C-Suite Network™

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Best Practices Branding Marketing

10 Customer Engagement Strategies – How to Better Engage Your Customers

Engaging with your customers is a key component to growing your business and building a loyal following, and these 10 customer engagement strategies can help you increase that customer engagement factor. Effective engagement strategies can significantly boost customer interactions and overall satisfaction in this dynamic business environment. 

From innovative tech tools like customizable NFC BrandStands to classic techniques such as personalized content and loyalty programs, this article explores ten practical strategies to enhance customer engagement. These insights are tailored to help you connect more meaningfully with your audience and foster lasting relationships.

1. Leverage Customizable BrandStands

In today’s market, standing out is more crucial than ever. A unique tool like the BrandStand offers a smart solution. These NFC-enabled stands allow customers to interact with your business with just a tap of their smartphone. 

You can customize these stands with your branding and direct customers to any URL — from social media pages to special promotions. This not only enhances the customer experience but also puts your brand front and center in a tech-savvy, engaging manner. Find this cool innovative new product here:

https://brandstand.markitplace.co/

2. Create Compelling Content

Content is king, and engaging content keeps customers coming back. Develop blog posts, videos, and social media content that provide value to your audience. Educational how-tos, entertaining stories, and insightful interviews can make your brand a part of your customers’ daily lives. It takes less time than you might think!

3. Utilize Social Media Interactively

Social media is a great tool for engaging directly with customers. Use polls, stories, and live streams to create interactive experiences. Responding promptly to comments and messages personalizes customer interactions and builds stronger relationships. You don’t have to dominate from day 1 – just start with a post, and build as you have bandwidth.

4. Offer Exclusive Deals

Everyone loves a good deal. Offer special discounts or exclusive products to your loyal customers. This not only rewards them but also encourages others to join your customer base in anticipation of similar benefits.

5. Host Events and Webinars

Organize events and webinars that your customers can attend either online or in person. These gatherings are great for building community and educating your audience about your products or services. They also provide an excellent opportunity for direct feedback and customer interaction.

6. Implement Loyalty Programs

Loyalty programs reward repeat customers and give them an incentive to continue doing business with you. Points systems, special member discounts, affiliate programs and early access to new products are ways to keep your customers engaged and appreciated.

7. Personalize Customer Experiences

Personalization can significantly boost customer engagement. Use data analytics to tailor recommendations, content, and offers to individual customer preferences. This shows customers that you understand and value their unique needs and tastes.

8. Encourage Reviews and Testimonials

Positive reviews and testimonials are powerful. Encourage your satisfied customers to share their experiences online. This not only improves your credibility but also attracts new customers who trust peer recommendations.

9. Use Email Marketing Wisely

Email remains a powerful marketing tool when used correctly. Send regular updates, but keep them relevant and engaging. Segment your email lists to ensure that the right messages reach the right people. Also, consider using automation to personalize these communications further. The best segmentation tool out there just might be Klaviyo, which has a generous free version to get you started.

10. Provide Excellent Customer Service

Outstanding customer service can turn a casual customer into a loyal one. Ensure that your team is responsive, empathetic, and proactive. Offering multiple channels for support — such as chat, email, and phone — ensures that you are accessible to your customers whenever they need you.

Engaging with customers is an evolving process. What works today might need adjustment tomorrow, so stay flexible and responsive to your customers’ changing needs and preferences.

Categories
Best Practices Growth Strategy

Why Operating as a Sole Proprietor Might be Holding You Back from Creating Generational Wealth

Why Operating as a Sole Proprietor Might be Holding You Back from Creating Generational Wealth

Are you striving to create lasting generational wealth but feel like you’re hitting a ceiling? If you’re operating as a sole proprietor, you might be unintentionally limiting your potential for financial success. Here are five compelling reasons why this business structure could be holding you back.

  1. **No Legal Separation: **

As a sole proprietor, there is no legal distinction between you and your business. This means that your personal assets are at risk if your business faces financial trouble or legal issues. By operating as a corporation or LLC, you can create a legal separation, protecting your personal assets from business liabilities.

  1. **Limited Tax Deductions: **

Sole proprietors have limited tax deductions compared to corporations or LLCs. With only 15-20 deductions available on a Schedule C or Schedule E, you could be missing out on significant tax savings. By transitioning to a different business structure, you can take advantage of a wider range of deductions, reducing your tax burden.

  1. **Inability to Build Separate Credit Profiles: **

Operating as a sole proprietor means that your business and personal credit profiles are intertwined. This can make it challenging to build a strong business credit profile, which is crucial for accessing financing and growing your business. By forming a corporation or LLC, you can establish a separate credit profile for your business, increasing your access to credit over time.

  1. **Higher Tax Brackets: **

Sole proprietors are taxed at individual tax rates, which means that the more money you make personally, the higher your tax bracket. This can result in a higher tax burden compared to operating as a corporation, which may offer more favorable tax rates and deductions.

  1. **Business Succession: **

If you pass away as a sole proprietor, your business dies with you. This can have significant implications for your family and the future of your business. By forming a corporation or LLC, you can ensure that your business can continue to operate after your passing, providing a legacy for future generations.

At Controllers, Ltd, we specialize in corporate structure, compliance, asset protection, tax strategies, and estate planning. If you’re ready to take the next step towards creating lasting generational wealth, schedule a call with one of our experts today. Visit www.calendly.com/stephan-controllers or call our office at (775) 384-8124 to get started.

Don’t let operating as a sole proprietor hold you back from achieving your financial goals. Contact Controllers, Ltd today and discover the benefits of a more strategic business structure.

 

Categories
Best Practices Sales Training Skills

Is Remote Training Putting Your Company Data at Risk?

 

By Evan Hackel

Data security has come a long way since December 2005, right? That was the month when somebody popped open a car trunk and stole a laptop that contained the records of 230,000 Ameriprise Financial customers.  Suddenly, data security became a big concern, executives heard the word “firewall” for the first time, and companies scrambled to protect themselves.

But how much has computer security really improved? You have to wonder. Only a few years ago, the records of 74,000 current and former Coca-Cola employees were compromised when laptops were stolen from company headquarters in Atlanta.

That’s really bad. But the most pressing question is, how secure is your company data? And because we are a training company, we need to ask . . .

Are your training platforms exposing your company to attacks from hackers?

It’s a troubling question, especially if you deliver training to employees in multiple locations:

  • Your trainees are logging onto Wi-Fi in Starbucks and other public places across the country. Does that expose you to risk?
  • You’ve got a powerful new distributed system that lets employees do their training on their smartphones. But is that safe? What if one of your trainees loses a phone? Does that put your company data at risk?
  • You maintain stringent security in company headquarters, but what’s going on in your regional offices? Can you be sure that laptops and workstations are secure? Remember the hard lesson that Coke learned when company laptops were lifted in Atlanta.

Proactive Steps to Take

It’s reassuring to know there are ways to make sure remote laptops, tablets and phones do not give hackers access to your company data. Here are some defenses to keep in mind:

  • Remember, the cloud can be a great defense. When your training materials reside in the cloud – in effect, on servers that are maintained by your training company, not by you in house – it is virtually impossible for hackers to use them as entry-points to get into your company’s servers or company records. And if your training modules are organized in separate “silos” so that trainees can access only one training area at a time, you have even more security.
  • Be sure that trainees are using two-step encrypted passwords to log into your system. “Two-step” means that each trainee must enter two individual credentials to start training – such as a username and a strong password that passes muster. “Encrypted” means that the username and password are “scrambled” so they cannot easily be copied over Wi-Fi or by remote hackers. Also, let trainees know that they are required to log off as soon as they complete different training units. That prevents phone thieves from stealing phones and having easy access to your training materials.
  • Make sure robust security protocols are being followed in all company locations. You know your company and its structure better than we do, so you know the obstacles you might be facing in this area.  To make sure that protocols are followed, you might have to deliver regular security training to divisional or regional supervisors. You might also need to have your training director take on the role of security officer by making sure that company security directives are being followed.

Prevention Is Better than Fixing a Breach

One certain thing is that it is much better to take preemptive steps to protect your security than it is to repair the damage after a breach has taken place. When selecting a training development company for distributed training, the best course is to choose one with the expertise to build security defense into your plans from day one.

Categories
Best Practices Growth Personal Development

A No-Nonsense Guide to Unsticking Yourself and Crushing Goals (For those who will only listen to themselves)

Get Over the Earwax? Sticking your pinky in your ear only to judge how much wax is building up won’t get S*** done—enough with the excuses and the self-pity. Feeling stuck is no excuse for inaction. It’s time to cut through the crap, face reality, and get your act together. I’m not here to coddle or sympathize; I’m here to kick your excuses to the curb and whip you into shape.

Get Over the Earwax? Sticking your pinky in your ear only to judge how much wax is building up won’t get S*** done—enough with the excuses and the self-pity. Feeling stuck is no excuse for inaction. It’s time to cut through the crap, face reality, and get your act together. I’m not here to coddle or sympathize; I’m here to kick your excuses to the curb and whip you into shape.

Get Specific or Get Lost – Quit the vague daydreams about success. Define your goals with surgical precision. Short-term, long-term – I don’t care. Make them Specific, Measurable, Achievable, Relevant, and Time-bound (SMART). No wishy-washy aspirations allowed. Break them down into bite-sized tasks, or quit wasting my time.

Get to the Meat and Potatoes – You can’t do it all. Figure out what’s crucial and what’s fluff. Stop procrastinating and start prioritizing. What goals will make a real impact on your life? Prioritize them and stop dilly-dallying on the insignificant. Forget the peas.

No More Navel-Gazing –  Take a brutally honest look at your life. What’s working? What’s not? It doesn’t matter if it’s yours or someone else’s; focus on what matters. Forget the fluffy introspection; identify areas where you’re slacking. It’s time to confront your shortcomings head-on. This isn’t therapy; it’s a reality check.

Execute or Evacuate Enough with the plans; it’s time for action. Develop a detailed, no-nonsense action plan for each goal. Break it down into steps and execute. No room for laziness here. Celebrate victories, sure, but only if they’re earned through sweat and effort.

Accountability: No More Lone Wolf Bull.You’re not an island, David. Share your damn goals with someone. A friend, a family member, I don’t care who, but let someone hold you accountable. No more hiding behind excuses. If you fail, you’re answerable.

Adaptability: Flexibility, not Weakness Life changes, deal with it. Be adaptable, but don’t use it as an excuse to slack off. It adapts to every situation, like steel’s strength and leather’s flexibility and durability. Adjust your sails when needed, but keep moving forward. If you’re not adapting, you’re stagnating. We don’t do stagnation.

Self-Care: Not an Option, It’s a Necessity Your well-being matters, but don’t use self-care as an excuse to become soft. Prioritize your physical and mental health, but don’t turn it into a spa day. Get enough rest, exercise, and relaxation, but don’t let it become a crutch.

 

This isn’t a gentle nudge; it’s a wake-up call. Get off your excuses, set tangible goals, and take massive action. Your growth and well-being depend on it. No more BS – it’s time to crush it. You’ve got this, but only if you’re willing to work for it.

Try Brutal Candor When All Else Fails

 

 

Categories
Best Practices Growth Leadership

Get Everyone Looking Up (C-Suite TV)

Do you ever feel more like a referee than a manager? Do you constantly field complaints or resolve arguments between your people? Is being asked to take sides in your employees’ disagreements wearing you out? You need your people working on your goals, not bickering about theirs. In this episode of C-Suite TV’s One Small Step, learn to quit your job as the dysfunctional parent of quarreling children and get back to running your organization through the professionals who oversee different parts of your output.

Like this and want more? Watch more of “One Small Step” on C-Suite Network TV. And, Visit the Group Harmonics Industry Intelligence Archive for ideas, whitepapers, and case studies about changing culture and how small practical actions can create large systemic results.

Categories
Best Practices Human Resources Operations

Enterprise Change Management Coach

Enterprise Change Management (ECM)


Enterprise Change Management (ECM) is a structured approach and set of processes that organizations use to manage and implement changes effectively within their business environment typically led by an Executive Change Coach to help the C-Suite plan and prepare for the change. It is a crucial discipline for businesses and institutions to adapt to new strategies, technologies, or organizational structures while minimizing disruptions and ensuring that employees can successfully transition to the new way of doing things.

 

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ECM typically involves the following key elements:

  1. Change Strategy: Developing a clear plan and strategy for the proposed change. This includes defining the goals, objectives, and expected outcomes of the change initiative.
  2. Change Leadership: Identifying and empowering leaders and champions who will guide and support the change process. Effective communication and visible leadership are essential in gaining buy-in from employees.
  3. Change Communication: Developing a communication plan to keep all stakeholders, including employees, informed about the change, its rationale, and its progress. Clear and transparent communication is crucial for managing resistance and uncertainty.
  4. Change Readiness: Assessing the organization’s readiness for change, including evaluating the capabilities, resources, and skills needed to implement the change successfully.
  5. Change Impact Analysis: Identifying how the proposed changes will affect different aspects of the organization, such as processes, workflows, and roles. This analysis helps in planning for mitigation strategies.
  6. Change Implementation: Executing the change plan, which may involve process redesign, training, technology adoption, and other activities necessary to bring about the desired changes.
  7. Change Monitoring and Feedback: Continuously monitoring the progress of the change initiative, collecting feedback from employees and stakeholders, and making adjustments as needed.
  8. Change Evaluation: Assessing the effectiveness of the change initiative against the established goals and objectives. This step helps in determining whether the desired outcomes have been achieved.

ECM is an essential practice for organizations looking to adapt to evolving market conditions, improve efficiency, and stay competitive. It is particularly relevant in healthcare settings, where changes in regulations, technologies, and patient care practices require careful management to ensure quality care and patient safety.

Enterprise Change Management Coach

An Enterprise Change Management (ECM) Coach plays a crucial role in helping enterprises, especially the C-suite executives, prepare for and navigate the complexities of organizational change. Here are ways in which an ECM Coach can assist in this process:

  1. Change Strategy Development: An ECM Coach works closely with the C-suite to develop a clear change strategy aligned with the organization’s goals and objectives. They help define the vision for the change, set priorities, and create a roadmap for implementation.
  2. Leadership Alignment: The coach helps senior leaders within the C-suite align their vision and messaging about the change. This ensures that key leaders are on the same page and can effectively communicate and model the desired behaviors for employees.
  3. Change Leadership Development: The coach identifies potential change champions within the C-suite and provides coaching and support to enhance their change leadership skills. This includes helping them understand their role in driving the change, managing resistance, and fostering a culture of adaptability.
  4. Communication Planning: Effective communication is vital during change initiatives. The coach assists the C-suite in developing a comprehensive communication plan that addresses the needs of different stakeholders. This includes crafting key messages, determining the timing of communications, and selecting the appropriate channels.
  5. Stakeholder Engagement: An ECM Coach helps the C-suite identify and engage with key stakeholders both within and outside the organization. They assist in building relationships, gathering feedback, and addressing concerns to ensure a smoother transition.
  6. Change Readiness Assessment: The coach helps assess the readiness of the C-suite and the organization as a whole for the proposed changes. They identify any gaps in skills, resources, or knowledge and work with the C-suite to address them.
  7. Conflict Resolution: During times of change, conflicts can arise within the C-suite or among senior leaders. The ECM Coach facilitates conflict resolution processes to ensure that any disagreements do not hinder the progress of the change initiative.
  8. Performance Metrics and Monitoring: Together with the C-suite, the coach defines key performance indicators (KPIs) to measure the success of the change. They establish mechanisms for monitoring progress and provide regular feedback to the C-suite to make informed decisions.
  9. Continuous Improvement: An ECM Coach promotes a culture of continuous improvement within the C-suite by encouraging feedback, learning from experiences, and adjusting the change strategy as needed.
  10. Sustainability: Once the change is implemented, the coach helps the C-suite ensure that the new practices and behaviors become ingrained in the organization’s culture, and the change is sustained over the long term.

Overall, an ECM Coach serves as a trusted advisor and guide for the C-suite, offering expertise in change management methodologies and strategies. They help the C-suite navigate the challenges of change, enhance leadership capabilities, and increase the likelihood of successful change implementation within the enterprise.

Hiring a Change Management Company

Hiring a change management Coach, Consultant or Company is a crucial decision for any organization looking to implement significant changes. To ensure that you choose the right partner, consider the following checklist:

  1. Define Your Needs and Objectives:
    • Clearly outline your organization’s goals and objectives for the change initiative.
    • Identify the specific areas where you need assistance from a change management coach or company.
  2. Experience and Expertise:
    • Evaluate the coach or company’s experience in change management.
    • Assess their expertise in your industry or sector, as industry-specific knowledge can be valuable.
  3. Credentials and Certifications:
    • Check if the coach or company holds relevant certifications in change management, such as Prosci, ACMP, or similar credentials.
  4. References and Case Studies:
    • Ask for references and case studies from past clients who have undertaken similar change initiatives.
    • Contact these references to inquire about their experiences and outcomes.
  5. Methodology and Approach:
    • Understand the coach or company’s approach to change management.
    • Ensure their methodology aligns with your organization’s values and culture.
  6. Customization:
    • Determine if the coach or company can tailor their approach to meet your organization’s unique needs and challenges.
  7. Communication and Collaboration:
    • Assess their communication style and ability to collaborate effectively with your team.
    • Ensure they can work closely with your leadership and staff.
  8. Change Leadership Support:
    • Inquire about their ability to support your C-suite and senior leadership in driving the change.
    • Verify their experience in coaching leaders through change initiatives.
  9. Training and Workshops:
    • Determine if they offer training and workshops to build change management capabilities within your organization.
  10. Resource Allocation:
    • Clarify the resources required from your organization, such as time commitments, personnel, and access to data.
  11. Cost and Budget:
    • Obtain a detailed cost proposal, including fees, expenses, and any additional charges.
    • Ensure the pricing aligns with your budget constraints.
  12. Timeline and Milestones:
    • Define the project timeline and specific milestones.
    • Ensure the coach or company can meet your desired implementation schedule.
  13. Feedback and Continuous Improvement:
    • Discuss how they gather and incorporate feedback during the engagement.
    • Inquire about their approach to continuous improvement throughout the change process.
  14. Contract and Legal Considerations:
    • Review the contract thoroughly, including terms, deliverables, and termination clauses.
    • Consider legal aspects, such as confidentiality and data protection.
  15. Alignment with Values and Culture:
    • Ensure that the coach or company’s values align with your organization’s culture and principles.
  16. References and Background Checks:
    • Conduct background checks on the coach or company to verify their reputation and history.
  17. Exit Strategy:
    • Define an exit strategy in case the partnership does not meet your expectations.
  18. Measuring Success:
    • Establish key performance indicators (KPIs) to measure the success of the coaching or consulting engagement.
  19. Flexibility and Adaptability:
    • Assess their ability to adapt to unforeseen challenges or changes in project scope.
  20. Legal Agreements:
    • Have a legal agreement in place that covers all aspects of the engagement, including confidentiality, intellectual property, and dispute resolution.

By thoroughly evaluating potential change management coaches or companies against this checklist, you can make an informed decision that aligns with your organization’s needs and ensures a successful change management initiative.

Categories
Best Practices Skills

How to Save a Webpage as a PDF

Saving a webpage as a PDF can be a super handy skill, whether you’re looking to preserve a copy of your online boarding pass, keep a recipe for future reference, or save an important article for work or school. The process of how to save a webpage as a PDF varies slightly depending on your device and browser, but don’t worry, it’s pretty straightforward. So let’s dive into how to save one page as a PDF – a webpage, that is.

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How to Save a Webpage as a PDF on Mac

If you’re a Mac user, you’re in luck because macOS makes this process really easy.

  1. Open the Webpage: First, open Safari (or your browser of choice) and navigate to the webpage you want to save.
  2. Print the Page: Click on ‘File’ in the menu bar at the top of the screen, and then select ‘Print’ or simply press Command + P.
  3. Choose ‘Save as PDF’: In the Print dialog box, look for a dropdown menu at the bottom left corner. Click on it and choose ‘Save as PDF’.
  4. Save the File: Finally, name your file, choose a location to save it, and hit ‘Save’. Voila! Your webpage is now a PDF.

How to Save a Webpage as a PDF in Chrome

Chrome is a popular browser and saving a webpage as a PDF is a breeze here too.

  1. Access the Webpage: Open Chrome and go to the webpage you want to save.
  2. Open Print Settings: Click on the three dots in the upper right corner to open the menu, then click ‘Print’ or simply use the shortcut Ctrl + P (Cmd + P on Mac).
  3. Select ‘Save as PDF’: In the Print settings, under ‘Destination’, select ‘Save as PDF’.
  4. Save Your PDF: Choose your desired print options (like layout and scale), then click ‘Save’. Pick where to save your file, name it, and you’re done.

How to Save an Entire Webpage as a PDF

Sometimes webpages are long, and you want to make sure you capture everything, not just what’s visible on the screen.

  1. Open the Webpage: Go to the webpage you want to save in your browser.
  2. Access Print Options: This is usually done through the browser menu or a shortcut like Ctrl + P or Command + P.
  3. Adjust Settings: Before saving, make sure to adjust the settings to include all content. This might mean selecting ‘Background graphics’ or changing the layout.
  4. Save as PDF: Finally, save the webpage as a PDF as previously described in the Chrome or Mac section.

How to Save a Webpage as PDF

If you’re not using Chrome or a Mac, here’s a more general approach.

  1. Open the Webpage: Using your preferred browser, navigate to the page you want to save.
  2. Find the Print Option: This can usually be found in the browser’s menu or by right-clicking on the webpage. Alternatively, use the print shortcut for your operating system.
  3. Select ‘Print to PDF’ or Similar Option: Look for an option that says ‘Print to PDF’, ‘Save as PDF’, or something similar in the print dialog.
  4. Save the File: Choose where to save your file, give it a name, and click ‘Save’.

How to Save a Whole Webpage as a PDF

For those extra-long webpages that don’t seem to end, here’s how you can save them in their entirety.

  1. Open the Webpage: Navigate to the webpage you wish to save.
  2. Initiate Print Command: Use your browser’s print function, usually found in the menu or via a shortcut (Ctrl + P or Command + P).
  3. Choose PDF as Destination: In the print dialog, make sure to select a PDF option as your destination.
  4. Adjust Print Settings: Ensure settings like ‘Print Backgrounds’ are enabled if you want to capture the webpage in full glory.
  5. Save the PDF: Name your file, select a saving location, and hit ‘Save’.

Each of these methods should get you a neat PDF of your desired webpage. Remember, the process might vary slightly depending on the browser version or the operating system updates, but the core steps remain largely the same. Happy saving!

Categories
Best Practices Leadership Strategy

Board Meeting Agenda – Templates and Samples

Planning board meetings is a crucial aspect of ensuring that your organization runs smoothly and effectively, and having a board meeting agenda as standard practice is paramount to that planning. It’s about more than just getting everyone in the same room – it’s about having a clear and structured approach to discussing and deciding important matters.

Let’s dive into this topic, exploring various aspects of board meeting agendas, why they’re vital, and how to craft them effectively. By the end of this piece, you’ll have a better understanding of the process, along with two practical samples of a board meeting agenda template in table form.

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Board Meeting Agenda

A board meeting agenda is the roadmap for your meeting. It outlines the topics to be discussed, allocates time for each item, and ensures that the meeting stays on track. Think of it as your meeting’s blueprint, guiding participants through the matters at hand in an organized manner.

Board Meeting Agenda Template

Creating a board meeting agenda can be streamlined by using a template. A template serves as a reusable framework that you can adapt for different meetings. It typically includes sections like ‘Call to Order,’ ‘Approval of Previous Meeting Minutes,’ ‘New Business,’ and ‘Adjournment.’

Sample Agenda for Board Meeting

To give you an idea of what an actual agenda might look like, here’s a simple example:

  1. Call to Order
  2. Approval of Agenda
  3. Approval of Previous Meeting Minutes
  4. Executive Report
  5. Committee Reports
  6. Old Business
  7. New Business
  8. Questions and Answers
  9. Adjournment

Board Meeting Agenda Sample

This sample illustrates the typical flow of a meeting. However, depending on your organization’s needs, you might include additional items like ‘Financial Reports,’ ‘Strategic Planning Discussions,’ or ‘Special Presentations.’

Nonprofit Board Meeting Agenda Template

Nonprofit organizations often have unique needs and focuses for their board meetings. A nonprofit board meeting agenda template might include items like ‘Fundraising Strategies,’ ‘Community Outreach Programs,’ or ‘Volunteer Coordination.’

The Importance of a Meeting Agenda

Having a well-planned agenda is crucial for several reasons:

  1. Focus and Direction: It keeps the meeting focused and on track, ensuring that all important topics are covered.
  2. Time Management: An agenda helps in managing time efficiently, ensuring that no single topic consumes the entire meeting.
  3. Preparation: It allows members to prepare for the meeting in advance, leading to more productive discussions.
  4. Record Keeping: Agendas, along with meeting minutes, serve as a record of what was discussed and decided.

Problems of Having No Board Meeting Agenda

Without an agenda, board meetings can become chaotic and unproductive. Common problems include:

  • Lack of Direction: Meetings can easily go off-topic, wasting valuable time.
  • Inefficiency: Without time allocations, some items might not get the attention they need.
  • Poor Preparation: Members might not be adequately prepared for discussions, leading to superficial or uninformed decisions.
  • Frustration: This can lead to member frustration and disengagement.

Sample Board Meeting Agenda Template

Time Item Presenter Notes
10:00 Call to Order Chairperson
10:05 Approval of Agenda
10:10 Approval of Previous Minutes Secretary
10:20 Executive Report CEO Update on key issues
10:40 Financial Report CFO Review of finances
11:00 Committee Reports Committee Heads
11:30 Old Business Follow-up items
11:45 New Business New initiatives
12:00 Questions and Answers Open floor
12:15 Adjournment Chairperson

Sample Nonprofit Board Meeting Agenda Template

Time Item Presenter Notes
09:00 Call to Order Chairperson
09:05 Approval of Agenda
09:10 Approval of Previous Minutes Secretary
09:20 Executive Director’s Report Executive Director Updates and announcements
09:40 Fundraising Strategy Update Fundraising Chair Review of current efforts
10:00 Community Outreach Discussion Outreach Coordinator Future plans
10:20 Volunteer Coordination Volunteer Manager Volunteer needs and updates
10:40 Financial Report Treasurer Financial status
11:00 New Business New proposals
11:30 Open Discussion Member-initiated topics
11:50 Adjournment Chairperson

Crafting a clear and effective agenda for your board meetings is a critical skill that enhances the productivity and efficiency of your organization. Whether you’re running a for-profit business or a nonprofit entity, the principles of good agenda-setting remain the same: clarity, structure, and focus. Use these samples as a starting point to create agendas that suit your organization’s unique needs. Remember, a well-planned meeting is a step towards a well-functioning board and, by extension, a well-functioning organization.

Categories
Best Practices Branding Growth

Speaking Engagements – How to Get More

Alright, let’s dive into the world of how to get speaking engagements! Whether you’re an author with a story to tell or a coach with wisdom to share, this is your guide to stepping onto more stages and making an impact with your words.

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Public Speaking Engagements in Your Niche

Understanding your specific niche is like having a treasure map. As an author, your niche could be the genre or themes of your books. As a coach, it’s the specific area you help people with. This isn’t just what you do; it’s what sets you apart. Tailor your speaking topics to reflect this unique angle, and you’ll attract engagements that are a perfect fit.

Craft Your Story

People don’t just buy into your knowledge; they buy into your story. Create a compelling narrative about your journey, your challenges, and your victories. This makes you relatable and engaging. As an author, share the behind-the-scenes of your writing process. As a coach, talk about what led you to help others. A good story opens more doors than you might think!

Build a Speaker Profile

Imagine a one-stop-shop showcasing your expertise. Your speaker profile should include your bio, topics, past engagements, testimonials, and a video reel. Make it vibrant, professional, and accessible. Share it on your website, social media, and speaker directories. Think of it as your speaking resume, always ready to impress.

Speaking Engagements Near Me

Start where you are. Local clubs, libraries, and business groups often seek speakers. Visit them as a guest first, get a feel for their vibe, and then offer your expertise. Local engagements are low-hanging fruit waiting to be picked, and they often lead to bigger opportunities through word-of-mouth.

Social Media for Speaking Engagements

Social media isn’t just for memes; it’s a networking powerhouse. Join groups and forums related to your niche. Engage in conversations, offer value, and subtly mention your speaking availability. LinkedIn, in particular, is a goldmine for professional connections. Use these platforms not just to speak but to listen and learn what your audience really needs.

Collaborate and Conquer

Two voices can be louder than one. Partner with other authors or coaches for joint speaking events. This doubles your audience reach and halves your marketing efforts. Collaboration also means sharing insights, which can lead to a richer, more engaging presentation.

Pitch Perfect

Crafting the perfect pitch is an art. Whether you’re reaching out to conference organizers or local clubs, tailor your proposal to their needs. Highlight what you bring to the table and how it benefits their audience. Remember, it’s not about why you want to speak; it’s about why they should want you to speak.

Set Your Stage Online

The digital world is your oyster. Webinars, online workshops, and virtual summits allow you to reach global audiences from the comfort of your home. Platforms like Zoom and WebinarJam make this easier than ever. Plus, online events are often easier to secure and a great way to hone your speaking skills.

How Much Should I Charge for a Speaking Engagement

Determining your fee can feel like walking a tightrope. Start by understanding the going rates in your industry. Consider factors like the event’s size, location, and your own experience. It’s okay to start modestly or even speak for free if the opportunity offers significant exposure or networking. As you grow, so will your fees. Just remember, never undersell your value.

Feedback Frenzy

Every speaking gig is a learning opportunity. Seek feedback from organizers and attendees. What resonated? What could be better? Use this goldmine of information to refine your future talks. Continuous improvement not only makes you a better speaker but also increases your value and demand.

Education Never Ends

The best speakers are perpetual students. Attend workshops, take speaking courses, or hire a coach to hone your skills. Watch TED Talks or other public speaking forums to learn from the pros. The more you learn, the more you grow, and the more attractive you become as a speaker.

Engage, Engage, Engage

Never underestimate the power of engagement. During your talks, interact with your audience, ask questions, and encourage participation. After your talks, connect with attendees on social media or through newsletters. Engagement turns passive listeners into active fans who are more likely to recommend or rebook you.

Chase the Testimonials

Nothing speaks louder than a glowing review. Collect testimonials from every speaking engagement. These golden words are powerful endorsements of your skills and can be the deciding factor for future organizers when choosing between speakers.

Stay in Touch

Networking doesn’t end when the event does. Follow up with organizers and attendees. A simple thank-you email can leave a lasting impression and open doors for future engagements. Remember, in the speaking world, relationships are currency.

Know Your Worth, Show Your Worth

As you gain more experience, your speaking portfolio grows. Update your speaker profile regularly with new topics, testimonials, and videos. Showcasing your growth and success not only boosts your credibility but also justifies increased fees.

Follow the Trends

Stay updated on the latest trends in your niche. Being able to speak on hot topics makes you a desirable choice for organizers looking to offer timely and relevant content to their audience.

Celebrate and Reflect

Last but not least, celebrate every speaking engagement, big or small. Reflect on what went well and what could be improved. Each experience is a step forward in your speaking journey.

Securing speaking engagements is a mix of strategy, skill, and persistence. By understanding your unique value, crafting a compelling narrative, and actively seeking out opportunities, you’re well on your way to becoming a sought-after speaker. So go ahead, step up to the mic, and let the world hear what you have to say!

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Best Practices Human Resources Operations

Shop Drawings vs. Construction Drawings – Is There a Difference?

Shop Drawings

In the world of construction, design, drafting and shop drawings, the natural stone and tile industry stands out for its timeless elegance and durability. When we think of large, opulent spaces like hotels and resorts, it’s often the gleaming floors, grand columns, and intricate wall designs that take our breath away. But behind this luxurious façade is a meticulous and crucial process known as drafting – specifically, drafting services for the stone and quartz industry – ensures that the final product not only looks good but also makes the best use of resources available and stands the test of time.

 

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The Importance of Drafting in Large Natural Stone Projects

Drafting is the backbone of any major construction project involving natural stone. Imagine you’re tasked with outfitting a sprawling new resort. Every piece of stone must be carefully selected, cut, and installed. This is where drafting comes in. It’s more than just drawing; it’s a detailed plan that dictates every cut, angle, and placement of the stone, ensuring everything fits together perfectly. Without precise drafting, you could end up with mismatched patterns, incorrect sizing, and a host of other expensive and time-consuming issues.

Quantity Survey Take-offs

Counting Every Detail

Before any stone is cut, quantity survey take-offs are performed. This is essentially an inventory check, but on a much more detailed scale. Professionals carefully calculate the amount of material needed, considering every corner, edge, and surface. In large projects like hotels, where the scale is immense, even a small miscalculation can lead to significant cost overruns. Therefore, accurate quantity surveys are vital to keep the project on budget and schedule.

What Are Shop Drawings?

The Blueprint of Beauty

What are shop drawings? They are the detailed blueprints that guide the cutting and installation of stone. They are like a map, showing the journey each piece of stone will take from the quarry to its final destination. These drawings include precise dimensions, material specifications, and installation instructions. They are essential for complex designs where a high level of precision is required. In luxury hotels and resorts, where aesthetics are paramount, shop drawings ensure that the vision of the architect or designer is realized to the letter.

Fabrication Tickets

Ensuring Accuracy in Every Cut

Once the shop drawings are ready, fabrication tickets are issued. These are essentially detailed instructions for the craftsmen cutting and shaping the stone. Each ticket corresponds to a specific piece and includes all the necessary measurements and notes. It’s like a passport for the stone, ensuring it goes through the right processes and ends up in the correct place. In large projects, where thousands of pieces are involved, these tickets are crucial for maintaining order and ensuring each piece is perfect.

Value Engineering for Fabrication

Balancing Beauty and Budget

Value engineering is where cost meets quality. It’s a critical step, especially in large-scale projects where budgets are significant. The goal is to find ways to achieve the desired aesthetic and quality while minimizing costs. This might involve selecting a different type of stone that’s easier to work with, or altering the design slightly to reduce waste. It’s a delicate balance, but when done right, value engineering can save significant amounts of money without compromising on the final look and feel of the project.

Independent Stone Inspections

Quality Assurance

Even with the best plans and the most skilled craftsmen, things can go wrong. That’s why independent stone inspections are a vital part of the process. Inspectors scrutinize the quality of the stone, the accuracy of the cuts, and the fidelity of the installation to the shop drawings. They are the final line of defense, ensuring that everything meets the high standards required. In the context of a luxury hotel or resort, where every detail counts, these inspections are crucial for maintaining the integrity and beauty of the design.

The drafting side of the natural stone and tile industry is a complex but fascinating world. It’s a blend of art and science, creativity and precision. Each step, from quantity survey take-offs to independent stone inspections, plays a vital role in bringing the grand visions of architects and designers to life. Next time you walk through the lobby of a grand hotel or admire the stonework in a luxury resort, remember the meticulous planning, skilled craftsmanship, and attention to detail that made it all possible. It’s a testament to the importance and impact of drafting in the natural stone and tile industry.