⏳ Most people overestimate what they can do in five years…
…and underestimate what they can do in five minutes.
Five minutes can change everything.
Not because time suddenly slows down — but because focus does.
“Clarity doesn’t come from adding. It comes from removing.”
When someone sits down with me for a 5-Minute Fix, what we’re really doing is giving clarity a fighting chance.
We strip away everything that doesn’t belong — the noise, the over-strategy, the 57 versions of what if.
Because sometimes, your next big move is hiding under your own explanation.
⚙️ A Real Example
A SaaS founder came to me recently with a familiar problem: his product was nearly ready, his team was talented, and his pipeline was warm — but nothing was moving.
He was waiting to “launch right.” His team was waiting for his personal brand. And his personal brand was waiting for the launch.
Everyone was holding their breath, waiting for the perfect moment.
Five minutes into our conversation, we found it. It wasn’t the moment itself — it was the shift in mindset:
“Let’s build the brand through the launch, not after it.”
That one reframe unlocked everything. The team moved. The founder found his voice. The “perfect time” turned out to be this week.
That’s the Fix Mindset — creating motion inside the conditions you’ve got.
✳️ Five Minutes Can Shift Five Years
Here’s what happens inside those five minutes:
- You stop defending what you’ve built and start imagining what you’re becoming.
- You stop “working on your business” and start listening to it.
- You remember that you already know what you’re doing — you just needed permission to simplify.
I’ve seen founders unlock entire new directions — in less time than it takes to finish a decent almond latte. (Okay, I take small sips. But still.)
🎬 Example #2
A founder told me this week,
“I’ll start my next chapter once I sell my company.”
That’s a five-year mindset.
Five minutes later, we reframed it:
“You can run the next chapter alongside the current one.”
Same audience. New positioning. Zero downtime.
That’s The Fix Mindset. You don’t wait for perfect conditions. You create motion inside the ones you’ve got.
🧩 How to Start Thinking in Fixes
1️⃣ Stop over-planning. Planning is comfort. Movement is clarity.
2️⃣ Ask the “Why not now?” question. If your answer starts with because I need to… — that’s fear in disguise.
3️⃣ Do one brave, fast thing. Send the email. Update the banner. Record the video. Don’t wait for consensus. Test clarity in the wild.
🌍 The Bigger Picture
Five years of work can hinge on one small decision — the decision to move when you could have hesitated.
That’s The Fix Mindset: short on time, long on truth.
So if you’ve been sitting on a big idea — a rebrand, a book, a shift in direction — maybe give it five minutes.
⚡ Ready for your own Fix?
I’ll bring the focus. You bring the ambition. 👉 Book your 5-Minute Fix here — and let’s turn clarity into momentum.
YES! to selling the truth with audacity and purpose, — Hersh
