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Meet Mark Sackett

Mark is the owner of 13 businesses and the Creator of the Art of Active Network and a museum quality store called SF Box where he sells everything printed. Listen as he candidly speaks about his own personal transformation and the values he lives by and teaches others.

Watch my interview with him here!

If you’d like to dive deeper to learn more about your own level of Peak Performance skills, go to http://masteryunderpressure.net or join our  Facebook community at Mastery Under Pressure Community.

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Best Practices Entrepreneurship Management Marketing Personal Development

Why Your Elevator Pitch Still Matters

If you want to attract an investor, get a job, get a raise, or maybe even get a date: you’ve got to have an elevator pitch. Or, more accurately: The NEW Elevator Pitch.

Some might think of the elevator pitch as a throwback to a long-ago era, before technology became commonplace. And that’s true: the elevator platform has been replaced with the social platform.

While it’s true that you can swipe right to make a connection, that’s only the start of the conversation. An employer might be interested because of your LinkedIn profile. But sooner or later, someone is going to say,

So, tell me a little bit about yourself. What do you do?

The online conversation can only take you so far. According to this article in Harvard Business Review, over two-thirds of managers are uncomfortable communicating with employees. Are we losing the ability to have an effective conversation?

The need for a new kind of conversation has never been greater. The influx of technology is crippling our ability to interact, and that old-school “facetime” conversation is now stilted, awkward and uncomfortable. Why?

  • We still need to persuade others, and get them enrolled in new ideas
  • Investors still want to hear from you, personally, before they part with their money
  • Hiring the best and the brightest means being able to share your story quickly – clearly – concisely

When you want to persuade and influence the people that matter most (whether that’s your life partner or business partner), you’ve got to understand these key components of a new kind of conversation. That conversation is what I call the NEW Elevator Pitch.

  • If it doesn’t matter to your listener, it doesn’t matter: Have you ever met someone who can only talk about themselves? I know one guy who was out on a date and his conversation starter was, “So what have you heard about me?” Wow. Yikes. Ouch. And for entrepreneurs, the problem can be just as challenging: focusing on your business, without looking at the impact for the investor, is deadly. Sure, you’ve worked hard, and your life experiences make you who you are, but at the end of the day: what matters most? Is it your past…or your potential? Ultimately, you have to turn what you’ve done in the past into what you can do for others. Otherwise, what matters to you won’t matter much.
  • Create a “Tell Me More..”: If you want to know if you’ve got a great pitch, remember this: the best ‘pitch’ isn’t a pitch at all. It’s a conversation. A conversation that makes your listener say, “Tell me more.” Those three words – tell me more – let you know that you’ve started a dialogue. That’s how you know if someone is interested. And if you’re wondering, “What’s the opposite of ‘tell me more’?”, the answer is: “So what?”
  • Include an invitation: The NEW Elevator Pitch is a persuasive conversation. In other words, you want someone to take action. That means that just providing information isn’t enough. Information is everywhere. I know, because I just googled it. Information doesn’t always lead to action. Think about it: you know you shouldn’t eat that second donut. But there it is. Your knowledge can’t stop you from snarfing down that delicious chocolate covered donut. What is it that makes people want to take action? This video can tell you more, but basically: you’ve got to remember to include an invitation. An invitation that’s easy to say ‘yes’ to. An invitation that’s logical, simple and clear. If you don’t offer a next step, how can people know what action you hope to create? And more importantly, how can someone learn what kind of outcome you might be able to achieve, together?

 

You don’t need to be an entrepreneur to be in the market for a great pitch. You just have to have an idea worth sharing. All you need is a story to tell. You have ideas you want to share. The NEW Elevator Pitch can help you to deliver your message.

My question for you is: do you know how to bring your ideas to life?

For more resources that can help you to access your authentic story, take a look at my YouTube channel. And, if you would like some help with your pitch, don’t hesitate to reach out to me here.

New results could be just one conversation away.

 

About the Author

A coach to entrepreneurial leaders on four continents, Chris Westfall has helped transform brands across the globe. His clients have appeared on Shark Tank, Dragons Den in Canada and also Shark Tank – Australia. Recognized as the US NATIONAL ELEVATOR PITCH CHAMPION, he regularly provides guidance to C-Suite executives on powerful communication skills.  Follow him on twitter or Instagram, and check out over 200 videos on effective communication, via his YouTube Channel.

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Best Practices Entrepreneurship Leadership Marketing Skills

3 Biggest Mistakes in Personal Branding

Personal branding is about visibility. What if you had milliseconds to become the most visible and memorable person in the room, in your company, or in your field? Would you bring your Plan B to that moment, or would you do everything possible to crush it and win? Win and stand out, right? Well, let me give you the real deal. In today’s hyper-connected, 24/7 digital world people make a decision about who you are as a person, the company you represent, and your level of trustworthiness within milliseconds of meeting you. Instead of winging it, wouldn’t it be better to be strategically visible in the space you want to own?

Creating a personal brand gives you that edge to elevate your visibility so you can leave a distinct mark that is a memorable one. It helps bring a human element to the company brand. It’s noisy out there. Memorable wins. Your personal brand acts as a magnet for engagement. It’s time you stop leaving opportunity on the table and go all in with your image and personal brand.

Revenue is a By-Product of Image

As business executives you must be mindful of your ROI. I’m not talking return on investment. I mean what’s your Return on Image®? If you haven’t thought about how you are coming across within the first milliseconds of meeting someone for the first time, don’t worry. They’ve already done it for you. Gaining a return on image puts measurable value on the impact one’s image has personally and professionally, creating real value and elevating you to exceed your goals. Revenue is a by-product of image.

How do you want people to experience you? What words or phrases do you want to own in the minds of others when they think of you or talk about you? I believe we are all the Chief Experience Officer of our personal brands. Here are the 3 biggest mistakes I see people making in their personal brands:

1. Not Being Intentional.

Being intentional with your personal brand establishes a mindset of deliberateness. It creates the framework to begin building out your personal brand. When well thought out, it becomes more of a strategy than left to chance. Without an intentional plan, you run the risk of others defining you in a way that is likely not accurate. Being intentional gives you control and puts you in the driver’s seat of how people will experience you. Being intentional will help you be consistent.

2. Not Being Consistent. 

Inconsistency with your personal brand breeds distrust. As a result, being consistent eliminates confusion and sets an expectation that is reinforced with each interaction. Being consistent shows your deliberate focus in delivering the experience of you in a way others will come to expect from only you. This creates trust and sends the message you are dependable. When you are consistent, you become more recognizable. When others are faced with a choice between you or someone else, the ability to remember you will be an advantage.

3. Not Being Yourself. 

Not being yourself creates confusion internally which shows externally. Being inauthentic runs the risk of you not performing at your optimum level. It can be a risk to be yourself, but it is even riskier to be something you are not.

In the end, personal branding is not all about you. It is about the value you bring to others. No one else has your strengths, values, aspirations, views, demeanor, compassion, personality, voice, or appearance. I love the phrase the Thud Factor. It means something has weight, substance. It’s time you make a thud when you show up whether that is online or in person. It’s time you have them at hello.

I help executives create a powerful image and brand so they look and feel confident wherever they are. Contact me at sheila@imagepowerplay.com to schedule a 20-minute call to discuss how we can work together to grow your visibility through my return on image® services.

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Best Practices Entrepreneurship Human Resources Management Marketing Negotiations Sales Skills Women In Business

The Danger In The ‘Us Versus Them’ Dilemma

“When it comes to an ‘us versus them’ mentality, potential danger looms in the inability to understand ‘them’.” -Greg Williams, The Master Negotiator & Body Language Expert

“If we stick together, we can overcome them.” Those were the words of a devoted follower of his group. That is, he was a follower until he realized that he did not want to follow the group in the direction it was going.

There’s danger in the ‘us versus them’ mindset; it’s a dilemma people don’t realize when they’re in it. So, what is that danger and why should you be mindful of its pitfalls?

Psychologically, everyone needs to belong to an entity that’s larger than themselves. That’s not the dangerous part of the dilemma; the danger lies in the degree that you’re willing to follow the group, based on your own beliefs, and the confliction that might be caused as the result of those two being out of sync with one another. It also highlights what can occur, per how you view what the group terms as enemies of its norms. You hear that in the intonation of, “they’re not like us.” Therefore, something must be wrong with them.

If one adopts the latter mindset, their mind becomes clouded by the prominent thought that someone that doesn’t share the same norms as the group that they belong to, must be ‘missing the boat’ (i.e. not seeing something right). Once such a mindset is adopted, you’ll seek confirmation in the actions of those that are unlike your group, to confirm why you can’t treat them like you treat members of your group. In essence, your mind will have been jaded to receiving positive thoughts and ideas that might otherwise allow you to see ‘the others’ in a positive light.

If you want to be more open-minded, do so by believing, and allowing your thoughts to be moved by, the thinking that people may have different opinions and perspectives about something, but because they do, that doesn’t make them wrong or a bad person.

When it comes to ‘us versus them’, keep an open mind with the intent to discover something new about the perspective being discussed. Doing so will allow you to gain more insight into anything that you weigh. That will make you a more informed individual … and everything will be right with the world.

What does this have to do with negotiations? 

In a negotiation, you should always be mindful as to how you’re being influenced by the biases you have, towards the person making the proposal or offer. Even if you don’t like the initial offer, don’t let your initial emotions alter its appearance. There may be more than meets the eye, if you keep an open mind and consider any hidden benefits the offer might contain.

Good negotiators are aware that they can control a negotiation better, by controlling themselves. When it comes to, ‘us versus them’ in a negotiation, such a demeanor will only serve as a blight on an otherwise more successful negotiation outcome.

Remember, you’re always negotiating! 

What are your thoughts? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

To receive Greg’s free 5-minute video on reading body language or to sign up for the “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.themasternegotiator.com/greg-williams/

#Danger #Dilemma #HowToNegotiateBetter #CSuite #TheMasterNegotiator #ControlEmotions #Psychology #Perception #ControlLife #Control #leadership #HowToImproveYourself #Achievement

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How Do You Know When To Trust The Truth?

“The truth is the opposite of a lie that’s believable. Watch what you believe!” -Greg Williams, The Master Negotiator & Body Language Expert

“You don’t know what the truth looks like, even though I’ve recited it numerous times to you through my ever-changing story.”

What does the truth feel like, sound like, look like, when you feel it, hear it, see it? How do you determine to what degree the truth has been told? The truth can be fluid. That means, we know what the truth is today, based on what we’ve known to be truthful in the past. Then, as greater insight, discoveries, and other machinations are introduced into our environment, a new truth can emerge.

It’s important to understand how you discern what you perceive to be the truth because others can manipulate you, based on what they know of your ability to distinguish between fact from fiction.

To become more cognizant as to when someone might be engaging in the truth, versus having no relationship with it at all, take note of the following insights.

Demeanor – Yours and Theirs:

Always note the demeanor of someone when they engage with you. In particular, note to what degree they feel at ease, uptight, or normal (whatever that is as it relates to their demeanor); you can observe this by noting how they act/respond in un-stressful environments. The non-stressful environment will become the basis from which to make and compare future assessments. You should also be mindful of how you feel as the result of being with the person that’s speaking to you. Your demeanor will put you into a particular mindset that sets your perception and expectations about that person’s ability to tell the truth.

Intuitiveness:

When it comes to truthfulness versus deception, you know more than you think you do. When was the last time you had a ‘feeling’ about whether someone was telling you the truth? What did you experience? Was it something they said, the way they said it, or maybe the way they looked when they said/did it. When you had that sensation, your intuitiveness had kicked in; something triggered it. If you were aware through which senses you perceived such signals, you can use the same sense(s) to heighten your awareness in the future. Never discount a gut feeling. That’s your subconscious mind beckoning your attention.

Story In Order:

When people lie, they tend to fill their story with detail and they’ll attempt to tell their story in a chronological order. To catch such a perpetrator, take one aspect of his story and slightly change it as you recite it back to him; don’t let on that you’re doing so to see if he corrects you, or agrees to your version of his story. If he doesn’t correct you, do the same with another section of his story to see what he does. If he lets that one go too, feign forgetfulness and ask him to repeat the story. Note to what degree the story changes from the original version. To the degree that it does, you’ll know where the lie lies.

Body Language:

When someone is being truthful, their body language is aligned with their words (i.e. hand and eye movements are synched with words). If you note subtle changes in their demeanor, as they profess to tell you the truth, note the question you posed that caused such a reaction. The question you posed, and their reaction to it, will be a guidepost that indicates the degree that you may be uncovering their lack of truthfulness.

There are many reasons why someone may wish to avoid being 100% truthful with you. If you set the ‘right’ environment, observe the storyteller’s body language, and you’re mindful of this person’s demeanor you’ll create the space in which more of the truth can reside … and everything will be right with the world.

Remember, you’re always negotiating! 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

To receive Greg’s free 5-minute video on reading body language or to sign up for the “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.themasternegotiator.com/greg-williams/

#Trust #Truth #Negotiation #HandlingObjections #Negotiator #detectingLies  #HowToNegotiateBetter #CSuite #TheMasterNegotiator #psychology #CombatDisinformation #HowToHandleObjections

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Entrepreneurship Management Marketing Personal Development

The Sudden Death of Products and Services

Texas Sunset

Your customer has spoken: products and services are dead.

Consumed by new marketing strategies, all products and services have been replaced.

The next next thing in marketing and branding?

“Experiences”.

Marketing and Branding with Chris WestfallCalling something a product or service just doesn’t make any sense in the new economy. The description is out of date. Those words don’t apply to today’s consumers or companies.

Marketing professionals and sales people need to understand:
Products and services are dead.

Every leader has to understand: every company, everywhere, is selling experiences.

 

Think about it: The things that we buy and consume, either as individuals or as a corporate entity, are not products. These things are not services.

We buy, acquire, endure and enjoy experiences.

Related: Four Ways to Overcome Your Blind Spot on Entrepreneur.com

Today, commerce trades on the experience you have, and the experience you provide.

Consider these experiential products:

  • A vacation in Hawai’i
  • Purchasing a new Porsche Panamera
  • Transitioning your organization to SAP CRM
  • Changing vendors for your outsourced call center

Which of these are products, and which are services? Answer: None, and all. The old words don’t work anymore; we need to choose new ones if we want to tell a story that’s authentic and complete. And all customers – all consumers – crave authenticity.

Marketing Products and Services in a VaccuumYou see, no product exists in a vaccuum.

Even a vaccuum cleaner.

No service stands alone without products. These things are really events, or experiences, made up of a series of products, services and interactions.

And so many things are outside the scope of either products or services. For example: what if you donate to a non-profit? What about that last iPhone app, or a new piece of software – what is it exactly, product or service?

What we want, what we pay for and what we get can all be summed up in one way: experiences.

Today’s customer (whether a corporation or a person, and by the way they are NOT the same) wants an experience. Perhaps an experience that is fantastic (like visiting the most beautiful place on the planet, Hawai’i) or excruciating (transitioning to SAP CRM, for example, because your CFO chose the low-bidder on the job).

Even a traditional product purchase, like buying a new car, requires a series of events that create an experience that circumvents the “product” (whatever the hell that is, anyway). For example, when you buy a car, unless you have $108,433.00 cash (that’s a nice car! welcome to the C-Suite), you are going to need financing.

Maybe you will lease the vehicle. Maybe you will talk to the finance manager, or the sales manager, about your options. You go through a series of events and choices; this is all part of the experience of ownership. The most traditional “product” in America (the automobile) gives you an experience. The experience of the purchase, the experience of the service, and the experience of the brand. How does your car make you feel about yourself? Are you comfortable, and do you feel powerful behind the wheel? Those feelings are as real as the tires and the spark plugs – a very real experience, indeed.

Marketing Matters

“Product” and “service” are incomplete definitions. Consider the experience you want to have, as a consumer or a corporation. And, if you want to reach new customers in new ways, think long and hard about the total customer experience. Services and products alone just aren’t cutting it anymore.

 

Bullet Proof Branding by Chris WestfallMore Information and Additional Resources: 

Check out Bullet Proof Branding.  Find out how Cisco, Cargill, the Huffington Post and other organizations are creating impact in the digital age.

With a foreword by Ted Rubin, this book takes a look at how the conversation is changing for companies and individuals, in the age of social media.

About the Author: Chris Westfall is the publisher of seven books, including BulletProof Branding. His latest book is called Leadership Language, coming from Wiley in the fall of 2018. A business coach to entrepreneurial leaders on four continents, Chris Westfall has reshaped brands around the globe – creating multi-million dollar results in the process. His clients have appeared on Shark Tank, Dragons’ Den in Canada and Shark Tank – Australia. Find out more on his website and follow him on twitter.

Photo credits: Texas Sunset by the author. Girl with laptop and vacuum cleaner: creative commons via flickr.

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Best Practices Entrepreneurship Health and Wellness Management Women In Business

Interview with Aaron Young, Renowned Entrepreneur

Aaron Young is a renowned entrepreneur with more than 30 years experience and several multi-million dollar companies under his belt. Join us for an intimate interview where Aaron shares how his resilient and creative mindset successfully took him through many trials and tribulations.

Watch my interview with Aaron here!

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Best Practices Entrepreneurship Leadership Personal Development

The 4 Core Proficiencies of the Barefoot Startup

If you’ve survived the entrepreneurial process from idea generation to capital generation and you were asked to sum it up into core principles, what would you say? Where would you start? We were met with this exact challenge. Clients, business associates, and our employees insisted that we should break our journey into its fundamental parts and elaborate on those parts. We tossed ideas around for a year, thinking about how to get these principles across to startups.

Thinking about why so many startups fail seemed to be a good starting point. What did they have in common? In what areas were most of the “failures” incompetent? To our surprise, each of them was incompetent in at least one of the 4 key areas. That led us to focus on and prioritize them in The Barefoot Startup’s GPS (Guiding Principles for Success). Here’s a brief synopsis:

1. Cash Flow Management. Here, your goal is to reduce the need for capital. Do you know how to distinguish and utilize your “hidden” assets? Ideally, your buyers might pay you before you have to pay for overhead and supplies. This is possible, but for most of us, juggling is necessary! And, before we pay ourselves, we must spend every cent on the bills. This is why minimizing overhead, outsourcing, and pay-as-you-go are crucial. This is why frugality and revenue are necessary. No matter the amount, revenue must be established before you ask for investors’ money. Do you know how to create strategic partnerships with your buyers and suppliers, to decrease your need for capital?

2. Monetization Strategy. It might sound crazy, but many startups never ask the all-important question, “Why are we doing this anyway?” Is it a legacy? Is it a lifestyle? Or is it to make money on brand equity? If you’re looking at an eventual merger, public offering, or acquisition, the first steps of your journey are key to your survival. They will determine plans for expansion and how your brand equity is maximized. This means your goods or services must be accessible, and that your business can operate without you. It means your files mirror your acquirer’s due diligence. It also means that you understand and create the milestones and metrics necessary to become an acquisition target, or, as we like to say, “Get your peanut in front of the elephant!”

3. Personnel Management. Here, your goal is to reduce turnover, the top hidden cost of business, and to empower and inspire your employees. Finding good people and building great people are covered in our video mentioned above. In our opinion, it’s necessary to overdo it during orientation from the first day to show where the money comes from, including all the jumps and hurdles it must pass over and through to get to them. Paying for performance inspires better performance. Paying employees hourly encourages more time spent at work, not necessarily leading to productivity. Publicly appreciating a job well done, encouraging innovation and creativity, and nurturing a culture of permission are undeniably crucial to a supportive and productive team. Share challenges with the whole staff on a know-the-need basis, rather than a need-to-know basis. This helps on-the-fly problem solving by unlocking your personnel assets!

4. Distribution management. Do you know how to get your product on the market? More importantly, do you know how to keep it there? Distribution encompasses everything from supply chain management to sales. And, sales is not just to your end consumer, but also to your people, then your B2B customer, then their B2C customer, and finally to your (and their) end-user. Knowing, understanding, and delivering what everyone in the chain needs can be the difference between market access and being shut out. A failure to understand the true cost of sales is the principal reason why so many startups fail. Start small. Make small mistakes. Learn from them, and get yourself together before you go large. Don’t move fast to lose fast! 

Interested? These 4 core principals, so often disregarded, are so critical that we spend a whole hour on each of them in our video course, The Barefoot Startup’s GPS (Guiding Principles for Success). Check it out and see for yourself!

For more, read on: http://c-suitenetworkadvisors.com/advisor/michael-houlihan-and-bonnie-harvey/

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Best Practices Entrepreneurship Investing Personal Development Women In Business

Are you Financially Healthy? – 7 Simple Action Steps to Beat Financial Stress

While tax season has come and gone, it’s not the only time we deal with financial stress. From budget planning, P&L, and quarterly reports to payroll and accounts receivable financial stress can be a constant throughout the year regardless of the nature or size of your business.

In a recent survey 7 out of 10 people claimed to be stressed about money and debt. Loss of sleep and anxiety are some of the most common health challenges we might experience. A study shows 27% will suffer from ulcers and digestive issues, 44% from migraines, 23% from severe depression and 6% will experience heart attacks.

Chronic stress has caused a rise in healthcare costs only to create further expenses for the individual, increase the debt, leading to more stress thus creating a vicious cycle.

What does a high-performer do to stay healthy? They make sure to cover, business, health habits and mindset. While on the business side, you would consult your CFO and accounting team to provide you the proper financial advice, what do you do to handle those nights your mind is racing?

Here are seven practical health solutions:

1. Create a physical avenue to channel out your stress levels. Exercise is a great way to do that. Walk, hike, run, dance – especially for those with high energy people that need to be active.

2. Need a calming activity? Take a Yoga or Tai Chi class – meditation thru movement, allowing you to focus on your body and your breathing.

3. Create daily quiet time for breath work. Deep breathing delivers oxygen to the muscles allowing toxins to move out and reduce the tension. Breathe in thru your nose to a count of 4 hold for a count of 4 and breathe out through your mouth to a count of 4.

4. Learn to meditate – You don’t need to chant “Om” and sit in silence for an hour “attempting to clear your mind.” I know that is a reason some people tend to shy away from meditation. If you choose, you can follow a guided meditation/relaxation program You can listen to instrumental “New Age” music or just sit in the quiet for 10 minutes a day without distractions focus on your breath, close your eyes if you choose and think of just being in peace. Meditation practiced before bedtime will help you get a better night’s sleep.

5. Eat healthy, balanced nutritional meals, avoid sweets, alcohol, and high carbs – they will add to your stress and to your waist.

6. Drink plenty of water to clear out the toxins in your body.

7. Get self-care – stress affects your health. See a chiropractor, massage therapist or bodyworker regularly to reduce the effects on your nerve system and strengthen your immune system.

Those activities will help reverse the negative physical effects of financial stress in your life.
What about mindset? That’s a story for another time…

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Know When You’re Playing A Long Versus Short Game

“The less you leave to chance, the less chance will be the source that leads you.” -Greg Williams, The Master Negotiator & Body Language Expert

He gently stroked her hand as she was transitioning from this world to someplace more worldly. As he did, he gently whispered to no one in particular, “had I known you were going to be such a pivotal force in my life, I would have treated you differently.”

In your dealings with people, do you play a long or short game (i.e. develop long-term or short-term strategies)?

To a degree, that’s a trick question. Yes, you should have strategies developed based on what you’re attempting to achieve in a relationship, and those strategies will be based on the person that you’re involved with. That means you’ll develop strategies for family members and others that are close to you that are different from those that do not fall into that category.

You may not be aware of the degree that you’re implementing strategies when dealing with people, but nevertheless, you are implementing strategies. Even if it’s just at a subconscious level, you engage with others based on the benefits derived from doing so. If you raise your sense of awareness, related to the short-term gains/opportunities you seek from such engagements, you can gain greater control of yourself and those interactions for the long-term.

When you’re mindful of what you want from a relationship, you become more aware of what you need to do to enhance it. That should trigger the degree of willingness you put forth to engage in actions that promote what’s required for that enhancement.

With a heightened sense of awareness, per the value you associate with any relationship, you gain greater control of where the relationship goes. So, no matter where you are in a relationship, reflect on what you want from it, what you’re willing to change about it, and where such changes might lead. In making such assessments, you’ll find paths to longer, more satisfying relationships … and everything will be right with the world.

What does this have to do with negotiations? 

If you’ve followed my articles, you’re aware that my motto is, “you’re always negotiating.” That means, what you do today impacts tomorrow’s outcomes. When it comes to playing a long or short game in a negotiation, your strategies might tend to be more to the point in a short-term undertaking, while the opposite will more likely be the case if the negotiation will be protracted. Thus, one strategy you may adopt in future negotiations, especially if you’re not sure where it might lead in the future, is to treat a short-term engagement as though it was long-term. Doing so may disclose unforeseen benefits.

Remember, you’re always negotiating! 

What are your thoughts? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

To receive Greg’s free 5-minute video on reading body language or to sign up for the “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here http://www.themasternegotiator.com/greg-williams/

#LongGame #ShortGame #HowToNegotiateBetter #CSuite #TheMasterNegotiator #ControlEmotions #Psychology #Perception #ControlLife #Control #leadership #HowToImproveyourself #Achievement