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Simple Tech Talk

Providing relevant conversations on trends and terms in the Mobile App sector. Sponsored by BoardActive.com

Simple Tech Talk

83 Episodes Available
Episode 30

Bob Liodice, CEO of the Association of National Advertisers, and Doug Pittman, Founder & CEO of BoardActive, expose strategies and insight for brand marketers prior to annual ANA conference. 🤩🎯

29.38 min Jun 2, 2020

This is a must listen for anyone in the advertising space.  Uncover gems of wisdom about engaging customers, using correct tactics / measurement principles and practices to ignite long-term success. 

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Episode 31

International marketing insight on how mobile and the industry connect 🇺🇸🇦🇺🇶🇦

23.74 min Jun 2, 2020

Doug Pittman, CEO & Founder of BoardActive, speaks with Mohamed Ghalayini, BoardActive International Director of Sales and Channel Partner! Mohamed gives insight into how mobile integration is being utilized in other parts of the world including the Middle East, Europe, Africa and more! A fascin...

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Episode 31

BoardActive Software: "The Market Mover" with Founder & CEO, Doug PIttman and Cole Cummings, Director of Marketing

46.71 min Jun 2, 2020

Join in on a candid conversation about the trials and triumphs of the BoardActive Software journey.  Featuring Founder & CEO, Doug Pittman and Cole Cummings, Director of Marketing.  This is a story of innovation that people will be talking about for centuries to come.  

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Episode 32

🔥The Full Circle Mobile Marketing Service Vision...💰👀

6.22 min Jun 2, 2020

We hear the term “Mobile Marketing” often.  However, understanding that term and how to close that circle are difficult to do.  Listen in for great strategies to complete the Full Circle Mobile Marketing Vision.  

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🤳🏼Part I: Indisputable Reasons Why Mobile Apps Are Superior to Web Apps w/ Thomas Powell, Chief Technology Officer, Thomas Powell

7.56 min Jun 2, 2020

Listen in for key reasons why every brand should have a mobile software application tied to their company, no matter what line of work they are in.  

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📲 Part II: What are Mobile Software Applications (Mobile Apps) Comprised of? 💡 w/ Thomas Powell, Chief Technology Officer, BoardActive Software

12.85 min Jun 2, 2020

In part one of this series, we provided indisputable reasons for every brand to have a mobile app available to engage with their customers.  In part two, we discuss the inner workings of developing mobile software applications for both operating systems.  Follow us on Facebook and Instagram –...

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📲 Part III: What is a Software Development Kit? Why are there SO MANY of them in Mobile Apps? w/ Tom Powell, Chief Technology Officer, BoardActive

12.9 min Jun 2, 2020

In parts one and two of this series, BoardActive Chief Technology Officer, Tom Powell focused on why brands should have a mobile app and what those apps are comprised of.  In part three, we are diving in to what Software Development Kits (SDK) are and why there are so many in mobile apps.  

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💬Part IV: BoardActive Endpoint Implications for Brand Apps & Out-of-Home Companies! w/ Tom Powell, Chief Technology Officer, BoardActive

14.96 min Jun 2, 2020

Recent developments have led to creating a 4th part to this dynamic series with BoardActive Chief Technology Officer, Tom Powell.  A ground-breaking discovery on how brand apps can integrate with BoardActive Software without installing an SDK! How? Listen in to understand endpoints and how those co...

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Reinventing the QSR Coupon: The Birth of the Mobile Coupon

6.13 min Jun 2, 2020

Join us for a relevant conversation on the “Quick Service Restaurant” industry and how they are wasting resources on print campaigns and losing patrons by not utilizing ultra specific segmentation and filtered delivery.   

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Who has the "Golden Goose" for Out-of-Home? BoardActive, that's who! 💰

1.36 min Jun 2, 2020

In November of 2019, Out-of-Home advertising expert, Jack Sullivan, pinpointed the single best solution for increased revenue for OOH now and in the years to come. 

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