Ford Motor Co.’s luxury division on Thursday debuted the Lincoln Model L100 Concept at Pebble Beach Concours d’Elegance in California. And it’d totally badass…
Lincoln debuted the new futuristic product branding scheduled for 2040 at the Pebble Beach Concours d’Elegance. The new Model L100 concept pushes the boundaries of Lincoln’s “Quiet Flight” design to create connected experiences that reimagine the ultimate vehicle sanctuary of tomorrow.
WATCH the video explaining Ford’s plans to dominate the future of transportation design…
At the product launch, Ford’s Executive Chair, Bill Ford, said;
“Lincoln has been one of the most enduring and stylish automotive brands in the world and in many ways, it is perfectly positioned for a second century defined by great design, zero-emissions and technology-led experiences. Lincoln has always been special to me and my family, especially my father and my grandfather. If there is one secret to Lincoln’s longevity, it is the brand’s ability to balance its core values with a desire to innovate and create the future.”
“Concept vehicles allow us to reimagine and illustrate how new experiences can come to life with the help of advanced technologies and allow our designers more creative freedom than ever before,” said Anthony Lo, chief design officer, Ford Motor Company. “With the Model L100, we were able to push the boundaries in ways that evolve our Quiet Flight brand DNA and change the way we think about Lincoln designs of tomorrow.”