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Author: David Dunworth

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Growth Operations Strategy

“Backtracking to the Future: A Strategic Guide to Outcome-Oriented Backcasting”

Backtracking to the Future: A Strategic Guide to Outcome-Oriented Backcasting

Dr. Stephen R. Covey’s well-known advice to “Begin with the End in Mind” is a foundational principle for strategic planning, offering a clear vision for both leadership and personal development. When leaders apply an outcome-oriented backcasting approach, they unlock a powerful tool for achieving long-term goals. This method involves starting with the desired end result and systematically mapping out the steps necessary to reach it. By working backward from the goal, leaders gain valuable insights that might otherwise be overlooked when using traditional planning methods.

Outcome-oriented backcasting is not only effective for organizational strategy but also highly applicable to career development. For instance, by defining the ultimate career milestones—whether it’s securing a specific role, attaining certain achievements, or mastering key competencies—individuals can better chart the course needed to reach those milestones. This process requires identifying the skills, experiences, and positions necessary to achieve the desired end-state and then working in reverse to create a clear and actionable plan. This approach not only provides clarity but also helps avoid unnecessary detours that can delay progress.

The power of outcome-oriented backcasting extends to skill development as well. In any field, understanding the sequence of actions required to develop a particular skill is essential. This is where the value of subject matter experts comes into play. Experts who have already mastered the skill can deconstruct it, identifying the key sub-skills and practices needed to achieve proficiency. By examining these elements from the endpoint—where the skill is fully developed—back to the foundational steps, one can gain a deep understanding of what is truly necessary for growth. This reverse methodology can sometimes accelerate skill development by focusing on advanced techniques earlier in the learning process.

Among the various applications of outcome-oriented backcasting, its use in decision-making analysis stands out as particularly effective. When reviewing decisions, starting from the final outcome and working backward through each sub-decision offers a clear perspective on what contributed to success or failure. This method allows leaders to identify the key decisions that drove the end result and understand which strategies are worth replicating in the future. By dissecting the decision-making process in reverse, leaders can avoid repeating past mistakes and reinforce the positive actions that lead to successful outcomes.

Incorporating outcome-oriented backcasting into various processes not only sharpens clarity but also provides a significant advantage in achieving desired outcomes. By starting with the conclusion and methodically tracing the path back to the present, organizations and individuals can navigate challenges more effectively. The clarity provided by this approach can be transformative, enabling more precise planning and execution.

Moreover, because many do not naturally operate in reverse, embracing outcome-oriented backcasting can offer a distinct competitive edge. This methodology stands out for its ability to bring a fresh perspective to planning and decision-making. By beginning with the end in mind and using outcome-oriented backcasting, leaders and high performers can better chart a course that is both strategic and informed, setting themselves apart in their respective fields.

 

Air Taxis: Now Your Uber Driver Can Crash in Three Dimensions

Air Taxis: Now Your Uber Driver Can Crash in Three Dimensions

Remember the movie, “The Fifth Element?” Remember Bruce Willis flying a Taxicab?

Hang on to your Back Seat. Truth is now stranger than Fiction!

 

The All-Electric Airborne Taxicab. Whodathunk?

These magical airborne contraptions don’t fit existing FAA categories, so naturally, the FAA just said, “Ah, to heck with it!” and tossed the rulebook out the window. After all, why stick to boring old regulations when you can free-fall into the future? The FAA hadn’t updated flight rules since they approved the helicopter right before WWII—because who needs modern innovation when you’ve got 1940s thinking on your side?

But fear not! Pilots will receive “training,” which is super comforting until you remember that most of us can’t even reverse out of a parking spot without hitting a trash can. Now picture someone parallel parking—vertically. At least you won’t get stuck in traffic anymore—just in an awkward hover over Starbucks. And hey, what’s a little turbulence between friends when you’re sipping your half-caf latte mid-air, dodging the occasional mid-morning sky collision?

880 Pages of Regulation Nobody Asked For
Welcome to the bold new world of airborne optimism, where safety is more of a polite suggestion than a requirement. The FAA just dropped 880 pages of regulations on us, which is almost as thrilling as finding out your printer ran out of toner halfway through printing them. They’re calling these new vehicles “eVTOLs” because apparently, “Flying Death Trap” was too on-the-nose for marketing purposes.

This is the first new aircraft category approved since 1940, folks! Move over, helicopters—there’s a new player in the skies, and it’s electric. Because, if there’s one thing we’ve learned from Tesla, it’s those electrifying things with glitchy software make them perfectly safe. Don’t believe me? Check out my piece, EVs Are Like Muffins: They Look Good but May Burst into Flames Without Warning.

What Could Possibly Go Wrong?

These flying gizmos are being pitched for all the important things—like faster airport trips, delivering cargo, and emergency medical services. Can you imagine the thrill? One day, you’re stuck in traffic; the next, your heart transplant depends on a flying Roomba piloted by someone whose only achievement is not crashing in Microsoft Flight Simulator.

And, oh, the glorious mayhem we have to look forward to! If you thought drunk drivers were bad on the road, wait until you meet your first tipsy eVTOL pilot. After all, what’s the fun of flying if you can’t enjoy rooftop cocktails before takeoff? Just a heads-up: there’s no pulling over to the curb when you’re a thousand feet in the air, folks. You’d better hope your pilot remembers the difference between the ignition and the eject button.

Investors: Hold My Wallet, I’m Going to the Moon!
Naturally, everyone with a wallet and a dream is throwing money at this airborne pipe dream. Delta Airlines, Toyota, and even the people who make Fiat are all in. Because nothing says “we trust the future of aviation” like Chrysler’s corporate cousins, right? Toyota alone dropped $894 million into Joby Aviation—because when you’ve mastered the art of building reliable minivans, obviously the next step is aircraft.

And let’s not forget Archer Aviation’s biggest cheerleader, Stellantis. Yes, the same Stellantis that makes Jeep Wranglers—the cars known for having electrical issues more often than they have oil changes. So, you know, great choice for the company building the future of electric air travel.

But hey, at least we’re not Lilium, the German startup that went from a $3.3 billion valuation to desperately digging through couch cushions for cash. Their government denied a $54 million loan, because apparently, even Germany thought, “Yeah, nah, we’ve seen enough sci-fi movies to know where this is going.” Lesson learned: if you plan to revolutionize air travel, always have a backup plan—and an air mattress, just in case.

The Skies Will Never Be the Same
Rejoice, humanity! We’ve traded bumper-to-bumper traffic for bumper-to-bumper air lanes. Who needs the reliable safety of ground-bound vehicles when you can risk it all in an electric sky toaster? After all, what could go wrong with letting the same companies that make minivans and pizza ovens fly you to your destination?

So, buckle up (or don’t—honestly, who’s checking?), sit back, and enjoy the flight! And if you spot Superman, maybe skip the friendly wave—he’s already halfway through filing his copyright lawsuit.

Categories
Best Practices Management Personal Development

Skill Development? Overrated and Completely Unnecessary for the Naturally Gifted

Skill Development?

Overrated and Completely Unnecessary for the Naturally Gifted

NOTE: This is the second out of ten articles on the weirder side of management

 

Why on earth would you bother developing skills? Let’s be honest: skill development is for other people—the ones who weren’t born with the raw, untamed brilliance that you so obviously possess. Sure, there’s a whole industry dedicated to “self-improvement,” but why would you need that? You’re already perfect, and in the unlikely event that you aren’t, surely no one’s brave enough to point it out.

Why Waste Time Learning When You Can Just Pretend?

Developing skills takes effort, practice, and—worst of all—time. But here’s a little-known secret for the truly enlightened: you can just pretend. Who needs to spend hours mastering something when you can act like you already have? Confidence is half the battle, and you’re clearly winning that war. There’s a reason “fake it till you make it” has become so popular. Just imagine the hours saved! All the self-doubt and humility you can avoid! If they can’t tell the difference, did it really matter?

Hard Work? That’s for People Who Lack Natural Talent

Have you noticed that the world’s greats never spend time practicing? I mean, who’s ever heard of Michelangelo actually studying anatomy, or Michael Jordan practicing free throws? Surely, they just rolled out of bed amazing. Why should you be any different? Hard work and skill development are for people who need them, and we all know you’re above that. You’re not like those poor souls slogging away to refine their craft. You’re a natural. Just keep showing up and smiling—that’s skill enough, right?

Acknowledging Room for Improvement? Way Too Depressing

Let’s face it: the whole notion of “improvement” is downright depressing. Who wants to admit they have room to grow? Self-awareness is overrated. If you start acknowledging areas where you might be a bit, well, human, you’ll just open the door to all kinds of uncomfortable realizations. No, thank you! Stick to the reassuringly warm cocoon of your own greatness. Critique, self-analysis, reflection—they’re just pathways to misery, best left to people who don’t know how amazing they are.

The Art of Excuses: Because Real Skill Development Is for Amateurs

If, by some cosmic misalignment, you ever do fall short, just remember: excuses are your best friend. Who needs to actually address weaknesses when you can rationalize them away? Late to the meeting? Clearly, it’s because you were busy with important things. Missed a deadline? Well, you work best under pressure anyway. Don’t know the answer? Just remind everyone that no one could have anticipated such a question. Excuses are a skill all on their own, and one you can master without breaking a sweat.

Why Admit Faults When You Can Just Rebrand Them?

Consider this: everything that some people might call a “weakness” can actually be rebranded as an unmatched strength. Late-night emails because you missed a deadline? Call it a “commitment to efficiency.” Delegating every possible task? Obviously, that’s empowering others. Not-so-great at actual details? No problem—you’re a visionary. The best part is that the more people believe in your rebranding, the less they’ll even think of asking you to develop those so-called “skills.” Win-win.

In Summary: Skill Development Is for Everyone Else

The bottom line here is simple: skill development is a tedious, outdated process reserved for mere mortals. Why join the unremarkable masses in their relentless pursuit of betterment when you’re already at the top of your game—or at least, you’ve convinced everyone you are? Keep “faking it,” keep rebranding, and remember, no one can doubt your greatness as long as you don’t let them look too closely.

So, raise a toast to your unwavering excellence. Forget growth, improvement, or humility. Who needs skill development when you can coast on charisma alone? Let the rest of the world toil in the trenches of hard work while you soar above, effortlessly flawless.

 

Categories
Entrepreneurship Management Personal Development

Goal Setting for the Clueless – Embrace the Ambiguity, Live in the Moment

Goal Setting for the Clueless –

Embrace the Ambiguity, Live in the Moment

NOTE: The first of ten in a series on the wrong way for just about everything. 

This is a parody on the Dunning-Kruger Effect, and is meant for a bit of fun, no harm, no foul.

 

Ah, goal setting — the cornerstone of productivity, efficiency, and… wait, actually, who has the time? The true art of setting goals, as the masters know, is all about keeping things relaxed, vague, and refreshingly free of real objectives. Detailed goals are for the overachievers, the planners, the ones who spend their weekends agonizing over things like “performance metrics” and “strategic outcomes.”

What about the rest of us, you ponder? Don’t get your undies in a bunch…Here’s why “making it up as you go along” is the new productivity hack we didn’t know we needed.

Step One: Think Vaguely, Act Fuzzy-Feel-Good

The beauty of a nice, hazy goal is that it’s practically foolproof. For example, instead of saying, “We aim to increase revenue by 20%,” why not try something more poetic like, “We’re going to aim for… more?” It’s ambitious (sort of), it’s confident (if you squint), and best of all, it leaves plenty of room for interpretation. Should 20% result in a bit more than 2%, well, it’s still more, right? Mission accomplished.

Step Two: Focus on “Touchy-Feely” Words

Forget actionable verbs and quantifiable results. Those are the tools of people who like to be held accountable. Instead, embrace the power of the “feel-good goal.” Say things like “striving for excellence” or “pushing boundaries.” Who can argue with striving? No one will ever ask, “How much excellence did we strive for last quarter?” because it’s a state of mind, not a number on a spreadsheet.

Step Three: Keep Things Cozy and Unquestioned

The last thing anyone wants is to feel uncomfortable with their goals. That’s why it’s best to keep things ambiguous enough that no one ever feels the need to check if they’re on track. And the best part? You can always say you’re making “steady progress” without anyone actually knowing what that means. And if someone does ask for specifics, just use a confident tone and mention “a work in progress”—an all-time classic phrase that sounds impressive but means absolutely nothing.

Step Four: Forget Deadlines, Embrace the “Fluid Timeline”

Deadlines are so rigid. They stifle creativity and create unnecessary pressure. With a vague goal, you can work on a “fluid timeline,” one that ebbs and flows like a beautiful, directionless river. The key is to avoid any fixed dates at all costs. After all, someday is a timeframe too, and it leaves room for plenty of growth—eventually. Maybe next quarter, maybe next year. Who’s counting?

Step Five: Redefine Success to Suit the Circumstance

The best part about vague goal setting is that you get to decide what “success” looks like. In fact, you can redefine it whenever you want. Success could mean “learning something along the way,” or “getting closer, sort of, to where we want to be.” Vague goals are pliable; they move and shift to fit whatever results you happen to get. Who needs precise targets when you can just claim victory in any direction?

Step Six: Let the Outcome Surprise You

With vague goal setting, there’s a built-in element of surprise that detailed planning simply doesn’t allow for. Who knew a lack of structure could be so freeing? You’re essentially signing up for a mystery tour of your own productivity, leaving the specifics to destiny. Sometimes you’ll end up nowhere near your original idea, but hey—wherever you land is where you were probably meant to be anyway, right?

The Bottom Line: Vague Goals for a Carefree Life

At the end of the day, the art of making things up as you go along is an exercise in freedom. Forget the performance reviews, the endless metrics, the spreadsheets filled with cold, hard numbers. Embrace the warm, fuzzy feeling of “sort of trying your best” and let the details work themselves out. After all, goals are just suggestions, really.

 

Categories
Marketing Personal Development Strategy

Agile Marketing Through a Christian Lens

Agile Marketing Through a Christian Lens

As Christian business leaders, we’re called to embrace change with open hearts, trusting that God has a purpose for every twist and turn. If we look closely at our business operations, tactics, and strategies with a Christian lens to filter it all, outcomes can shift for the better.

These times have reminded us that no plan is too big to pivot and no path too solid to be reshaped. Our marketing strategies are no exception. In this “new normal,” we’re given the unique opportunity to lean into our faith, experiment with joy, and witness how God can work through our efforts to impact lives in remarkable ways.

Adapting to Uncertainty with Grace

We know that measuring media impact has never been more challenging. As people everywhere adjust, what worked yesterday might not work tomorrow. And yet, isn’t it beautiful to witness how this calls us to deeper reliance on God and greater collaboration with our teams? Now more than ever, we have the chance to make careful, faith-driven decisions, remembering that our ultimate purpose is not just profit but touching lives and sharing hope.

The Power of Experimentation

There’s something so invigorating about experimenting—about stepping out into the unknown and discovering what God has planned for us. We can use experiments as tools to learn how our marketing is making a difference. By analyzing conversions and impacts, we can discern which channels are bringing the most fruit. Each insight is like a little seed, showing us where to focus and how to optimize our efforts to make the biggest impact.

Taking Stock of Where We Are: Three Stages of Recovery

There’s no one-size-fits-all approach, but that’s part of the fun! Like our spiritual journeys, each business has its unique recovery path. Whether we’re crawling back to stability, walking cautiously forward, or running full speed into the future, we can find joy and purpose at every stage.

  • Crawling Back to Stability: If your industry was hit hard, know that recovery is coming. While we might not be ready for full-scale testing, we can focus on quick wins that help us keep moving. Every small step forward is a victory, and each moment is an opportunity to grow and learn.
  • Walking on the Mild Side: Maybe we’re starting to see glimmers of hope—business is picking up, but there’s still some uncertainty. Now’s the time to nurture what’s already working. We can test smaller changes and tweak our campaigns to resonate more deeply with our audiences. Steady, faithful steps will prepare us for the future God has in store.
  • Running Full Speed Ahead: Some industries have been blessed with increased demand. This is our moment to deepen our impact. With stable growth, we can explore more detailed experiments and understand which strategies are truly driving value. It’s a time to rejoice, to be bold, and to let our faith fuel our forward momentum.

 

 

Moving Forward with a Grateful Heart

As we journey through these stages, we must keep our ears tuned to God’s guidance and our hearts open to His leading. Our consumers, employees, and stakeholders all have a role in this journey. By listening closely to their needs and staying nimble, we can ensure that our efforts resonate with those we serve.

As Christian leaders, our commitment is not just to the bottom line but to building relationships and creating a legacy of faithfulness. No matter where we are in our recovery journey, let’s celebrate the unique paths God has given us. We can find joy in experimentation, wisdom in data, and confidence in knowing that He is guiding our every step.

So, let’s keep our eyes on the horizon, our hands on the plow, and our hearts lifted in faith. With God’s guidance, we can embrace this new normal not as a challenge but as an incredible opportunity. Together, we’ll continue planting seeds of hope and reaping a harvest of blessings. Onward and upward!

 

Categories
Health and Wellness Personal Development

Workplace Well-being – Nature’s Role

Workplace Well-being – Nature’s Role

The modern workplace can often feel like a pressure cooker—tight deadlines, long hours, and the constant demand for productivity create an environment where stress thrives and well-being takes a backseat. Amidst this relentless hustle, one antidote remains largely underutilized: nature. Understanding the profound impact of nature on workplace well-being can reshape how organizations support their employees, leading to healthier, happier, and more engaged teams.

The Science of Well-being: Why Nature Matters

The connection between nature and human well-being is deeply rooted in our evolutionary history. For thousands of years, our ancestors lived in close harmony with the natural world, relying on it not just for sustenance but for mental and emotional stability. This intrinsic bond means that when we spend time in nature, our bodies and minds respond positively. Studies have shown that exposure to natural environments can lower blood pressure, reduce cortisol levels, and improve mood and cognitive function.

One landmark study from the University of Michigan found that a mere 20-minute walk in nature can significantly reduce cortisol, the body’s primary stress hormone. The effect is almost immediate, akin to hitting a reset button for the brain. For employees bogged down by the demands of the modern office, incorporating nature into their routine can be transformative.

The Employee Perspective: Finding Balance in a Busy World

Consider Emma, a project manager at a large marketing firm. Her job demands constant attention to detail, long hours, and frequent multitasking. For a while, she struggled with anxiety and burnout. Then her company introduced a well-being initiative that included daily “nature breaks”—20-minute periods where employees were encouraged to step outside, take a walk, or simply sit in a nearby green space.

For Emma, these breaks became a lifeline. “I didn’t realize how much I needed to disconnect,” she says. “Just being outside, feeling the breeze, and listening to the birds helped me clear my mind. I come back to my desk feeling refreshed and more focused.” Emma’s experience is not unique. Many employees find that even short periods in nature can dramatically improve their mood and productivity.

Leadership’s Role: Prioritizing Well-being Through Nature

Leaders play a crucial role in promoting workplace well-being, and incorporating nature into employee routines is an effective strategy. Companies like Salesforce have embraced this by offering “wellness days” where employees are encouraged to take time off to spend outdoors. Similarly, LinkedIn’s headquarters in California features extensive outdoor spaces where employees can work or relax, blending productivity with the healing power of nature.

These initiatives are more than just perks; they’re strategic investments in employee health and performance. When employees feel supported in their well-being, they are more engaged, more loyal, and more likely to go the extra mile. It’s a win-win situation: employees benefit from improved health and reduced stress, while companies see increased productivity and lower healthcare costs.

Biophilic Design: Crafting Workspaces that Promote Well-being

While access to outdoor spaces is ideal, it’s not always feasible. This is where biophilic design comes into play. By incorporating natural elements into the office environment, companies can create spaces that promote well-being even indoors. Imagine an office with floor-to-ceiling windows that flood the space with natural light, walls adorned with green plants, and open areas designed to mimic natural landscapes.

Take Google’s Mountain View campus, for example. The buildings are designed to maximize natural light, and employees have access to indoor gardens and outdoor patios. This design not only makes the space visually appealing but also supports psychological well-being by reducing stress and increasing satisfaction. Employees working in such environments report feeling more connected and less confined, which in turn enhances their overall well-being.

Overcoming Barriers: Practical Steps for Enhancing Well-being

While large-scale initiatives like outdoor campuses and extensive biophilic designs are impressive, they may not be practical for every organization. However, even small changes can make a big difference. Here are some practical steps any company can take to enhance workplace well-being through nature:

  1. Introduce Plants into the Workspace: Adding greenery to the office can improve air quality and create a calming environment. Choose low-maintenance plants like succulents or snake plants that thrive indoors.
  2. Encourage Outdoor Breaks: Designate specific times during the day for employees to take breaks outside. Whether it’s a short walk or just sitting in a courtyard, these moments can help reset the mind and body.
  3. Create Outdoor Workspaces: If space permits, set up outdoor seating areas where employees can work or hold meetings. Fresh air and a change of scenery can boost creativity and reduce stress.
  4. Promote Walking Meetings: Instead of sitting in a conference room, consider holding meetings while walking outside. This practice promotes physical activity and encourages more dynamic and creative discussions.
  5. Host Nature-Based Wellness Programs: Organize workshops on gardening, nature photography, or mindfulness in nature. These programs can help employees develop a deeper connection to the natural world and each other.

Conclusion: A New Paradigm for Workplace Well-being

As the conversation around workplace well-being evolves, it’s clear that nature has a crucial role to play. From reducing stress and improving mental health to fostering creativity and resilience, the benefits of nature are too significant to ignore. For leaders, the challenge is to find ways to integrate nature into the work environment, whether through direct access to green spaces or thoughtful biophilic design.

Ultimately, promoting well-being is about more than just reducing absenteeism or boosting productivity; it’s about creating a workplace where people can truly thrive. Organizations can build a more sustainable, engaged, and resilient workforce by prioritizing nature and its well-being. So, how is your company leveraging the power of nature? It might be time to step outside and explore the possibilities.

EVs are Like Muffins

EVs are Like Muffins

Electric vehicles are like muffins. It’s true. Just as muffins allow us to enjoy cake for breakfast without feeling too naughty, EVs offer a seemingly sweet solution to our fossil fuel woes. EVs are like just like muffins – they’re the trendy treat everyone’s talking about, promising to be the guilt-free indulgence we all crave. The allure of EVs lies in their promise of a cleaner, greener future, much like how muffins present themselves as a healthier alternative to cake. But, as with all things deliciously complicated, there’s more to the story than meets the eye.

The Hidden Ingredients However, just as a muffin’s ingredient list may reveal hidden sugars and fats, the production and lifecycle of EVs come with their own set of hidden complexities. The batteries that power EVs rely on minerals such as lithium, cobalt, and nickel, which require energy-intensive mining processes. These processes can have significant environmental and social impacts, including habitat destruction, water pollution, and labor exploitation. Imagine the spew of diesel exhaust those giant earth­ movers propel into the atmosphere the EVs are supposed to be eliminating. And let’s not forget the carbon exhaust the coal mines flood the air with to generate the electricity to recharge these “green machines” are supposed to replace. Then there’s the child slavery used to unearth these rare minerals. Who’s in favor of that?

The Sweet Solution with a Bitter Aftertaste

Much like enjoying a muffin only to later realize it’s not as healthy as it seemed, the adoption of EVs reveals deeper challenges. The infrastructure required to support EVs, including charging stations and grid upgrades, is still underdeveloped in many areas. Moreover, the electricity used to charge EVs often comes from fossil fuel sources, which can undermine their environmental benefits.

The Delicate Balance of Benefits and Challenges

The analogy of muffins and EVs highlights the delicate balance between perceived benefits and underlying challenges. While EVs offer a promising path toward reducing our reliance on fossil fuels, they also require a holistic approach to address their full environmental impact. This includes improving battery technology, developing sustainable mining practices, and expanding renewable energy sources for charging.

The Broader Implications

The muffin analogy extends beyond the surface, prompting us to consider the broader implications of our choices. It encourages us to look beyond the immediate appeal and examine the entire lifecycle and supply chain of the products we consume. In the case of EVs, this means considering not only their emissions during use but also the environmental and social costs of their production and disposal.

Parting Thoughts

The analogy of EVs as muffins captures the essence of their appeal and the complexities that lie beneath. Just as muffins offer a seemingly guilt-free way to enjoy cake, EVs present a compelling solution to our fossil fuel dependency. However, both require a deeper examination of their ingredients and impacts to fully understand and address the challenges they pose. By doing so, we can work toward a future where our choices are truly sustainable, both for ourselves and for the planet.

 

Categories
Advice Best Practices Personal Development

Political Holiness: Restoring Moral Credibility in a Troubled Era

Political Holiness: Restoring Moral Credibility in a Troubled Era

The world today is a fractured one, characterized by a relentless tide of suffering, conflict, and societal fragmentation, the relevance and credibility of religion are being called into question. From environmental devastation to systemic injustices, the death-dealing forces of our time demand an urgent response from faith communities and religious individuals alike. Yet, for religion to be more than a hollow symbol of tradition, it must embody an active and dynamic moral force. The call is clear: if religion is to hold any meaningful moral credibility, believers must urgently adopt lives of “political holiness,” where faith is lived out in compassionate and just action.

The Crisis of Moral Credibility

For centuries, religious leaders and communities have championed values of compassion, justice, and peace. Yet, as the world grapples with profound issues such as poverty, environmental crisis, and social inequities, there is a growing perception that religious institutions are either complicit in or apathetic toward these pressing issues. This perceived detachment from the realities of suffering has eroded the credibility of religious institutions, turning the idea of faith into, at best, a comforting tradition and, at worst, an outdated irrelevance. The moral authority of religion is weakened whenever it fails to confront injustice and oppression with courage, action, and a clear, prophetic voice.

Political Holiness: A Call to Embody Faith

Political holiness is not about partisanship but rather about embodying faith in the public sphere, standing for justice, compassion, and human dignity in ways that reflect the moral teachings central to religious traditions. Political holiness calls for a holistic integration of faith with social responsibility. It means that the values proclaimed in worship must be mirrored in the realities of our world.

Political holiness requires that religious individuals and institutions examine the structures and systems around them, acknowledging where injustice persists and where their influence can drive positive change. This might mean advocating for the vulnerable, supporting laws that protect human dignity, or confronting economic systems that prioritize profit over people.

Holiness in a political sense does not mean forsaking spirituality; rather, it is an expansion of spirituality to include a genuine engagement with societal issues. It means recognizing that a life of faith cannot be divorced from the public and political realms, where the most vulnerable are often unheard. Holiness, in this view, is not just personal piety but a dynamic, outward-facing pursuit of justice and peace, grounded in love for all humanity.

Concrete Steps Toward Political Holiness

If believers are to embrace political holiness, they must commit to an active and intentional transformation, not just of their lives but of the communities and systems around them. Here are several foundational steps that outline a path toward this calling:

  1. Deepening Awareness and Understanding: Political holiness begins with understanding. Religious communities must educate themselves on issues of justice, oppression, and inequality. This requires a willingness to listen to marginalized voices, engage with current events, and seek wisdom from both religious teachings and the lived experiences of those affected by systemic issues.
  2. Advocacy and Active Participation: Faith communities have a responsibility to advocate for just policies, fair treatment, and protection for the vulnerable. Political holiness calls for active participation in initiatives that advance the common good, whether through voting, civic engagement, or working with advocacy groups that align with Kingdom principles of justice, mercy, and humility.
  3. Community-Based Action: Religious individuals are called to not only speak out against injustice but to work within their communities to enact tangible change. This could mean establishing or supporting local programs focused on food security, affordable housing, education, or environmental conservation. By addressing the needs of their local communities, religious people can model the love and justice they preach.
  4. Examining and Reforming Institutional Practices: Religious institutions themselves must be transparent, equitable, and just. If religious communities wish to advocate for a world rooted in integrity and fairness, they must begin by examining their own structures and practices, addressing any disparities or biases within their walls. This includes promoting inclusivity, supporting equitable policies, and working to eliminate any forms of discrimination or exclusion.
  5. Living a Witness of Integrity and Compassion: Ultimately, political holiness is about embodying faith in everyday life. This means living with compassion, treating others with dignity, and aligning actions with beliefs. When religious people model this commitment, they bear witness to a form of faith that transcends words—a living testament to love and justice.

The Urgent Need for Political Holiness

The idea of political holiness may seem daunting, particularly in an era where political and religious divisions run deep. However, the urgency of this era leaves little room for passive faith. If believers wish to retain any semblance of moral credibility, they must show that faith is not only relevant but transformative. By embracing political holiness, religious people can stand as beacons of hope, showing that faith is more than ritual; it is a source of strength that drives positive change.

In choosing political holiness, faith communities answer the call to stand in solidarity with the suffering, confront the forces of oppression, and advocate for a world that reflects divine love and justice. Religion becomes, not a relic of the past, but a powerful catalyst for renewal, offering a compelling vision of hope, courage, and compassion in the face of a troubled world.

A Faith That Moves Beyond Words

Political holiness transforms faith from mere words into action, embodying the values that religious communities have long upheld. In this path, faith becomes a force that not only consoles but also challenges heals, and inspires. For religion to have moral credibility, it must speak out and act against the injustices that threaten the fabric of society. By pursuing political holiness, religious people reclaim the true essence of their faith, shining a light that offers guidance, strength and hope for a world in desperate need of both compassion and justice.

Be the Number One Authority… … How I Became the Market Influencer

Mastering Influence in the Marketplace:

Playing Chess, Not Go Fish

Let’s be real: turning an average consultant or professional services person into the number one influencer in their marketplace can seem as daunting as teaching a cat to fetch. Expectations between you and your audience can be as tricky as playing chess when everyone else is playing Go Fish. The subtle intricacies and strategic planning required can make your head spin, but mastering this game is essential for establishing true influence. Here’s how to navigate this complex landscape and come out on top.

Understanding the Expectation Gap – The Art of Meeting Expectations

In the world of professional services and consulting, becoming the number one influencer in your marketplace is no small feat. It requires more than just expertise and knowledge; it demands a deep understanding of your audience’s expectations. This understanding, or rather the gap in this understanding, can make or break your influence. Let’s explore how to effectively bridge this expectation gap and transform your influence from ordinary to extraordinary.

The Expectation Gap: A Magical Metaphor

First, let’s tackle the expectation gap. Imagine you’re at a magic show, eagerly waiting for the grand finale, only for the magician to pull out a rabbit instead of sawing someone in half. Disappointing, right? You came expecting to be thrilled, to witness a spectacle, but the magician’s act fell flat, leaving you underwhelmed. The same thing happens when your message misses the mark with your audience. They come with certain expectations, and if you don’t meet or exceed them, their reaction will be one of disappointment.

Identifying the Root Cause

To effectively bridge this gap, you need to dive deep into understanding what your audience truly wants. This requires moving beyond surface-level assumptions and engaging in thorough research. Start by asking yourself: Who is my audience? What are their pain points? What solutions are they seeking? What are their values and priorities? Audience Research: The Foundation of Understanding Conducting audience research is crucial. Utilize surveys, social media polls, and direct feedback to gather data. This data provides valuable insights into their preferences and needs. Analyze trends and patterns to identify common themes. Are they looking for innovative solutions? Do they prioritize cost-effectiveness? Understanding these aspects will help you tailor your message to align with their expectations. The Miscommunication Trap Assumptions can be the bane of effective communication. It’s easy to assume that your brilliant idea will be greeted with open arms and standing ovations. But reality check: without proper alignment, your audience might not see the brilliance you do. They might not even recognize it as relevant to their needs.

Avoiding Assumptions

To avoid falling into the miscommunication trap, always base your strategies on concrete data rather than hunches. Engaging in regular communication with your audience helps keep your finger on the pulse of their evolving expectations. Remember, what worked yesterday might not work today. Aligning Your Message with Audience Expectations Once you’ve gathered sufficient data and insights, the next step is aligning your message with what your audience wants. This involves more than just tweaking a few words here and there.

It’s about crafting a narrative that resonates deeply with your audience’s needs and desires. Crafting a Resonant Message Your message should clearly communicate how you can solve their problems and add value to their lives. Highlight the benefits of your services in a way that aligns with their expectations. Use their language, address their concerns, and demonstrate empathy. Show them that you understand their struggles and that you have the expertise to help them overcome these challenges Consistency and Clarity:

The Hallmarks of Effective Communication

Consistency and clarity are vital in ensuring your message is well-received. Keep your messaging consistent across all platforms and interactions. This builds trust and reinforces your position as an authority. Clarity ensures that your audience understands exactly what you’re offering and how it benefits them. The Power of Clear Communication Avoid jargon and complex language that can confuse your audience. Instead, opt for clear, concise, and straightforward communication. Make your value proposition obvious and compelling. A clear and consistent message fosters trust and credibility, essential components of influence. Engaging with Your Audience Engagement is a two-way street. It’s not enough to just broadcast your message; you need to actively listen and respond to your audience. Engagement builds relationships and strengthens your influence.

Active Listening and Responsiveness

Be present on the platforms where your audience is active. Respond to comments, answer questions, and participate in discussions. Show that you value their input and are willing to engage with them. This not only builds loyalty but also provides additional insights into their expectations and needs. Adapting to Feedback No one is a mind reader, and even the best-laid plans can benefit from periodic adjustments. Encourage ongoing feedback from your audience throughout the project’s lifecycle. This continuous dialogue allows you to make real-time adjustments, ensuring that your product or service remains aligned with audience expectations. Creating a Feedback Loop Establish a feedback loop where you constantly gather and analyze feedback. Use this feedback to refine your strategies and improve your offerings. Adapting to feedback shows that you are committed to meeting your audience’s needs and are willing to evolve based on their input.

The Path to Becoming an Authority

Understanding and bridging the expectation gap is crucial to becoming the number one influencer in your marketplace. By diving deep into audience research, avoiding assumptions, aligning your message, maintaining clarity and consistency, engaging actively, and adapting to feedback, you can ensure your efforts resonate with your audience. This transforms you from just another consultant into the go-to authority in your field. Remember, mastering influence is about meeting and exceeding expectations, turning every engagement into a standing ovation.

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The Costly Call of Living the Gospel A Bold Reminder for Christians Today

The Costly Call of Living the Gospel

A Bold Reminder for Christians Today

Today’s American Christians find themselves at a crossroads. Many congregations are wrestling with fear, reluctant to proclaim the unfiltered gospel for fear of alienating their members. Father Richard’s homily reflects an unsettling reality: divisions within churches mirror the broader divisions in society. With honesty and urgency, he challenges believers to ask themselves whether their faith truly reflects the teachings of Christ or whether they are merely going through the motions of church attendance, lost in a cycle of power, wealth, and comfort. I call that to be Christians of the flesh. Don’t get me wrong; I was one of them for most of my life. But no longer. I do my best to live as a Christian of the Spirit. It’s not an easy route, but even Jesus said it would not be easy.

Father Richard’s homily from 2017 serves as a sharp reminder of the radical nature of Christ’s teachings in a world increasingly defined by division. Rooted in Matthew 5:43-48, the call to “love your enemies and pray for those who persecute you” confronts modern believers with a stark choice: Will we embody the radical love that Jesus demands, or will we settle for a superficial faith that aligns with cultural comforts rather than divine truth? Father Richard’s message is not just an observation; it is an urgent plea for personal and societal transformation if Christianity is to retain its power and purpose.

Father Richard Rohr’s criticism is poignant. The ancient commandment to “love your neighbor” was already difficult in practice, yet Christ pushes believers further by demanding love for their enemies. This, according to the homily, is where the gospel becomes uncomfortable. It calls for a higher standard that contrasts sharply with the ethos of self-interest and polarization so prevalent in modern society. Father Richard’s words hold a mirror to the audience, exposing the gap between professed faith and lived reality. Are Christians today willing to risk living the gospel in its entirety, or have they reduced their faith to hollow rituals devoid of transformative power?

At the heart of this homily is an invitation—and a challenge. Richard Rohr insists that Christian life is not passive. Silence, he warns, is complicity. To pretend we lack the power to make a difference is to abdicate responsibility and allow injustice to persist unchecked. For him, living the gospel means stepping into the messiness of the world with courage and love, even when it feels inconvenient or dangerous. It means praying not just for friends and allies but also for political leaders and those with whom we disagree, recognizing that every small act of love, no matter how seemingly insignificant, has the potential to ripple outward and bring about meaningful change.

The homily also raises an uncomfortable but essential truth: Christianity without action is empty. “Thanks be to God,” Father Richard Rohr reminds his audience, must be more than a verbal response; it must be reflected in how believers live their lives. His challenge is direct: If Christians do not embody Christ’s teachings through acts of love, even for their enemies, then the faith they profess becomes meaningless. Without the courage to live differently—to stand against deceit, violence, and self-interest—the church risks becoming indistinguishable from the world it is meant to transform.

This homily serves as both a wake-up call and a rallying cry for Christians to reclaim the radical essence of their faith. The message is clear: the time for complacency is over. Now, more than ever, the world needs Christians to mobilize, convert their hearts, and live the gospel with unwavering conviction. This requires more than grand gestures; it begins with small, deliberate acts of love and prayer, even for those deemed enemies. In a time of moral and spiritual crisis, Father Richard’s homily calls for a return to the core of the Christian mission—a life marked by sacrificial love, transformative prayer, and fearless engagement with the world.

Father Richard’s challenge to believers echoes far beyond the walls of any single church, calling on Christians everywhere to confront the difficult truths of their faith. Will they risk living the gospel, even when it means stepping into uncomfortable spaces and facing opposition? Or will they retreat into silence and inaction, allowing the world to dictate the terms of their faith? His message leaves no room for passivity: the choice is urgent, and the stakes are high. To follow Christ fully means embracing the discomfort of love, even when it feels impossible. Anything less, as Father Richard suggests, is a betrayal of the very gospel Christians claim to uphold.

The cost of living the gospel may be high, but Father Richard’s homily makes it clear that the alternative—a faith without love, courage, or conviction—is far more devastating. The call to action is simple yet profound: Christians must live what they believe, loving even their enemies, and praying for a world in desperate need of transformation. In doing so, they will not only honor Christ’s teachings but also rediscover the power of the gospel to change hearts, communities, and nations.

 

Father Richard Rohr is a Franciscan Priest who is the founder of The Center for Action and Contemplation. This article is a reflection of the 2017 homily that can be found here. There is no such thing as being Non-Political