MEET WILLIAM WEBSTER
William is a seasoned C-Suite Executive specializing in Innovating and Integrating Technology Systems to Optimize, Monetize and Grow online business. He helps people and companies operate more effectively in the online space by Transforming Systems & Processes, and Fulfilling Objectives to Impact Business ROI, Customers and Culture.

He works cross-functionally to manage and direct various aspects of the customer journey from initial engagement to final transaction – and beyond. This includes leading, strategizing, planning, and developing advanced system integrations that improve user accessibility and optimize business growth. He applies his strong background in AI, Data-Driven Marketing, Affiliate/Influencer Development, Paid Media, Content Marketing, and eCommerce to ensure systems and processes are maximized to drive new customers, enhance the user experience, maximize engagement & retention, and increase ROI.

HIS WORK:

• Innovates and Integrates solutions for customer engagement, accessibility, and revenue growth
• Creates customer-centric AI driven digital engagement flows & experiences
• Implements new digital business models with an eye toward strategic growth and profitability
• Ensures maximum ROI on technology & digital marketing programs
• Leads cross-functional drives toward digital transformation & revenue growth

HIS PROCESS:
A Transformational C-Suite Executive, William helps organizations navigate complex strategic and operational dynamics – especially those unique to the digital commerce landscape. His work includes engagements with Start Ups, SMEs, Fortune List​ companies and Non-Profit Organizations in sectors such as: Information Technology, Healthcare, Transportation, Manufacturing/Fulfillment, Education, Government/Institutional, Finance, Real Estate, B2B, B2C.

HIS PASSION:
He seeks to impact the lives of individuals, and build better organizations. With a passion for Cause-Based Initiatives, he is a Social Entrepreneur who helps Impact Investments bring purposeful change. He prioritizes his time and efforts around initiatives that bring about meaningful social impact, economic growth and cultural transformation.

HIS TOOLS:
William has hands-on and/or management experience in over 100 platforms and tools:

• CRM PLATFORMS
• INTEGRATION (iPaaS & API)
• EMAIL AUTOMATION
• CHAT AUTOMATION
• DATA ANALYSIS/REPORTING
• PROJECT MANAGEMENT, PRODUCTIVITY, PLANNING
• SALES ENABLEMENT FOR SDRs
• SCRAPING, HARVESTING & VERIFICATION TOOLS
• FORM & SURVEY TOOLS
• VOIP & PHONE SYSTEMS
• CONTENT MANAGEMENT SYSTEMS
• ECOMMERCE & PAYMENT SYSTEMS