Do you like to write?
Do you consider yourself a good writer?
Do you know how to write it so they read it?
More importantly – do you know how to write so people get out their wallets and PAY you money?
Writing is the secret superpower of the thought leader.
If you’re a consultant, you have to write.
If you’re a speaker, you have to write.
If you’re a coach, you have to write.
If you’re a trainer, you have to write.
If you’re an online course creator, you have to write.
If you’re a marketer, you have to write.
If you sell any product, service, program, or idea – people will buy (or buy into) what you have to say or sell based on…
You got it – something you wrote.
Think about all the places writing is money…
Think about all the places where your ability, skill, and will to write can help you get more leads, prospects, subscribers, fans, followers – and best of all – clients and customers…
Your home page copy
Your blog posts and titles
Your articles
Your LinkedIn profile
Your Facebook posts
Your LinkedIn updates
Your tweets
Your “verbal business card”
Your About page
Your speaker introduction
Your services page
Your consulting/coaching packages
Your seminar or training descriptions
Your speech titles and descriptions
Your YouTube video titles and descriptions
Your prospecting emails and subject lines
Your sales letters
Your landing pages
Your webinars and livestreams
Your pay-per-click ads
Your email newsletter
Your book (see above for all the places you can compile your book content from!)
It used to be, “you don’t sell – you don’t eat.”
Today it’s “you don’t write – you don’t eat.”
Wondering why you’re hungry?
You’re not writing enough – or your writing isn’t good enough to truly connect with your leads, prospects, clients, and subscribers.
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