We’ve all seen it.
The expert with brilliant insights and game-changing experience… quietly waiting to be discovered.
Meanwhile, others with half the skill (but twice the visibility) seem to effortlessly land the clients, opportunities, and recognition.
What’s the difference?
It’s not just about being a thought leader anymore. It’s about becoming a sought leader.
And nothing moves you from one to the other faster than speaking.
When you stand up and share your message—whether it’s from a physical stage or a virtual one—you’re doing more than giving a talk.
You’re showing people how you think, what you value, and how you solve problems.
In one session, you can:
- Build trust and credibility
- Show your expertise in action
- Attract clients instead of chasing them
And yes, the data backs it up:
🧠 85% of people say they’re more likely to do business with someone after hearing them speak.
— Forbes
🎯 Companies that integrate speaking into their business strategy see 20–30% higher conversion rates compared to other marketing channels.
— Harvard Business Review
🔎 Speakers are 3x more likely to be seen as credible experts than those who rely solely on social media or written content.
— Edelman Trust Barometer
Let’s be honest: marketing online is noisy. It’s hard to stand out in an endless scroll of posts, likes, and algorithms.
But when you speak—you’re remembered.
People see your face, hear your voice, feel your energy, and understand your passion. You don’t just deliver information—you deliver transformation. And when you do it right, you’re not selling… you’re inviting people to take the next step with you.
So, if you’re a business owner, coach, consultant, or expert tired of chasing clients and ready to attract them instead, here’s the mindset shift:
Don’t just share your expertise. 🎤 Speak it.
Don’t just be a thought leader. 🚀 Become a sought leader.
Your next opportunity could be waiting in your next audience.
Dr. Dennis Cummins is a sought-after motivational speaker and expert in sales and leadership communication. He partners with organizations and business owners ready to amplify their influence and dominate their industry. As the creator of the signature Building Your Business from the Stage program, Dennis helps speakers and professionals craft messages that connect and convert—turning every talk into a growth engine for their business.
