Friday, December 5, 2025
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77 Articles written

Patricia Iyer

Latest Articles

Writing To Get Business

How can you use your writing skills to build your authority, credibility and business? Writing to Get Business shows you how. This podcast will...

Getting to Know Your Ideal Reader

One of best-known methods for writing a book that reaches your ideal audience is to imagine you are writing for one person who represents the audience you want to meet.

Why You Should Write a Book Proposal—Even If You Plan to Self-Publish

Book proposals serve a valuable purpose for authors, agents, and acquisitions editors at publishing houses. The author prepares a detailed summary of the book’s essence, provides a chapter outline and usually one to three sample chapters, describes his or her platform, i.e. authority, reputation, social media presence and other elements, and summarizes his or her marketing plan. Authors often submit a book proposal to agents or editors prior to writing or completion of the book.

Know When To Stop

Is your writing redundant? Are you keeping the attention of your reader? Get tips on how to strengthen and shorten your writing.

If Your Company Uses Instruction Manuals for Its Products, You Must Read This

How are your company's instruction manuals designed? For a human or for a magnifying glass?

Don’t Let Publishing Scammers Rob You

Predators take advantage of would-be authors with false promises of publishing and big profits. Because scammers are always getting exposed, they constantly devise new methods to deceive. You need to know about these new theft attempts.

Write a Business Plan That Will Improve Your Business

Business plans driven by your vision are great on paper and even greater when the team works together to achieve them.

Write With Your Own Voice

You want that reader to feel that you’ve been through what they are experiencing, that you’ve made mistakes, and that you will no doubt continue to make mistakes. You want them to feel that you’re on their side and that you’ve written this book to help them through their rough spots. If you succeed in doing that, you’ll be speaking to them with your voice—loud and clear.

Are You Worried About Having Your Book Manuscript Critiqued?

You think your book manuscript is wonderful—or you think it’s awful. Wherever you fall on the spectrum of confidence in what you’ve written, you need feedback.

Book Design: An Inside Job

Some self-published authors want to do everything, including design. If you’re among them, you need to know as much as you can about this vital area. If you’ve decided to turn design over to a professional, know enough to evaluate the designer’s choices.

 Do You Have to Suffer to Write?

The most constructive thing you can do if you fall into a negative groove about writing your book is to stop. Instead of pushing through in a joyless way, think about what you can learn from a mistake or a damaging critique.

Will You Write a Book in 2021?

You could hardly find a better time to write a book. On every level, 2020 shook the world out of its familiar patterns of operation. Nowhere is this truer than in the area of how we do business.