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Simple Tech Talk

Providing relevant conversations on trends and terms in the Mobile App sector. Sponsored by BoardActive.com

Simple Tech Talk

83 Episodes Available
Episode 10

Growing Mobile App User Loyalty & Retention Rates 📈

6.33 min Jun 2, 2020

We discuss the areas that App owners struggle in when it comes to retaining their user’s loyalty. We don’t stop there. We provide solutions here, also. Listen in to expand your knowledge of commonplace issues and how they are solved. Thanks for listening.

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Episode 11

Personalization through Mobile Marketing Push Notification Service: Brand In-Hand (Part One) ⭐️

6.75 min Jun 2, 2020

Imagine a world where brands can drop personalized, location-based messages right onto your smartphone…

That day has arrived. Thanks for listening.

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Episode 12

Personalization through a Mobile Marketing Push Notification Service: Brand In-Hand (Part Two) ⭐️

7.04 min Jun 2, 2020

We discuss how Brand Apps can build personal relationships between business and people.  This is done in 3 unique, yet complimentary components.   When these 3 parts are combined effectively mobile marketing magic comes to life.  Thanks for listening.

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Episode 14

3 Types of Mobile App User Segmentation w/ Big Brand Examples 💬

4.49 min Jun 2, 2020

“It’s about knowing how marketing segmentation is applied across different industries.” We discuss 3 types of marketing segmentation and how they are applied for big brands across the globe.  This Episode is powered by www.BoardActive.com

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Episode 14

The 5 Industry Breakdown of Marketing Segmentation 👧🏻👨🏻👦🏾👨🏼‍🦱🧕🏼👩🏻‍🦰

5.49 min Jun 2, 2020

We highlight 5 top industries that use segmentation to maximize their marketing efforts in reaching their target consumers.  We also elaborate on how they can improve and get to the next level. Thanks for listening.

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Episode 15

Visualmatic: THE Single Source Mobile Marketing Solution for a Mobile App's 3 Largest Problems 🤳🏼

5.83 min Jun 2, 2020

There are 3 critical problems solved by a single source solution software development kit that is available NOW. Listen in and then reach out to www.BoardActive.com to experience the power of personalization for yourself. 

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Getting to know Doug Pittman, Founder & CEO of BoardActive, The Process Behind Creating Visualmatic 🤳🏼

21.2 min Jun 2, 2020

Welcome to the follow up of our conversation with Doug Pittman. In this episode, Doug reveals the challenges he overcame in transitioning to being in the business of being a Mobile App to becoming a Software Company.  We also discuss why “Visualmatic” is THE Single Source Solution for A...

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Episode 10

Mobile Apps $1,000 Contest Winner: Heather Haney 💰

13.9 min Jun 2, 2020

We chat with Heather Haney, winner of BoardActive’s $1,000 “Brands with Apps Contest”, on her submission to the contest. We also discuss her path as a consumer and how BoardActive’s personalization features would impact her spending decisions.

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Episode 18

PART I - GDPR & CCPA Compliancy: Privacy, Preferences, and Permissions w/ Tom Powell, Chief Technology Officer, BoardActive 👨🏻‍💻

17.53 min Jun 2, 2020

We get to know Tom Powell through his extensive technology related background.  From the internet boom of the late 20th Century all the way to 2019.  In addition, we discuss the shifting landscape of Mobile App offerings, privacy and what that interconnection truly means for Mobile App Users in th...

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Episode 18

PART II - GDPR & CCPA Compliancy: Privacy, Preferences, and Permissions w/ Tom Powell, Chief Technology Officer, BoardActive 👨🏻‍💻

19.58 min Jun 2, 2020

Tom elaborates further on the steps BoardActive takes to ensure that privacy and security are job #1.  In addition, Tom gives real life examples of industry use of this software.  

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