Tuesday, April 14, 2026
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Tom Ruwitch

Tom Ruwitch is a storytelling strategist and content marketing pioneer who helps thought leaders turn their expertise into compelling content -- and that content into clients. He is the founder and CEO of Implementum – which combines strategy, tech, and DIFY teams, under one roof, so business owners have all they need to simplify and accelerate business growth. Back when the internet was an infant, Tom was building online marketing automation software and helping clients use it to grow their businesses. He was already an experienced direct response marketer and copywriter when he started his first email marketing software company in 2001 -- before most people had heard of email marketing, much less tried it. For 25+ years, business owners have turned to Tom so they can assemble client getting content without writer’s block, cure tech headaches, and implement business-building strategies without working their tails off. Tom is the author of the international bestseller, Story Power Marketing and the host of the Story Power Marketing Show podcast.

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I listened recently to my friend Dan Rubright describe how he created a song. Dan’s a great jazz guitarist and composer who appeared on...