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Best Practices Leadership Marketing Skills Technology

Marketing Podcasts to Listen to in 2021

If there’s one thing 2020 taught us, it’s that having a solid digital marketing strategy is mission critical for any brand wishing to reach more customers.

Regardless of what industry you specialize in, the ability to promote your cause is a must in today’s attention economy. But marketing today is getting increasingly more and more confusing.

Recommended Marketing Podcasts for 2021

So we made a list of some of our favorite marketing podcasts on C-Suite Radio you should listen to in 2021 for insights to grow your business.

 

 

1. Secrets to Win Big With Arjun Sen

Winning is fun but WINNING BIG results in success that is sustained.

Brands who WIN BIG have three secrets:

They have VISIBLE Leaders who lead from the front, UNIQUE customer experience that is different, delivered consistently and evolves over time and AUTHENTIC brand stories that connect emotionally.These are universal secrets to win big in business, in career and also in sports.Tune in to listen to stories from leaders from all walks in life to put you on the path to winning big.

 

2. The Customer Experience Advantage Podcast with David Avrin

How do iconic brands and disruptive business leaders approach accommodating a new generation of customer expectations?

The Customer Experience Advantage Podcast features author and keynote speaker David Avrin talking with dynamic business leaders about their visionary concepts and powerful customer engagement models.

 

 

3. If You Market They Will Come

B2B Marketing, the If You Market podcast is a long form conversation on B2B marketing with industry experts and thought leaders. Topics include: content marketing, account-based marketing, social media, leveraging data, Marketing Technology, branding, demand generation, marketing automation, Email Marketing, sales and marketing alignment, SEO, CRM, and other great acronyms.

 

4. The CX GURU

Every business comes to life through its Service Experience. Your business success depends on whether your Customers are loyal to YOU. That’s where real value and profit is created. Great companies ubiquitously have great customer experiences. A thin red line divides those that invest and consistently deliver what their Customers need and those that fail and get disrupted. In competitive and challenging times, leaders need to double down on their Service Experience. Learn and grow the value you create. Grow your success. Be on the right side of that thin red line.

The CX GURU with host Eric Michrowski, a globally recognized Ops & Customer Experience Guru, public speaker and author explores through leader interviews how to increase the value you create, distinguish yourself from the pack, grow your business and your success. Your business success story begins now.

 

 

5. Building Better Businesses

The Building Better Businesses Podcast is the best place to learn how to take your business to the next level because it’s no longer enough to earn good profits. Hosted by Steve Eschbach, an expert on business and business people, he’ll tell you why building a network of connections and using all types to your advantage will put you over the edge.

Steve and his expert guests will delve into the many facets of owning the business and how to become a good, caring business owner. Tune in to learn how making a difference in your community can attract all sorts of clientele, which will in turn build you a better business.

 

 

6. Accelerating Revenue Series

True Influence’s Series is about having new conversations and fresh ideas on accelerating B2B revenue through unpacking best sales, marketing and data practices by hearing from C-level executives, VPs, and Thought Leaders.

For more information visit tylerhayzlett.com

 

 

Categories
Growth Management Personal Development

Don’t Let Great Younger Generation Ideas Slip through Your Fingers

An executive I know hired a young woman for his marketing department and put her to work managing some current campaigns. He found out 18 months later that she was a bona fide expert about marketing on social media—she practically lived on social media. She could have brought so much more to her new employer from day one, yet that extra value went completely untapped for a year and a half.

Call that knowledge loss, call it money wasted, or call it something worse. Whatever you call it, it’s bad. How did it happen? Since I don’t work for that company I can’t say for sure, but it was presumably because the top executives there were all Baby Boomers. It likely never occurred to them that a new younger generation worker had ideas they needed to hear.

Is your management failing to acknowledge the contributions of younger workers? If it is, here are some steps to take to be sure you’re discovering and tapping into the unique insights and skills your younger workers possess.

Strategy One: Uncover hidden skills during the recruiting process. It’s a mistake to screen job applicants by only saying, “Here’s what you’ll have to do on the job…can you cut it?” Instead, ask questions like, “We’re recruiting a team to market our new app—what do you think we need to do?” Or, “We are currently using the XYZ platform to track ad usage in our franchise locations—do you know of anything better?” To use a Zen kind of paradigm, be the student, not the teacher. The things you learn could be very valuable indeed.

• Strategy Two: Invite comments and ideas during new employee training. Training is an ideal time to ask new hires important questions like, “How strong do you think our brand is” or, “Do our competitors do something better than we do?” If you ask questions like those, you let new employees know that you are a company that values honest and open input, and training is the place to do it. After an employee begins working for you, he or she may want to communicate big ideas only to a supervisor, where they could potentially die. Or worse, he or she might never voice those big ideas at all.

• Strategy Three: Get some reverse mentoring going. Reverse mentoring has become popular in many organizations. The idea of reverse mentoring is usually to have an older executive mentored about technology by a younger, tech-savvy employee. I would recommend widening that lens and having younger generations and other young workers keep your senior executives up to speed on things like marketplace trends, new products that have entered the marketplace, and news about “hot” competing companies. The wider you can cast your net for ideas from young employees, the more you benefit.

Reward the big ideas and information that younger generations bring. If an employee delivers a valuable piece of information to you, offer recognition, feedback, or increased responsibilities. Treat it like gold. If you don’t, that bright young mind is likely to think, “Why should I tell my company anything? They ignored me the last time I did.” It’s up to you to offer the recognition that keeps information flowing.

Remember that younger generations have ideas, information, and skills that you need. Are you listening to them? If you aren’t—let’s face it—the fault lies with you. Open the doors, let the information in, and watch your company improve in ways you could never imagine.

Action Step: Meet with your divisional and departmental managers and ask them to help identify younger generations who have specialized knowledge that may benefit your organization.

Categories
Growth Health and Wellness

7 Ways to Help Your Child Through the Pandemic

How have you been coping? Last year has been particularly challenging for many parents: tasked with working (increasingly long) hours from home, maintaining an (increasingly messy) house 24-7, and perhaps playing teacher to their children as well.

You might have noticed your child “acting out” more often than usual. They’re likely feeling the effects of the pandemic, cooped up at home and cut off from their friends. The isolation may not cause permanent damage, but it’s certainly taking a short-term toll on kids and parents alike.

As a parent, it’s your job to look out for your children’s mental and emotional wellbeing—which, by the way, requires you to meet their needs, not be a superhero. Here are 7 ways you can support your kid:

Give them the 411

If you have very young children, you may not have talked to them yet about COVID-19. Make sure you do as it becomes developmentally appropriate. Kids need to know why they have to wash their hands for 20 seconds, or wear a mask, or stay 6 feet apart from others. If you have older kids, be sure to explain how you’ve come to your decisions about everything from school to slumber parties. We’re all making calculations to keep our children safe; be sure your kid understands your family’s math.

Add or maintain structure

Simple routines add structure, and structure makes kids (and adults) feel safe. They know what to expect. Try setting times for waking up, eating, studying, and doing chores. Assign tasks around the house. Differentiate the weekends from the weekdays. Make sure to build in some free time so kids can assert their independence by controlling their own activities.

Set attainable goals

It’s far better to achieve and celebrate small wins than to undermine a child’s confidence by setting impossible goals. Being able to complete smaller tasks, such as changing out of pajamas or taking a quick walk every day, will help them feel accomplished and self-assured.

Offer freedom to explore

Let your children discover and explore their own unique interests. Allow them to find self-expression in whatever pursuit they choose: be it playing with LEGOs, learning about dinosaurs, or aspiring to be the next Ruth Bader-Ginsburg. Broadening your mind and expanding your creativity is something not even a pandemic can take away.

Let them cry it out

Who doesn’t feel like yelling or bursting into tears these days? Give your child space to grieve and process their emotions. When they’re ready, ask what’s really bothering them. Do they miss seeing their friends? Are they feeling afraid or insecure about the world? Acknowledge that your child is a human being with complex emotions, and let them express those emotions without rushing to a solution.

Stay connected

We all need a support system. Schedule Zoom or Facetime calls with grandparents or friends. Build in quality time for your family to be together beyond rushing past one another during the work/school day. It will help everyone feel less isolated.

Give them their own space

Finally, carve out a special place just for your child. It doesn’t have to be an entire room; a small nook in your kitchen or office area will do. Giving kids room to breathe, physically, mentally, and emotionally, gives them space to grow and learn.

The last several months have been difficult for all of us, and it’s of the utmost importance that we find healthy ways to cope. Remember that you need support, too! To connect with a group of a thriving community of fellow parents, be sure to follow the Conscious Parenting Revolution on Facebook.

P.S. Not a part of our FB community yet? Follow the Conscious Parenting Revolution for exclusive content you can’t get anywhere else.

Visit us at: www.consciousparentingrevolution.com

Categories
Growth Personal Development

Collaborative Global Leadership Development

Collaborative Global Leadership Development

Visit KeepLeadingPodcast.com to access the full content available for this episode!

Global Leaders, especially well-developed and thoroughly equipped leaders, do not just appear; they get developed through conscious effort and intentional training.

With a focus on Zambia and the process of leadership development, in this episode (#110) of the Keep Leading!® podcast, I explore “Collaborative Global Leadership Development” in Zambia, with one of the world’s most renowned coaches, Nankhonde Kasonde-van den Broek. Nankhonde is the Founder and Lead Consultant at Nankhonde Kasonde Consultancy and the Founder and Creative Director of KHONDE. Our discussion highlights the necessary steps to make a 21st Century Global Leader at the micro-level impact the world at a macro level.

Key Requirements for Transforming Leadership at the Micro Level
Certain elements come with developing global leaders at the micro-level and their significant implications on the world. It all starts with understanding individual responsibility before the collective.

Resilience

Teaching self-sufficiency and resilience in conditions where external help isn’t the first option is one of the ways to stay on track.

These qualities are innate as an African and need to be shown more and deliberately to lead.

Seizing Opportunity

Recognizing the need to seize available opportunities to develop as a leader is essential.

Developing hard (technical) and soft (interpersonal) skills is necessary to increase leadership opportunities and efficiently lead when given a chance.

Responsibility

It is necessary to understand the responsibility and depth of work that comes with building a new leadership mindset from scratch without the oppressive limitations of pre and post-independence. (Zambia gained its independence from Britain in 1964)

It takes confidence, courage, and necessary skills to develop and exercise exemplary leadership.

History and the Future

When looking at building leaders who can effectively lead at a global level, looking at where they’re coming from side-by-side with the envisioned future is vital.

It’s a literal mind transformation that exceeds just building capacity and skills; it’s a total overhaul of what leadership used to mean to what is required of a global leader in this new age.

Collaborative Components of Leadership Development

Connection and Humanity

As a prospective global leader, the knowledge that our existence connects the world is foremost. It’s essential to understand its significance to your immediate environment and its ripple effect on the planet.

The Big Picture

With leadership development, equipping leaders with the ability to see and contribute to the bigger picture and goals is vital for sustainable growth.

While developing leaders in their local communities, building a bridge to connect with global progress and opportunities helps to see issues and details more clearly.

Influence of Culture

When creating tools to use in developing global leaders, it is essential to incorporate cultural and social influences into those tools.

The influences of Zambian culture and intelligence with foundations of global best practices can be intertwined with tools, building, adapting, and improving them.

Cross Referencing

Even as we build leaders on our stage, creating methods of referencing progress compared to global standards is important.

Having norms and comparison groups helps to appreciate what your current average is and where you stand is vital for sustainable growth and gives the best of both worlds.

A Common Goal

As we grow, seeing that we are for each other and not against each other is vital. We all have a common goal of growth and building leaders who can take the reins of leadership even when we are not doing so presently.

Taking elements that show results from one another and incorporating them with a shared vision of growth and support is always the way to go.

Eddie Turner is the Keep Leading!® podcast host—a podcast dedicated to leadership development and insights.  Subscribe and Share wherever you get your podcasts.  Follow Eddie Turner on LinkedIn, Twitter, Instagram, or Facebook! Visit www.EddieTurnerLLC.com to learn more!

 

 

Categories
Growth Leadership Personal Development

5 tips to help your child feel seen, heard, and supported

Hello, Conscious Parent! Welcome to “Dear Katherine,” a monthly Q&A with real-life parents/caregivers. If you’d like to submit a question of your own, email me at katherine@consciousparentingrevolution.com.

Dear Katherine,

My 10-year-old daughter and I had a bit of an altercation. She and her sister were having an argument over a dress the younger one wanted to borrow. They took the fight into my work-from-home space. To be honest, I was buried with deadlines and was about to hop on a call, so I immediately told my older daughter to let the younger one borrow the dress. She burst into tears and yelled that I didn’t take her feelings seriously.

Needless to say, I’m gutted. I don’t ever want my kids to feel dismissed. What do I do, Dear Katherine?
– Very Serious (But Very Busy) Parent

Dear Very Serious (But Very Busy) Parent,

I can certainly empathize with your predicament. As a working mom myself, I know what it’s like to feel too stressed and overwhelmed to give my kids undivided attention. You didn’t mean to come off as dismissive, and your gutted reaction shows that you are indeed a serious parent who wants to do right by your children.
It’s important to remember that parents, just like anyone else, are imperfect people living in an imperfect world. Still, it’s our duty to provide a safe and loving environment where our kids can be seen, heard, and supported.

5 Tips to Help Your Child Feel Seen, Heard, and Supported

You know that you take your daughter’s feelings seriously despite being very busy. Here’s what you can do to show her just how much she matters to you:

1. Apologize

Apologies are powerful catalysts for healing. Even though you didn’t mean to make your daughter feel ignored or neglected, let her know how sorry you are that her feelings are hurt.
Then, ask her what exactly made her feel like you didn’t care. Did it seem like you were taking her sister’s side? Explain that you love them both equally and take both their feelings very seriously.
When everyone is feeling better, bring your two girls together and encourage them to resolve the dress issue. Can the younger one learn to respect the older one’s decision not to share that specific dress? Is there an alternative piece of clothing she can borrow?
Sharing is an important skill to learn, but let your children know it’s perfectly okay if there are some things they want to keep for themselves.

2. Stop what you’re doing and listen

The next time your daughter demands your attention, step back and observe your reaction. Are you tapping your foot or looking at your phone? Did you even look up from your computer screen and make eye contact?
Give your kids at least a minute or two of your undivided attention when they need something. And if you’re just too busy at that particular moment, schedule a “Mommy and Me” time later in the day.

3. Acknowledge what she’s saying

Problem-solving is certainly one of our most valuable skills as parents or caregivers, but don’t be so quick to find a solution that you dismiss what your child is trying to say.
Rather than placating children with toxic positivity (“Don’t be sad, cheer up!”), validate how they feel: “Are you feeling sad? Do you want to tell me why? Is there anything I can do to make it better?”
Raising self-assured children begins with teaching them that it’s important to acknowledge whatever emotion they’re feeling - so they can let it go when they’re ready.

4. Set reasonable boundaries

As important as it is for children to acknowledge their feelings, it’s equally essential for them to connect their feelings to their underlying unmet needs. Now is when they can learn that they don’t need to be overwhelmed by their emotions and can be with them rather than overwhelmed by them.
Your daughter may be angry at her sibling, but that doesn’t mean she can take it out on her - or anyone else for that matter.
It’s never too early to teach children that negative feelings don’t have to translate to bad behavior.

5. Put yourself in your child’s shoes

Let’s be honest: sometimes it’s hard to understand why a child could get so upset over being asked to shower, make their bed, or in your case, Very Serious (But Very Busy) Parent, lend her sister a dress.
But try to remember that kids have very little control over their everyday lives. The next time one of your daughters is upset, practice empathy to understand where she’s really coming from.
I hope this advice is helpful, Very Serious (But Very Busy) Parent. You’re juggling so much each and every day between work and parenting and everything else. Don’t be too hard on yourself.

Love and Blessings,

Katherine

P.S. Want to connect with other parents and caregivers who share your successes and frustrations? Join the Conscious Parenting Revolution Facebook Group!
Visit us at: www.consciousparentingrevolution.com

Categories
Growth Management Personal Development Women In Business

Three Easy Steps To Deflate The Office Naysayer

Have you ever hosted a presentation only to wind up unmercifully questioned by an audience member on your data points? Perhaps you’ve tried to share a position in a meeting only to be repeatedly interrupted. Aggravating and irritating, yes, but also inevitable.

Most presenters have experienced a similar challenger and the verbal torture they subconsciously spew. They come equipped with a variety of personalities: interrupter, know-it-all, naysayer, and passive-aggressive. When they don’t feel heard, their level of challenge increases, with no intention of backing down.

It’s natural to become defensive, stop talking or give up entirely. There is a secret to understanding the challenger and making their cynical efforts work in your favor: Provide an answer that gets them to focus on your response rather than their personal feelings.

Here are four common reasons why a listener may want to toss you a challenging question:

• They are challenging your recommendation.

• They have a different opinion.

• They misunderstand what you’re saying.

• They question your value.

Ultimately, it’s a test to see how well you can manage the challenge they throw at you. It’s a diversion tactic to redirect the energy of the conversation back in their direction or to promote their ideas above yours.

When these situations arise, it’s important to reduce hostility, manage the question carefully and quickly gain understanding with your listener. One way to do that is by using the ARC method: acknowledge, respond and connect. This method acknowledges what the questioner has asked, responds to the question, and clarifies the value of the answer, all according to the listener’s benefits.

A: Acknowledge

Acknowledging any challenger only takes moments, but it creates a quick, positive impact on the situation. Let your questioner know you’re open to their concerns and are willing to listen. This demonstrates your willingness to remain open without getting defensive and irritated. Listen intently by tuning in to everything they say, their concerns, and what they seek.

Example:

Challenger: “How can we ever afford the time and money to train our staff on the new concept you’re proposing?”

Acknowledger: “I appreciate your concern for cost, especially since the company has focused its efforts on cutting costs this past quarter.”

Avoid overused phrases such as “I understand how you feel,” or “I hear what you’re saying.” These statements don’t sound sincere and feel patronizing.

R: Respond

Keep your responses brief, clear, and concise. Be specific to the question asked, and provide evidence with facts or examples to support your response.

Example: “We save you time and money by training your management staff for you. We have proven results with a variety of industries like yours.”

Avoid using negative words such as “but” and “however.” These words communicate, “You are wrong, and I am right.” The challenger’s natural response will be to fight back harder and get more defensive and insistent on their position. Instead, use the word “and” or pause between thoughts to allow a moment for your message to resonate.

C: Connect To Benefits

Connect your response to the benefits for your listener. When they acknowledge their concern, they share what they consider to be of value. Adapt your message to meet their needs, and acknowledge that you understand what they hold as important. Connect the dots between your idea and their concern to create a clear and concise benefit for them.

Example: “As a result, your management staff will gain practical ways to increase productivity. Previous clients earned a return on their investment in as little as two months after training.”

Avoid fabrications or empty promises to quiet the challenger. Ensure that whatever connection of benefits you share can be delivered as stated.

Few productive accomplishments occur when a challenger brings the heat. Instead of allowing their personality or questions to rattle you, simply listen to them intently. Then acknowledge, respond and connect the benefits of your message to their challenge. It will allow you to have a conversation rather than an argument that leaves both sides feeling frustrated and unaccomplished.

Categories
Best Practices Entrepreneurship Human Resources Management Negotiations Sales Skills Women In Business

“Make Better Decisions How To Increase Negotiation Opportunities” – Negotiation Insight

“To make better decisions know the process of better decision making.” -Greg Williams, The Master Negotiator & Body Language Expert (click to Tweet)   Click here to get the book!

 

“Make Better Decisions How To Increase Negotiation Opportunities”

People don’t realize they’re always negotiating.

Every day of your life, you make decisions. And how you make decisions determines the quality of life you live and the opportunities that come from them. But there are times when you need to make better decisions, such as during negotiations, to have opportunities reveal themselves. Thus, even when you are engaged in talks with friends, loved ones, or work associates, you need to make better decisions to increase negotiation opportunities. And here is how to make better decisions by using different techniques and strategies.

Click here to continue!

 

Remember, you’re always negotiating!

 

Listen to Greg’s podcast at https://c-suitenetwork.com/radio/shows/greg-williams-the-master-negotiator-and-body-language-expert-podcast/

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive Greg’s free “Negotiation Tip of the Week” and the “Negotiation Insight,” click here https://themasternegotiator.com/greg-williams/blog

 

 

Categories
Growth Leadership Skills

If I Ever Have Kids, I’ll Never… – 5 Principles of Conscious Parenting

At some point in our lives, we’ve all said this line when talking about our less-than-perfect childhoods: 

 

If I ever have kids, I’ll never……

 

….make them feel like they’re less than enough

….yell at them in the middle of the grocery store

…lash out or make unreasonable rules

 

None of us want to repeat the mistakes our (often well-intentioned) parents made raising us. And yet, we unconsciously find ourselves repeating the cycle.

 

I’m Katherine Sellery, 3x TEDx speaker, Founder & CEO of Conscious Parenting Revolution, and sought out “Pandemic Parenting” coach and expert who has helped thousands of parents, children and educators thrive during the COVID crisis. For my expertise, I was recently featured on Chicago, DC, and Atlanta & Co for my success in advocating for struggling parents and youth across our country. 

 

In a lively and engaging segment, I’d love to share with your audience 5 principles of conscious parenting that you can start working on now:

 

See your kids for who they are: human beings. Parents often forget that their kids have their own quirks, preferences, and boundaries, which might conflict with the parents’ way of doing things! Your task isn’t to raise a clone of yourself, but to help your child grow and develop into the unique individual that they are.

 

Listen with love

When voices are high or even hysterical—that’s when your child is telling you something important. You may feel the urge to yell right back, but you’ll learn a lot more if you can pause and listen instead.

Build them up, don’t tear them down

Being overly critical can undermine your child’s confidence, but so can too much praise. Work to acknowledge your child’s achievements in a neutral way. Let them know that it’s possible to be good at something but still have room for improvement.

Explain your reasoning

Children, even older children, may not understand the guidelines and boundaries you set for them at first. Take time to explain why they can’t watch TV for 4 hours straight or pouring milk all over dad’s laptop.

Be flexible

Your parenting style should adjust to the unique needs of your child—not the other way around! Practice the 4 principles above, keep in mind that what works for one child won’t necessarily work for another, and adapt accordingly.

 

Would you be interested in setting up an interview? I’ve included my bio below and can provide additional information as needed.

 

Thanks!

 

Best,

Katherine

 

My Bio:

Katherine Sellery, CEO and Founder of Conscious Parenting Revolution, helps individuals minimize misunderstandings and melt-downs in order to communicate with more collaboration, cooperation, and consideration.

 

The creator of the Guidance Approach to Parenting, a program that applies conflict resolution skills to communicating more effectively with children, Katherine has positively influenced relationships for generations and brought about healing and reconciliation in families that were suffering from disconnection. For over 20 years, she has taught and coached thousands of parents, educators, social workers, and medical professionals in half a dozen countries through her popular workshops, coaching programs, TEDx talks, and her upcoming book. Katherine is also a trained mediator, attended Law School, has certifications in different trauma models, teaches a breathing meditation modality with the Art of Living Foundation, and ran her own commodities-trading business in Hong Kong for 30 years. 

 

Katherine is a 3x TEDx Speaker and has released a FREE ebook “7 Strategies to Keep Your Relationship With Your Kids from Hitting the Boiling Point.” For her expertise she has been featured on Atlanta & CoFox31 Denver, 4CBS Denver, CBS8 San Diego and has been a guest on over 20 podcasts.

Visit us at: www.consciousparentingrevolution.com

Follow us on: Facebook

Categories
Biography and History Growth Personal Development

My 4 Favorite Books on Audible

 

Need some suggestions for what to download next on Audible? You’re in the right place.

Here are 4 of my favorite audio downloads so far on Audible.

 

Shoe Dog – Phil Knight

The story of how a 24 year old started Nike

Amazon.com: Shoe Dog: A Memoir by the Creator of Nike eBook: Knight, Phil: Kindle Store

Fresh out of business school, Nike founder and board chairman, Phil Knight, Phil Knight borrowed fifty dollars from his father and launched a company with one simple mission: import high-quality, low-cost running shoes from Japan.

Selling the shoes from the trunk of his car in 1963, Knight grossed eight thousand dollars that first year. Today, Nike’s annual sales top $30 billion. In this age of start-ups, Knight’s Nike is the gold standard, and its swoosh is one of the few icons instantly recognized in every corner of the world.

But Knight, the man behind the swoosh, has always been a mystery. In Shoe Dog, he tells his story at last. At twenty-four, Knight decides that rather than work for a big corporation, he will create something all his own, new, dynamic, different. He details the many risks he encountered, the crushing setbacks, the ruthless competitors and hostile bankers—as well as his many thrilling triumphs.

Above all, he recalls the relationships that formed the heart and soul of Nike, with his former track coach, the irascible and charismatic Bill Bowerman, and with his first employees, a ragtag group of misfits and savants who quickly became a band of swoosh-crazed brothers.

Can’t Hurt Me – David Goggins

From 300 lbs to Navy SEAL and ultramarathon

Can't Hurt Me: Master Your Mind and Defy the Odds: David Goggins: 9781544512280: Amazon.com: Books

For David Goggins, childhood was a nightmare – poverty, prejudice, and physical abuse colored his days and haunted his nights. But through self-discipline, mental toughness, and hard work, Goggins transformed himself from a depressed, overweight young man with no future into a US Armed Forces icon and one of the world’s top endurance athletes. The only man in history to complete elite training as a Navy SEAL, Army Ranger, and Air Force Tactical Air Controller, he went on to set records in numerous endurance events, inspiring Outside magazine to name him The Fittest (Real) Man in America.

In Can’t Hurt Me, he shares his astonishing life story and reveals that most of us tap into only 40% of our capabilities. Goggins calls this The 40% Rule, and his story illuminates a path that anyone can follow to push past pain, demolish fear, and reach their full potential.

An annotated edition of Can’t Hurt Me, offering over two hours of bonus content featuring deeper insights and never-before-told stories shared by David. Not available in other formats.

 

Extreme Ownership – Jocko Willink and Leif Babin

Leadership lessons from Task Unit Bruiser

Extreme Ownership eBook by Jocko Willink - 9781250184726 | Rakuten Kobo United States

Combat, the most intense and dynamic environment imaginable, teaches the toughest leadership lessons, with absolutely everything at stake. Jocko Willink and Leif Babin learned this reality first-hand on the most violent and dangerous battlefield in Iraq.

As leaders of SEAL Team Three’s Task Unit Bruiser, their mission was one many thought impossible: help U.S. forces secure Ramadi, a violent, insurgent-held city deemed “all but lost.” In gripping, firsthand accounts of heroism, tragic loss, and hard-won victories, they learned that leadership – at every level – is the most important factor in whether a team succeeds or fails.

Since it’s release in October 2015, Extreme Ownership has revolutionized leadership development and set a new standard for literature on the subject. Detailing the mindset and principles that enable SEAL units to accomplish the most difficult combat missions, Extreme Ownership demonstrates how to apply them to any team or organization, in any leadership environment. A compelling narrative with powerful instruction and direct application, Extreme Ownership challenges leaders everywhere to fulfill their ultimate purpose: lead and win.

Launch – Jeff Walker

Launch: An Internet Millionaire's Secret Formula To Sell Almost Anything Online, Build A Business You Love, And Live The Life Of Your Dreams: Walker, Jeff: 0001630470171: Amazon.com: Books

What if you could launch like Apple or the big Hollywood studios?

What if your prospects eagerly counted down the days until they could buy your product? What if you could create such powerful positioning in your market that you all -but- eliminated your competition? And you could do all that no matter how humble your business or budget?

Since 1996 Jeff Walker has been creating hugely successful online launches. After bootstrapping his first Internet business from his basement, he quickly developed an underground process for launching new products and businesses with unprecedented success.

But the success-train was just getting started—once he started teaching his formula to other entrepreneurs, the results were simply breathtaking. Tiny, home-based businesses started doing launches that sold tens of thousands, hundreds of thousands, and even millions of dollars in sales with their launches.

“Launch” is the treasure map into that world—an almost secret world of digital entrepreneurs who create cash-on-demand paydays with their product launches and business launches.

Whether you have an existing business, or you have a service-based business and want to develop your own products so you can leverage your time and your impact, or you’re still in the planning phase—this is how you start fast. This formula is how you engineer massive success.

For more information visit tylerhayzlett.com

 

Categories
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“How To Absolutely Stop Agony And Sabotage From Killing Negotiations” – Negotiation Tip of the Week

“To prevent sabotage from killing negotiations, know the actions of saboteurs.” -Greg Williams, The Master Negotiator & Body Language Expert (click to Tweet)   Click here to get the book!

 

“How To Absolutely Stop Agony And Sabotage From Killing Negotiations”

People don’t realize they’re always negotiating.

He thought to himself; this negotiation is becoming painful. If I do not do something to stop the agony, this negotiation will be doomed to failure. He reflected on ways of killing negotiations and the impact that might have on future talks. After all, he was a high-profile negotiator, one respected in his field for his expertise. Thus, he knew he had to stop the agony from killing the negotiation, but he lamented the perils of doing so.

When you are in negotiations fraught with challenges that cause you to become filled with dismay, how do you handle those situations? Negotiations can become dicey when indecision becomes the source of a lack of direction. But you can forge forward and stop the agony that stems from contemplating the killing of negotiations. The following is a roadmap of how to do that.

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Remember, you’re always negotiating!

Listen to Greg’s podcast at https://c-suitenetwork.com/radio/shows/greg-williams-the-master-negotiator-and-body-language-expert-podcast/

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive Greg’s free “Negotiation Tip of the Week” and the “Negotiation Insight,” click here https://themasternegotiator.com/greg-williams/blog