C-Suite Network™

Categories
Best Practices Biography and History Culture Entrepreneurship Industries Management Marketing Mergers & Acquisition Negotiations Sales

The Multi-Billion Dollar KFC Franchise Started as a Gas Station Recipe?

The ‘finger-lickin’ good’ chicken has been dominating the American fast food fried  chicken for decades after a man named Harland Sanders mastered his 11 herbs and spices recipe. But not many people these days know, that he did it from inside his gas station during the Great Depression.

It started way back in the 1930s when Colonel Sanders, who went by his name Harland Sanders back then was running a gas station in his home town in Kentucky.

Here’s the full story…

WATCH:

 

From Gas Station to Multi Billion KFC Franchise

Harland was born in 1890 and raised quick on a farm outside Henryville, Indiana. His father died when he was just five years old. The oldest child, Sanders was left to care for his two siblings.

His mother taught him how to cook when he was seven. By 13, Sanders left home to pursue a series of professions including railroad worker and insurance salesman. Neither panned out.

In 1930, he took over a Shell filling station on US Route 25 just outside North Corbin, a small city on the edge of the Appalachian Mountains. It was at this gas station when he converted a storeroom into a small eating area using his own dining table, originally serving home cooked meals like steaks, country ham, and fried chicken to his gas station customers. He called his side hustle, Sander’s Café.

Things were going great until one day when became absolutely obsessed with the thought of mass producing fried chicken. Here’s why…

 

 

 

The Simple Invention That Made KFC Immortal

Sanders was supper dissatisfied with the 35 minutes it took to prepare his chicken in an iron frying pan. Time is money and during the Great Depression, his customers couldn’t didn’t have either to spare.

To make matters more complicated, Harlen refused to deep fry. Although a much faster process, in Sanders’ opinion it produced dry and crusty chicken that was unevenly cooked.

The on the other hand, if he prepared the chicken in advance of an order, there was sometimes waste at the end of the day. Then a new product emerged…

In 1939, the first commercial pressure cookers were released, predominantly designed for steaming vegetables. Sanders bought one and modified it into a pressure fryer, which he then used to prepare chicken. The new method reduced  his production time to be comparable with deep frying, while simultaneously retained the quality of pan-fried chicken. Now he could prepare high volumes of quality fried chicken at scale.

That is, as long as he could get anyone to buy into the his franchise model.

 

 

How Did Harland Sanders Franchise KFC?

In July 1940, Sanders finalized what later became known as his Original Recipe of 11 herbs and spices. Although he never publicly revealed the recipe, he admitted to the use of salt and pepper, and claimed that the ingredients “stand on everybody’s shelf”.

Sanders hit the highways pitching his chicken concept to as many restaurant owners he could meet. Independent restaurant owners would pay four cents on every piece of chicken sold as a franchise fee, in exchange for Sanders’ his recipe and method, and the right to advertise using his name and likeness.

Coined the name “Kentucky Fried Chicken”. Sanders adopted the name because it distinguished his product from the deep-fried “Southern fried chicken” product found in restaurants. Tripling his sales in the first year alone.

That’s when he met Wendy’s future founder Dave Thomas…

The Time Sanders Met the Future Founder of Wendy’s

By 1956, Sanders had six or eight franchisees, including Dave Thomas, who eventually founded the Wendy’s restaurant chain. Thomas developed the rotating red bucket sign, was an early advocate of the take-out concept that Harman had pioneered, and introduced a bookkeeping form that Sanders rolled out across the entire KFC chain. Thomas sold his shares in 1968 for $1 million and became regional manager for all KFC restaurants east of the Mississippi before founding Wendy’s in 1969.

For more on that story, here’s the Wendy KFC connection covered in this story: WATCH: Abandoned by Parents, Kid Vows to Be Successful. Builds $4B Wendy’s Fortune

 

Then, in another random series of cosmic associations, here’s the brief time a serial killer was made a KFC franchise manager at the request of his father in law..

 

The Time When a Serial Killer Became a KFC Manager…

In the 1960s, John Wayne Gacey was made manager of several Iowa KFC franchises where also around this time and would start his murder spree raping, torturing and murdered at least 33 young men and boys. Gacy regularly performed at children’s hospitals and charitable events as “Pogo the Clown” or “Patches the Clown”, personas he had devised.

There’s currently a documentary that covers the story on Netflix called Conversations With a Killer: The John Wayne Gacey Tapes.

It looks absolutely freaking terrifying…

Outside of the documentary, it’s often claimed that Gacy was such a fan of his workplace, he would provide free fried chicken to his colleagues and even insisted on being called the ‘Colonel’.

It would seem his love for the chain continued right up until he was put to death by lethal injection at the age of 52. His last meal request? A bucket of original recipe KFC.

 

The Fast Rise of the KFC Franchise

In 1960 the company had around 200 franchised restaurants; by 1963 this had grown to over 600, making it the largest fast food operation in the United States. At 73 years old, Harland Sanders sold KFC for $2 million in 1964 ($17.5 million in today’s dollars).

The company went through multiple acquisitions over the years to eventually Pepsico than Yum Brands who still owns and operates the franchise today. Yum Brands operates KFC, Pizza Hut, Taco Bell and The Habit Burger Grill.

Today KFC is pulling in $2.793 billion in revenue with 22,621 locations across 150 countries. And it all started in a gas station in Kentucky…

For more information visit tylerhayzlett.com

Categories
Best Practices Biography and History Culture Entrepreneurship Industries Investing Management Marketing Personal Development Sales

WATCH: The Decline of Pizza Hut. What Happened?

Pizza Hut was a national pizza chain before there were national pizza chains. They were at one time, the largest pizza franchise in the world.

After 40 years of being America’s dominant pizza brand, Pizza Hut officially lost the lead to Dominos in 2018. In 2019 Pizza Hut announced it was shutting down 500 of their 7,500 locations.

In July 2020 their largest US franchisee, MPC International, filed for bankruptcy. This franchise alone was responsible for 20% of Pizza Hut’s operations.

The entire history of the rise and fall of Pizza Hut is documented in this video of Company Man:

 

WATCH:

 

Sad, but true. According to Restaurant Business, Pizza Hut’s overall year-over-year sales fell 2.2% in 2020. Meanwhile, its biggest competitors, Domino’s and Papa John’s, had net gains of 17.6% and 15.9%, respectively.

Pizza Hut’s declining sales were due in large part to the pandemic, which closed hundreds of locations across the country. The chain’s largest franchisee also declared bankruptcy, which caused the company to lock the doors, shutter 300 locations, and offer up another 927 locations for sale.

Pizza Hut was once known as a fast-casual dine-in pizza place with white and red checkerboard tablecloths. Fast-forward to 2021, and consumers don’t want dine-in pizza, they want to take it home…

 

For more information visit tylerhayzlett.com

Categories
Best Practices Entrepreneurship Management Marketing Negotiations Sales Skills Women In Business

“What Is Your Comfort Level And Why It Matters” – Negotiation Insight

 

What Is Your Comfort Level And Why It Matters

He had a stomach swirling feeling. It was an internal alarm indicating that he was out of his comfort zone. At that point, he didn’t feel overly exasperated. Nevertheless, he knew he had to control his level of discomfort. He knew such feelings matters to one’s emotional wellbeing.

Are you aware of when your state of comfort is challenged – when your levels of uneasiness begin to alter your perspective and behavior? You should – those are the points at which you might begin to engage in negative behavior. And that’s why it matters.

The following are thoughts to consider to improve your comfort level and enhance your mental wellbeing. You’ll also uncover insights about your thought process. That will allow you to discover more about what matters to you and why.

 

Importance of Comfort:

Comfort, it’s something you constantly seek but don’t think a lot about until you become uncomfortable. You should note it more frequently. Because when it’s altered, your stability and wellbeing can become mired in self-emotional conflict. That can make you feel awkward in some environments. Not only should you know your level and degree of comfort, but you should also know what triggers it to go up or down. That insight allows you to gain greater control of yourself and the environments you’re in.

Going forward, note your emotional change based on your environments. Seek to understand why you feel more comfortable in some situations versus others. Before entering those that might cause you to experience discomfort, think about how you might obtain greater control of yourself and the environment. Look for common variables that you can use to become emboldened to assist in your assessment. By doing that, you’ll become empowered and gain an insightful introspection about yourself. [eut_single_image image_type=”image-link” image_mode=”medium” image=”32023″ link=”url:https%3A%2F%2Fc-suitenetwork.com%2Fbecome-c-suite-network-executive-membership%2Fpricing-options%2F|||”]

Past Occurrences:

In considering your state of comfort, consider your current state of mind. Ask yourself why you have such feelings – what caused them – and what you might be associating from past occurrences that may be shadowing your perception. If you’re conflating past occurrences, especially if they’re negative, realize that you might be placing too much emphasis on the past. Separate the occurrence. Assess whether it causes the degree of angst as before the separation. You will have begun to control past triggers that might negatively sway your perspective. Doing that should allow you to become more at ease.

 

Controlling Your Mind Controls The Environment:

Before entering an environment, you have expectations about what might occur – how you might feel and what you might do. If it’s a new environment, you might experience a higher degree of angst than those that you’re more familiar with. Regardless of your emotional state, reassure yourself that more than likely you’ll live through the situation that you’ll find yourself in. Thus, there’s nothing worse than death that’ll occur to you.

Anything other than that is okay. So, assuage your mind – focus on the fact that you’ll learn something from being in that surrounding. By thinking like that, you’ll relieve the pressure from overthinking what might occur and how you’ll fair. That should allow you to mentally perceive yourself as flowing freer in the environment. You’re going to be a rock star … and everything will be right with the world.

 

What does this have to do with negotiations?

The negotiation process is about comfort and discomfort. When a negotiator feels comfortable about an offer or concession, he’s more likely to continue upon the same path. Conversely, one can use pain and discomfort as a tool to motivate the opposing negotiator to alter the path he’s on. Thus, the tool of comfort and how it’s used during a negotiation is something that you should give with great consideration. If you overlook it, you overlook an ally that you can use to advantage your negotiation position. Smart negotiators don’t waste this tool. Are you a smart negotiator?

 

Remember, you’re always negotiating!

 

 

Listen to Greg’s podcast at https://anchor.fm/themasternegotiator

 

After reading this article, what are you thinking? I’d really like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive Greg’s free “Negotiation Tip of the Week” and the “Sunday Negotiation Insight” click here https://www.themasternegotiator.com/greg-williams/

 

#Negotiate #Emotion #Comfort #Level #Matters #Business #Progress #SmallBusiness #Negotiation #NegotiatingWithABully #Power #Perception #emotionalcontrol #relationships#HowToNegotiateBetter #CSuite #TheMasterNegotiator #ControlEmotions

 

“Comfort, something we all seek but don’t appreciate until it’s gone.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)

 

[eut_single_image image_type=”image-link” image_mode=”medium” image=”32020″ link=”url:https%3A%2F%2Fc-suitenetwork.com%2Fbecome-c-suite-network-executive-membership%2Fpricing-options%2F|||”]

Categories
Human Resources Marketing Negotiations Sales Skills Women In Business

“Stop Bully Fear How To Fight Back And Easily Increase Negotiation Skills” – Negotiation Tip of the Week

“A bully’s power exists to the degree you grant it.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)    Click here to get the book!

 


“Stop Bully Fear – How To Fight Back And Easily Increase Negotiation Skills”

 

People don’t realize they’re always negotiating, even more so against a bully.

World leaders gently gnaw at their bottom lip as the world wrenches in turmoil created by the bully. They are waiting to see what the bully does next. They pause in hesitation because they are unsure which negotiation skills and tactics to use. One courageous leader stands alone, shouting, fight the bully.

But since he has little and limited power on the world stage, his cry for assistance to fight the bully forcefully is met with an insufficient response. Even though the bully has shown through actions that he cannot be appeased or trusted, those in power act with restrained power. No one seems to know how to negotiate with the bully.

So, how might you better negotiate with a bully to fight back his aggressive nature? That is what this article will help you discover. And in so doing, you will increase your negotiation skills.

Click here to discover more!

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

“Stop Bully Fear – How To Fight Back And Easily Increase Negotiation Skills”

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page

 

Categories
Best Practices Entrepreneurship Human Resources Management Negotiations Sales Women In Business

“Use Good Stories How To With More Emotion To Win Negotiations” – Negotiation Tip of the Week

“Good stories evoke emotions. And controlling emotions helps win negotiations.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)         Click here to get the book!

 

“Use Good Stories How To With More Emotion To Win Negotiations”

 

People don’t realize they’re always negotiating.

Whenever negotiators negotiate, they want to win the negotiation. And one way to accomplish a winning negotiation is with stories. But not just any story – one needs good stories.

As you tell your stories, you must use them strategically during negotiations. Plus, they have to be viable; they need to tug on your counterpart’s emotions.

The following insights will allow you to improve your negotiation efforts by using stories. It will also enhance your capabilities to improve your storytelling abilities.

 

Click here to continue!

Use Good Stories How To With More Emotion To Win Negotiations

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

 

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page

 

 

 

Categories
Best Practices Entrepreneurship Human Resources Management Negotiations Sales Women In Business

“Use Good Stories How To With More Emotion To Win Negotiations” – Negotiation Tip of the Week

“Good stories evoke emotions. And controlling emotions helps win negotiations.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)         Click here to get the book!

 

“Use Good Stories How To With More Emotion To Win Negotiations”

 

People don’t realize they’re always negotiating.

Whenever negotiators negotiate, they want to win the negotiation. And one way to accomplish a winning negotiation is with stories. But not just any story – one needs good stories.

As you tell your stories, you must use them strategically during negotiations. Plus, they have to be viable; they need to tug on your counterpart’s emotions.

The following insights will allow you to improve your negotiation efforts by using stories. It will also enhance your capabilities to improve your storytelling abilities.

 

Click here to continue!

Use Good Stories How To With More Emotion To Win Negotiations

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

 

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page

 

 

 

Categories
Best Practices Entrepreneurship Human Resources Management Negotiations Sales Skills Women In Business

“Powerful Persuasion How To Negotiate Better Using Mind Control” – Negotiation Tip of the Week

You can discover how to become more persuasive in this week’s …

Negotiation Tip of the Week

“Persuasion is the mind’s controller that leads to greater mind control.”  -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)

 

 Mind control, persuasion, negotiate better, Negotiation skills, Body Language, Negotiation Tips, Negotiator, Negotiating, Negotiation strategies, negotiation skills training, reading body language, Greg Williams The Master Negotiator & Body Language Expert, Negotiate, Negotiation, The Master Negotiator, Greg Williams The Master Negotiator, Greg Williams, Harvard Business Review, Body Language Expert, Body Language Secrets,

Click here to get the book!

  

“Powerful Persuasion How To Negotiate Better Using Mind Control”

 

People don’t realize they’re always negotiating.

When you negotiate, what thoughts do you have about mind control? To negotiate better, you must exercise persuasion over your negotiation counterpart. And, if you do not control the opposition’s mind, they will control yours.

The following are a few powerful persuasion techniques you can use to control your mind and that of the other negotiator. Being aware of them, and preparing to exercise control beforehand, allows you to negotiate better, achieving better negotiation outcomes.   

Click here to become more persuasive!

 

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

 

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page

 

 

 

 

Categories
Best Practices Entrepreneurship Human Resources Management Negotiations Sales Skills Women In Business

“Powerful Persuasion How To Negotiate Better Using Mind Control” – Negotiation Tip of the Week

You can discover how to become more persuasive in this week’s …

Negotiation Tip of the Week

“Persuasion is the mind’s controller that leads to greater mind control.”  -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)

 

 Mind control, persuasion, negotiate better, Negotiation skills, Body Language, Negotiation Tips, Negotiator, Negotiating, Negotiation strategies, negotiation skills training, reading body language, Greg Williams The Master Negotiator & Body Language Expert, Negotiate, Negotiation, The Master Negotiator, Greg Williams The Master Negotiator, Greg Williams, Harvard Business Review, Body Language Expert, Body Language Secrets,

Click here to get the book!

  

“Powerful Persuasion How To Negotiate Better Using Mind Control”

 

People don’t realize they’re always negotiating.

When you negotiate, what thoughts do you have about mind control? To negotiate better, you must exercise persuasion over your negotiation counterpart. And, if you do not control the opposition’s mind, they will control yours.

The following are a few powerful persuasion techniques you can use to control your mind and that of the other negotiator. Being aware of them, and preparing to exercise control beforehand, allows you to negotiate better, achieving better negotiation outcomes.   

Click here to become more persuasive!

 

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

 

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page

 

 

 

 

Categories
Entrepreneurship Human Resources Management Negotiations Sales Skills Women In Business

“How To Negotiate More Better Deals Fearless Of Bully Harm” – Negotiation Tip of the Week

“A bully bases his degree of success on your degree of fear.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)    Click here to get the book!

 

“How To Negotiate More Better Deals Fearless Of Bully Harm”

 

People don’t realize they’re always negotiating.

“… well, what’s the worse he can do – change the world order?” “No. But he can change and control our world,” was the reply. “That’s what a bully does – he likes to control you.” That was an exchange between two individuals that found themselves negotiating with a bully. They had just taken a break from the berating their negotiation counterpart had delivered.

When you negotiate with tough negotiators, how do you separate their tactics from those a bully uses? That is an important question to ponder. Because when you negotiate with a bully, it is advisable to utilize different tactics than if you were negotiating with someone that was just a tough negotiator.

What follows is how to assess the degree that a negotiator is a bully. You will also discover strategies you can employ against bullies in your negotiations.

Click here and continue!

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

 

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page

 

 

Categories
Best Practices Entrepreneurship Human Resources Management Negotiations Sales Skills Women In Business

“The Truth About How To Increase Your Negotiation Skills” – Negotiation Tip of the Week

“You will increase your negotiation skills when unfulfilled outcomes no longer comfort you.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet)   Click here to get the book!

 

“The Truth About How To Increase Your Negotiation Skills”

 

People don’t realize they’re always negotiating.

“I never had good negotiation skills. And I know negotiation skills impact one’s life.” So stated a woman with whom I was speaking. “Then why would you not want to become a better negotiator,” was my response. Her retort was, “well, I am not sure where to start.”

The following are a few negotiation tips that you can use to increase your negotiation skills.

Continue to learn how to increase your negotiation skills, which will lead to better outcomes!    https://bit.ly/3r80BTW 

Remember, you’re always negotiating! 

 

Check out this offer to learn more about negotiating better and reading body language!

 

Listen to Greg’s podcasts at https://megaphone.link/CSN6318246585  Once there, double click on the one you would like to hear.

 

After reading this article, what are you thinking? I’d like to know. Reach me at Greg@TheMasterNegotiator.com

 

To receive weekly free 5-minute sneak peeks into the brilliant techniques offered by Greg, click here

https://www.themasternegotiator.com/negotiation-speaker/   and sign up at the bottom of the page