C-Suite Network

Mike Moran

C-Suite Leader Since:

Growth, Personal Development, Leadership, Best Practices


Your Response to AI Is Actually a Personality Test

Businesses should always be looking to improve their return on investment, which means choosing the simplest technique that solves the problem. Sometimes that’s AI, but often it’s something simpler, cheaper, and lower risk, so we should start there.

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How Differentiation Beats Marketing Tactics Every Day

I work with a lot of large companies on their content marketing strategy, and they are always expecting some new technology, a different take on their data, or some exciting new AI technique. What they aren’t expecting is for me to ask them about their differentiation.

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Three Cheap Ways to Know What Content Your Customers Want

There are time-honored ways of determining customers needs, ranging from surveys to focus groups. And your organization probably has spent years using these and other methods to determine how to deliver want customers want through your products and services. But do you know what content they want?

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