Sunday, December 7, 2025
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REady2Scale – Real Estate Investing

Welcome to Season 7 of REady2Scale, the go-to podcast for real estate investors, with a special emphasis on multifamily investing. In this podcast, we explore the dynamic landscape of various investment strategies, from real estate to farmland and more, offering you insights, strategies, and stories to enhance your agility and foresight in the market.

Each episode is designed to empower you, whether you’re a seasoned investor or just starting out. From analyzing market shifts to uncovering investment opportunities, and from risk management to portfolio diversification, we cover a spectrum of topics that resonate with anyone keen on building wealth through smart investing. Tune in to transform your approach to investing and start moving with the market, not against it.

REady2Scale is sponsored by Blue Lake Capital. To learn more and join us in our multifamily investments, visit: www.bluelake-capital.com.

*𝘉𝘭𝘶𝘦 𝘓𝘢𝘬𝘦 𝘊𝘢𝘱𝘪𝘵𝘢𝘭 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘰𝘱𝘱𝘰𝘳𝘵𝘶𝘯𝘪𝘵𝘪𝘦𝘴 𝘢𝘳𝘦 𝘰𝘱𝘦𝘯 𝘵𝘰 𝘢𝘤𝘤𝘳𝘦𝘥𝘪𝘵𝘦𝘥 𝘪𝘯𝘷𝘦𝘴𝘵𝘰𝘳𝘴 𝘰𝘯𝘭𝘺. 𝘛𝘩𝘪𝘴 𝘪𝘴 𝘯𝘰𝘵 𝘢𝘯 𝘰𝘧𝘧𝘦𝘳𝘪𝘯𝘨 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺 𝘰𝘳 𝘢 𝘴𝘰𝘭𝘪𝘤𝘪𝘵𝘢𝘵𝘪𝘰𝘯 𝘵𝘰 𝘴𝘦𝘭𝘭 𝘢 𝘴𝘦𝘤𝘶𝘳𝘪𝘵𝘺. 𝘗𝘭𝘦𝘢𝘴𝘦 𝘤𝘰𝘯𝘴𝘶𝘭𝘵 𝘸𝘪𝘵𝘩 𝘺𝘰𝘶𝘳 𝘊𝘗𝘈, 𝘢𝘵𝘵𝘰𝘳𝘯𝘦𝘺, 𝘢𝘯𝘥/𝘰𝘳 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘴𝘰𝘳 𝘳𝘦𝘨𝘢𝘳𝘥𝘪𝘯𝘨 𝘵𝘩𝘦 𝘴𝘶𝘪𝘵𝘢𝘣𝘪𝘭𝘪𝘵𝘺 𝘰𝘧 𝘢𝘯 𝘪𝘯𝘷𝘦𝘴𝘵𝘮𝘦𝘯𝘵 𝘣𝘺 𝘺𝘰𝘶. 

REady2Scale – Real Estate Investing

100 Episodes Available
Episode 484

How Investors Use Migration Data (Without Getting Misled), ep. 484

6.93 min Dec 8, 2025

Are you using popular migration reports to guide your multifamily investments? You might be relying on the wrong signals. In this episode, Jeannette Friedrich breaks down why the U-Haul data, while eye-catching, can be dangerously misleading if taken at face value. She reveals the common pitfalls in...

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Episode 482

ADA Lawsuits: What Sponsors & Investors Must Know, ep. 482

32.21 min May 8, 2025

Is Your Real Estate Investment at Risk? Understanding ADA Compliance and “Nuisance” Lawsuits
ADA compliance is often an afterthought for real estate investors until a lawsuit strikes. Over the past decade, ADA-related litigation has surged by over 300%, with many cases filed over questionable or...

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Investor Equality or Illusion? Breaking Down the Equal Opportunity for Investors Act of 2025, ep. 482

7.82 min Apr 8, 2025

Is Access to Private Investments About to Change Forever?
A new bill, the Equal Opportunity for All Investors Act of 2025, is making waves in Congress. Its promise? To open the doors of private investments, such as real estate, private equity, and venture capital, to a broader range of Americans by ...

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Episode 481

Inside DFW: What Local Experts Know That You Don’t, ep. 481

31.36 min Sep 4, 2025

What happens when you combine banking discipline, hands-on operations, and deep market knowledge? In this episode of Ready2Scale, Jeannette Friedrich speaks with Brad Andres, a seasoned investor and co-founder of Northbridge Commercial, about the power of focusing on a single metro. Brad has built v...

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Episode 480

How Hard Is It Really to Run an Apartment Complex? ep. 480

7.88 min Sep 4, 2025

When you hear about multifamily real estate investing, the conversation often focuses on returns, tax advantages, and market cycles. But what about the actual operations? What does it really take to manage an apartment complex day in and day out, and why should that matter to investors?
In this epis...

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From Lehman to Lending: Lessons from a Real Estate Insider, ep. 479

51.09 min Sep 4, 2025

Are you overlooking the one thing that could make or break your next real estate investment? Most investors spend hours underwriting deals, but few dive deep into the debt structure, a critical part of the capital stack that can significantly impact returns and risk. In this episode, Jeannette Fried...

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Episode 478

Will Stablecoins Disrupt Real Estate? (GENIUS Act Explained), ep. 478

10.42 min Sep 4, 2025

What if your next real estate distribution arrived not by wire or ACH, but as a digital dollar? That future may be closer than you think. In this episode of REady2Scale, Jeannette Friedrich breaks down the newly passed Genius Act and what it could mean for real estate investors. From stablecoin basi...

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How & Why to Determine Your Investor Profile, ep. 477

7.9 min Sep 4, 2025

Are you feeling overwhelmed or underwhelmed by the investment options in front of you? In this episode of Ready to Scale, Jeannette Friedrich shares a simple framework to help investors cut through the noise and regain clarity. By identifying your investor profile and staying true to it, you can avo...

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Is the Housing Market Really Recovering?, ep. 476

38.77 min Aug 7, 2025

What does today’s housing data tell us about tomorrow’s economy? On this episode of REady2Scale, Jeannette Friedrich sits down with Lance Lambert, CEO of Resi Club and former real estate editor at Fortune Magazine, to unpack the real story behind housing inventory levels, affordability pressures...

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Is Preferred Equity Worth It? Understanding the Upsides and Downsides, ep 475

7.2 min Jul 7, 2025

Is Preferred Equity Worth It? Understanding the Upsides and Downsides
As the market evolves and new deal structures gain traction, more investors are being offered alternative positions in real estate deals. One of the most talked-about today is preferred equity. But how does it actually work, and w...

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