A.I.: The Death Knell For Relationship Marketing, Or The Birth Of The Loveable Salesbot?
How well will a robot function as the source of marketing communication? Advertisers spend huge sums to recruit just the right (human) endorser for a brand, but at least so far no one seems to be giving much thought to what a salesbot or AI-generated model should look like or sound like.
That’s a big mistake. To read more, please click here.
Latest posts by Michael Solomon (see all)
- Reach Out and Touch Something - May 29, 2019
- A.I.: The Death Knell For Relationship Marketing, Or The Birth Of The Loveable Salesbot? - May 14, 2019
- Payless Demonstrates the Amazing Power of Branding - May 10, 2019
