YES, BRAND with Hersh Rephun

James Kevin O’Connor has developed an amazing personal brand with his faith and his musical artistry at center stage. His sense of himself is harmoniously in sync with the world around him. As you’ll see from our conversation – and from the track he plays for me during our interview – he is as complex as his lyrics and as strong in his resolve to live out his dharmic, creative plan, to its very (sweet) end. If you’re a speaker, he can craft a branded musical theme song for you. And he’s a chaplain, so in addition to having soul, he has a feel for yours!

Brand: The James O’Connor Agency
Podcasting Your Global Career

Find James:

https://podcasts.pantheon.fm/show/podcasting-your-global-career/

https://www.facebook.com/groups/995607857167395

https://www.facebook.com/jameskevinoconnor

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

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YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

(0:00) Introduction and James Kevin O’Connor’s rebranding thoughts
(2:23) James Kevin O’Connor’s background and journey in music
(6:04) Discussing James Kevin O’Connor’s early struggles and inspiration
(9:53) The process and potential of Branded Entertainment
(15:03) Discussing the rebranding of James Kevin O’Connor’s podcast
(34:05) Exploring the concept of humility in successful individuals
(36:01) The recurring theme of freedom in James’ work and life
(38:31) The potential risks of political interpretations of ‘freedom’ in branding
(39:01) Discussing the title of James’ new album and its significance
(40:33) Conclusion and call to action by Hersh Rephun

In this episode, Hersh Rephun and guest Chelsea Talamantes dive deep into the world of rebranding. They explore Chelsea’s current brand and her plans for change, the role of personal connection, and the significance of fearlessness in business. Hersh shares personal anecdotes from his life as a comedian and father, while emphasizing the value of learning from trial and error. The duo concludes with a discussion on future plans and Chelsea’s powerful message on embracing failure for success.

I did not know Chelsea well before I sat down with her for this in-person interview. Even standing beside her as a few of us who were attending the same event met for the first time, I picked up on her directness and sincerity. This is a woman who gives a sht about the people she works with – and she only wants to work with people she gives a sht about. That felt like the right starting point for this conversation, and I was excited by the way it all played out.

Find Chelsea: https://team.chelseakathryn.com/

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

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Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

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YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

Cover Art: Tori Barker, Creative Marketing

YES, BRAND Logo: Aram Youssefian, Focus DM

(0:00) Introduction and discussion about rebranding
(2:15) Hersh introduces the podcast and the guest, Chelsea Talamantes
(5:36) Chelsea discusses her current brand and what she wants to change
(8:02) Discussion about the importance of personal connection in business
(10:22) The importance of fearlessness and hard work in business
(25:38) Hersh shares his favorite experiences as a comedian and a father
(27:52) Discussion on the importance of trial and error in business and personal life
(32:17) Hersh and Chelsea discuss future plans and the importance of learning from experiences
(36:58) Chelsea’s parting message for listeners about embracing failure in order to succeed
(39:26) Outro and closing remarks by Hersh

I wanted to close out Season 1 of YES, BRAND with a fun chat about brands, pizza, messaging, insurance, and upscale cosmetics. So, naturally I invited Glenn Rudin of Always Been Creative to the studio. A self-described “product guy” for much of his illustrious career (think Revlon, Sherwin-Williams and other Fortune 500 companies), Glenn knows selling and messaging up and down (he’s known as the “Message Master”). And what we’ve realized is that today, while we prefer the term ‘personal brand,’ we’re all products.

Find Glenn:

Website: www.alwaysbeencreative.com

Instagram: @glenn_rudin_message_master

LinkedIn: https://www.linkedin.com/in/glennrudin/

Chapter Markers:

00:00 – Personally, You’re a Product & It’s a Blessing

14:00 – 2 Pros Trying Something New & Unprofessional

17:00 – Pizza, Insurance, Promises, Deliverables, Dumb Dads

28:00 – Shameless Plugs Still Exist

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

Contact Us

YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

Cover Art: Tori Barker, Creative Marketing

YES, BRAND Logo: Aram Youssefian, Focus DM

(0:00) Introduction to the episode and guest Glenn Rudin
(2:02) Introduction to Glenn Rudin and his marketing agency, Always Ative
(4:21) Evolution of the agency world and influence of shows like ’30 something’
(7:37) Balancing self-promotion with promoting others in branding
(10:26) The opportunity for everyone to be their own brand manager
(14:18) Impromptu exercise: Imagining a dream branding client
(16:37) The irrelevance of the “cheese stretch” in pizza advertising
(19:54) Discussing the types of ads that resonate with Glenn
(24:19) The role of cleverness in advertising
(27:52) Wrapping up the podcast and offering advice for branding clients
(28:28) Introduction to “A Brand in Your Hand”
(30:40) Wrapping up the podcast and a call to action
(30:46) Reminder to subscribe and review
(30:52) Promoting branding services
(30:58) Closing remarks and final thoughts

Season 2 of the YES, BRAND podcast begins with Lyndsay Phillips, CEO and

Captain of Smooth Sailing Business Growth and Smooth Business Podcasting. She is a Content Marketing & Podcast expert, host of Leverage Your Podcast show and creator of the Podcast Leverage System.

But first, I want to welcome our Joint Venture partner for this season! When you do a podcast about branding, typical sponsorships won’t do. I waited an entire season to begin a partnership with a company and an individual I was CERTAIN would serve our audience of entrepreneurs, business owners, and others who are BUILDING and DEVELOPING their brands.So, please welcome Numerus Capital to the family!

https://www.smoothbusinessgrowth.com/podcast-leverage-system/

https://www.smoothbusinesspodcasting.com/

Numerus Capital’s mission is to make companies more profitable. We do this by helping them add revenue by expanding their credit sales. Offering customer financing provides you with a second club in your bag to close every sale with your ideal customers.

We also deploy standard and Surcharge Credit Card Processing solutions that can reduce/control your credit card payment processing costs that drop 2 to 3% right to your bottom line as pure profit.

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

(0:00) Introduction and concept of a sister podcast, “Youguested”
(2:47) Season 2 launch and partnership with Numeris Capital
(4:22) Guest introduction: Lindsay Phillips, podcast expert
(6:20) Deep dive into the value and strategy of guesting on podcasts
(11:39) Banter and brainstorming: “Youguested” podcast idea
(14:25) Lindsay’s personal and professional journey
(16:20) Business of podcasting: production, lead generation, and conversions
(20:44) The story behind “Smooth Business Growth”
(22:21) Trip down memory lane: childhood jingle writing
(23:55) Lindsay’s advice for business growth and show wrap-up

It’s amazing how much ground you can cover without an agenda! Join me and my guest, William Harris, Founder & CEO of growth agency Elumynt, as we surf across AR, VR, AI, URLs, and our species’ mission to Mars.

Here’s a Chapter Guide for the less whimsical:

00:00 – Springing into Action

6:45 – William is a Smarty Pants

7:20 – Mission to Mars?

9:15 – Across the Metaverse

12:19 – Who Left the VR/AR/AI On?

14:45 – To Grandmother’s House We Go

20:00 – URLs & Branding in your Elumynt

Find William:

https://elumynt.com/

https://app.guestio.com/guests/william

Numerus Capital’s mission is to make companies more profitable. We do this by helping them add revenue by expanding their credit sales. Offering customer financing provides you with a second club in your bag to close every sale with your ideal customers.

We also deploy standard and Surcharge Credit Card Processing solutions that can reduce/control your credit card payment processing costs that drop 2 to 3% right to your bottom line as pure profit.

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

Contact Us

YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

Cover Art: Tori Barker, Creative Marketing

YES, BRAND Logo: Aram Youssefian

(0:00) Introduction and guest William Harris discussing the growth of his company
(2:16) Introduction of guest William Harris, CEO of Element, and discussion on Mars colonization, VR, AR, AI and URL branding
(3:27) Sponsor: Numeris Capital
(6:29) Interview with William Harris: business deals, Mars travel and the metaverse
(10:06) Deep dive into codec avatars and VR technology
(13:33) Exploration of the metaverse and the impact of virtual reality in everyday life
(15:07) Predicting the future of tech-human integration and its impact on children and families
(17:48) Potential of virtual reality to bring people together and the concept of codec avatar experience
(20:11) Discussion on branding and the story behind the name “element”, and its unique spelling
(24:27) Closing remarks, gratitude to guest, and call to action for branding

We’re living longer, and retiring later (if at all), but that doesn’t mean we’re not evolving! More likely, we’re figuring out what to do NEXT. Stephanie Hayes, host of the Real People, Real Business podcast, is the founder of the Entrepreneurial Offramp – a pathway for established business owners to move from revenue to wealth, and to plan an eventual exit from their business. Most business owners think an exit is only for Silicon-Valley startups, or venture-funded product companies, but in reality, they’ve actually created value already, and with a few tweaks, they can start leveraging that value and multiply it over time.

Find Stephanie:

www.stephaniehayes.biz

podcast.stephaniehayes.biz

Numerus Capital’s mission is to make companies more profitable. We do this by helping them add revenue by expanding their credit sales. Offering customer financing provides you with a second club in your bag to close every sale with your ideal customers.

We also deploy standard and Surcharge Credit Card Processing solutions that can reduce/control your credit card payment processing costs that drop 2 to 3% right to your bottom line as pure profit.

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

Contact Us

YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

(0:00) Facing change and the importance of communication
(1:19) Branding and messaging
(1:55) Sponsor: Numeris Capital
(3:10) Interview with Stephanie Hayes: The “Entrepreneurial Off Ramp”
(7:08) Shift in business focus: From start-up to finish
(9:40) Strategies for planning a business exit
(11:50) Importance of a deceleration plan post-exit
(14:30) Understanding business owners as individuals
(16:21) Stephanie’s podcast, Real People, Real Business, and her business life partner
(20:35) Vision for 2023: Building a community of women entrepreneurs
(23:15) Wrapping up the show and call to action

“Motivation follows action,” says Shannon “The Cannon” Hudson, Founder and CEO of 9Round Franchising, LLC, the world’s largest kickboxing fitness franchise. Shannon trained in martial arts as a boy, and was motivated to become an IKF Light Middleweight Kickboxing World Champion. We talk about action and motivation in business, and how – along with his wife, Heather “The Hero” Hudson – he opened the first 9Round in 2008, growing the company to over 500 locations open and operating in 20 different countries around the world.

Find 9Round:

o https://www.9round.com

o https://www.instagram.com/9roundofficial/

o https://www.facebook.com/9roundofficial/

o https://www.linkedin.com/company/9-round-fitness/

• Shannon Hudson

o https://www.instagram.com/shannonthecannonhudson/

o https://www.facebook.com/ShannonTheCannonHudson/

o https://www.linkedin.com/in/shannon-hudson-9round/

Our Season 2 partner Numerus Capital’s mission is to make companies more profitable. We do this by helping them add revenue by expanding their credit sales. Offering customer financing provides you with a second club in your bag to close every sale with your ideal customers.

We also deploy standard and Surcharge Credit Card Processing solutions that can reduce/control your credit card payment processing costs that drop 2 to 3% right to your bottom line as pure profit.

Visit https://numeruscapital.net/yes for a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

(0:00) Introduction to Shannon Hudson, founder of 9 Round fitness franchise
(1:47) Sponsor: Numeris Capital
(3:12) Shannon Hudson’s background and journey to creating a global franchise
(9:11) The philosophy, messaging, and branding of 9 Round
(13:51) Role of music in creating the right vibe in 9 Round studios
(17:05) Future plans and innovations for 9 Round
(18:59) Shannon Hudson’s previous business experience before 9 Round
(21:25) A day in the life of Shannon Hudson
(23:14) Importance of sleep for high performance
(24:13) Advice for people not ready to take action

Some people have so much knowledge to share, it can’t be condensed into a single course, talk, or workshop. Jordan Brady – one of the goodest good guys – has at least placed his deep, deep trove of experience under one roof – Commercial Directing Film School. It’s super-nichey — he doesn’t teach general filmmaking, or develop longform projects — and that’s how he likes it. He’s currently known for shooting cars & celebs in the context of comedy-dialogue. His handbook – Commercial Directing Voodoo – is a must, as is his long-running podcast RESPECT THE PROCESS, where guests like Judd Apatow, Adam McKay, and lots of heavy-hitting ad bizzers congregate to shoot the sh*t about shooting commercials.

All things Jordan: https://commercialdirectingfilmschool.com/

About our Joint Venture partner: Numerus Capital’s mission is to make companies more profitable. We do this by helping them add revenue by expanding their credit sales. Offering customer financing provides you with a second club in your bag to close every sale with your ideal customers.

We also deploy standard and Surcharge Credit Card Processing solutions that can reduce/control your credit card payment processing costs that drop 2 to 3% right to your bottom line as pure profit.

Visit https://numeruscapital.net/yesfor a FREE Consultation Call!

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

Contact Us

YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

Cover Art: Tori Barker, Creative Marketing

YES, BRAND Logo: Aram Youssefian

(0:00) Introduction: Diversity in branding and supporting diversity beyond social media
(2:34) Guest Introduction: Jordan Brady’s journey from comedy to serious business
(5:42) Topic: AI in content creation and its role in writing and creativity
(9:55) Topic: Building a personal brand while balancing personal life and professional identity
(16:22) Topic: Specializing and finding your own unique niche in the industry
(21:18) Topic: Commitment to diversity and inclusion in the filmmaking industry
(29:47) Topic: Adapting business models and learning from others
(31:01) Sponsor: Special offer for listeners
(32:05) Topic: Evolving and adapting in the industry, anecdotes about Rick Rubin and footwear marketing
(37:48) Topic: The journey of creating Maria Bamford’s special, the role of a director in a comedy special
(46:04) Topic: Reflection on comedy specials as moments in time, sharing Red Fox’s humor and stories
(52:55) Topic: The importance of gratitude and helping the less represented
(56:22) Offer: Discount for the Commercial Directing Film School
(1:01:20) Topic: Scaling business ventures, the pros and cons, and the value of sharing knowledge
(1:04:02) Conclusion: Encouraging listeners to subscribe, review, and share the podcast

In this episode, Hersh Rephun and Dr. Amanda Barrientez delve into the fear money mindset, the NFA money formula, and the role of unconscious programming. They discuss three common money blocks and examine subconscious beliefs that affect attitudes towards money. The episode also highlights Dr. Barrientez’s book “I’m a Money Magnet” and the importance of branding in business growth.

If you know me at all, you know that I use profanity with intent, never just for s***s and giggles. My guest on Episode 25 of the YES, BRAND podcast is Dr. Amanda Barrientez – aka “The Money Healer” – founder of the brand called NFA – No Fucking Around – Money, and creator of the NFA Money Mama Mastermind. She’s an international bestselling author and speaker, the host of The Woman Entrepreneur Podcast and the NFA Money YouTube Channel. She’s been featured on over 150 podcasts, sharing tips on how to uplevel your money mindset to manifest easier money in your business. After going from food stamps to building a 6-figure business fast.

Website/Podcast links: www.NFAMoney.com | www.TheWomanEntrepreneurPodcast.com

Check out her proven 3-step formula to begin reprogramming your money mindset now:

www.NFAMoneyFormula.com

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

Contact Us

YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

Cover Art: Tori Barker, Creative Marketing

YES, BRAND Logo: Aram Youssefian, Focus DM

(0:00) Introduction to the podcast and host, Hersh Rephun, and guest Dr. Amanda Barrientez
(3:48) Exploration of the fear money mindset and personal experiences
(5:27) Introduction to the NFA money formula and the role of unconscious programming
(11:43) Discussion on the three money blocks: money is bad, money is scarce, money causes stress
(14:13) Examination of subconscious beliefs that affect attitudes towards money
(16:08) Insights on the purpose of the “Yes, Brand” podcast and benefits of podcasting
(17:38) Introduction of Dr. Amanda Barrientez’s book “I’m a Money Magnet”
(18:24) Emphasis on the importance of branding and copywriting in business growth
(20:07) Acknowledgement of Dr. Amanda Barrientez’s contributions to the conversation
(21:03) Information on how to contact Dr. Amanda Barrientez and avail her services

In this episode, Hersh Rephun is joined by Tony Whatley. They discuss the intersection of comedy and business, the pursuit of success, and the importance of self-investment. They delve into public speaking versus improv, engage in an improv skit, and debate veganism. Tony also shares his current projects, views on technology, and advice for aspiring business people.

I’m keeping these show notes short, because my on-air intro of this guest is long-winded, quirky, and – to the Hershheads out there – funny & charming. I recorded it in honor of Tony Whatley, executive performance coach, best-selling author, and leading light of the 365 Driven society. Tony shares his mindset and business strategies within his book, Side Hustle Millionaire. He also teaches entrepreneurs how to start, scale, and exit their business within his Top-1% globally ranked podcast and consulting brand 365 Driven.

Tony tells me, “What makes you think you’re gonna be able to make everyone like you? It’s literally impossible, so go out there and do that thing.”

Find Tony:

365driven.com

https://www.facebook.com/tony.whatley.1

https://www.instagram.com/365driven/

https://www.linkedin.com/in/tonywhatley/

If you enjoyed listening to YES, BRAND, please leave a 5-star rating and a 300-word review on Apple Podcasts (click Listen on Apple Podcasts to access review option)

Subscribe to our YouTube channel

Follow us on Instagram: @Hersh4all

on LinkedIn: HershRephun

on Twitter: @TruthTstsFunny

Our Website: YESBRANDmethod

Contact Us

YES, BRAND Theme, Intro/Outro:

Words and Music by: Hersh Rephun

Performed by: Hersh Rephun & Samantha Rephun

Produced and Mixed by: Daniel Teo

J.E.M Music Strategy & Production

Cover Art: Tori Barker, Creative Marketing

YES, BRAND Logo: Aram Youssefian, Focus DM

(0:00) Introduction to the podcast and guest Tony Whatley
(4:40) Tony’s love for comedy and its relation to business
(10:20) The pursuit of fulfillment and the reality of the time process in achieving success
(16:17) Working hard versus working smart and the importance of investing in oneself
(21:10) The difference between public speaking and improv, and the challenges of dealing with the audience
(26:03) Improv skit – Riverside location, European chef, and grandmother characters
(30:56) Debate on veganism, the food chain, and the superior life form – dogs
(32:40) Tony’s current projects, legacy goals, and the power of technology in reaching audiences
(37:45) Tony’s comedic take on business gurus and personal anecdotes on self-perception
(40:06) Tony’s advice to aspiring business people, overcoming procrastination, and dealing with criticism
(44:27) End of show and closing remarks