the heck happened in there? They slaughtered us! They out-negotiated us at every turn! Why did we not see that coming?” “I guess we didn’t plan for that type of negotiation with that type of negotiator”, was the reply.

People engage in negotiations because they seek to maximize an outcome. In that quest, some people lose their focus. They use the same negotiation strategies they’ve used in the past and wonder why they get slaughtered when those strategies are no longer effective. To prevent that from happening to you, note the following.

Positioning

Environment: Know what the best environment is to conduct your negotiation in. That environment may encompass doing so in writing, or phone, versus in person. There are different dynamics that come into play when negotiating in different environments. Know the environment that will most benefit your style of negotiating compared to the negotiation style of the opposing negotiator.

Perception: Everyone has an image of who the person is that they’re negotiating with. That persona is based in part on what the perceiver knows about the other negotiator; that stems from what the perceiver has seen, heard, and thought of that person in the past.

Project the persona warranted for the negotiation. Take into consideration the negotiation style of the opposing negotiator in your calculation (i.e. hard (I’ll crush you), soft (I’ll go along to get along)). The perception you cast and how you perceive the other negotiator will determine the flow of the negotiation. To prevent being caught off guard, about your perception of the other negotiator and him of you, be adaptable as to the persona you project.

Strategy

Entity: Know who you’re really dealing with (i.e. what force and sources motivates the other negotiator). Consider how he interprets information and how best to message that information related to the messenger (i.e. your persona). Your message may be received more favorably with one persona based on how that persona is perceived.

Leverage: When assembling strategies, assess how you’ll employ the powers of leverage. Leverage is a tool that can embolden you with positional power (i.e. power you have for a specified time), which can improve your negotiation position. Be cautious of how you use leverage. If you state you’ll engage in an action and don’t follow through, not only will you lose the ability to invoke leverage further in the negotiation, you also run the risk of losing credibility.

End Game

What’s your end game and how will you know when you’ve entered it? You should develop the answers to those questions during the planning phase of your negotiation. The plan should encompass what might trigger the end game phase of the negotiation, how you might promote it to occur if it’s lagging, and what you might do to terminate the negotiation if you discern that your efforts will not get you there.

By having markers denoting possible exit points from a negotiation, you lessen the possibility of staying engaged longer than what’s necessary; staying engaged longer increases your vulnerability by making unnecessary concessions.

Once you arm yourself with the thoughts mentioned above, you’ll insulate yourself from the brutality that could otherwise occur. That insulation will also be a shield that prevents you from being slaughtered in your negotiations … and everything will be right with the world.

Remember, you’re always negotiating! 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.TheMasterNegotiator.com/greg-williams/

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Building Your Brand Entails Counterintuitive Decisions

We’ve seen it a million times—physical product brands spread themselves too thin before they’re established. Some brands offer too many choices, and their principal message gets lost in the marketplace. And others expand too quickly into territories that they can’t handle, and they lose their dependable status. Why is this?

When a brand can’t achieve its true target market quickly enough, they second-guess their mission, trying to be all things to all types of people. They think they’ll do better quicker by speaking to a wider audience. But instead of being the leader in a close race, they become lost in the bigger battle.

Their sales team may cry, “If only we had (this or that type of) product…” As the pressure to make sales is on, brand builders can easily give in to this persistent plea.

Establishing yourself in the marketplace is hard enough without blurring your core message. We tell brand builders to stick to their guns—the fewer, the better! You have to distinguish your brand when you’re a new player. Sure, it’ll take a long time to draw and keep customers who appreciate your unique approach. But this is when patience and perseverance really pay off.

When we started Barefoot Wine, we entered with a large-size format that wasn’t as common as the standard smaller size of most wine. But this set us apart! It made us a newcomer in the big bottle category. And the choice was simple for the customer—only two types of wine, a varietal white and a varietal red. That’s it! It was easy for both the buyer and customer. People don’t like having too many choices.

We thought, “Could we sell more with a pink?” So, we tried it. It worked! Then we thought, “How about other varietals? And why not expand the line with the smaller, more popular size bottles?” Retailers responded quickly— “Which ones would you like to trade out for the new ones?” We were killing our own brand! Total sales hit a plateau for two years!

Looking back, we should have waited until we were more established in the market before adding more choices. Now, we advise our clients to avoid exceeding their “brand width”!

Another mistake some brand builders make is thinking that their product will sell well in other territories just because it sells well in their territory. The big risk is expanding prematurely, before they know enough or have the money to service what they sell in new territories.

It’s easy to forget about the importance of your own time when selling in your own backyard. Because you are doing all the merchandising, policing, and maybe even delivery, you might not have a handle on the cost of sales in a new territory, where you need to hire people to do this work. And without any new hires, you quickly learn what you’re up against—poor representation, out-of-stocks, and the competition taking advantage of your absence.

We made this exact mistake. We misunderstood the cost of sales in 2 new territories, and we expanded too quickly. And we actually had to withdraw from those markets for many years before we could afford to hire our own representatives there. We tarnished our brand in the process. It took us years to bounce back.

At first glance, it might seem counterintuitive to restrict your territory and your offerings when you’re just starting out, but you’ll be thankful that you built your brand on a solid and simple foundation.

For more, read on: http://c-suitenetworkadvisors.com/advisor/michael-houlihan-and-bonnie-harvey/