Hersh Rephun
Hersh Rephun is the image builder of choice for ever-evolving achievers. He has worked with hundreds of corporate and individual clients, from startups to billion-dollar brands, challengers to market leaders, and fledgling filmmakers to Oscar nominees.
As a Holistic Brand Therapist, Hersh takes a 360° view of your life and business, crafting a Personal Brand that opens doors. He delivers impact and influence by honoring one simple principle: Sell the truth with humor and humanity.
Hersh spent a decade as a standup comedian, appearing at The Comedy Store, Comedy Cellar, Funny Bone, and more. He is now a compelling public speaker and hosts the popular podcasts YES, BRAND (featuring the best and brightest indie brands going) and TRUTH TASTES FUNNY (how to keep your sanity in an insane world; inspired by Hersh’s personal development journey).
He’s also a 3 x produced screenwriter (“You haven’t lived until Bruce Campbell has starred in one of your movies!”).
Hersh’s book, SELLING THE TRUTH: A ‘Semoir’ with Insights for Life & Business, draws on his experience and his skill as a humorist. It is now available for preorder.
Latest Articles
Let Tension Talk
On determination, decisions, and the discomfort that means you’re still alive
There’s a battle that wages between determination and action.
Determination feels productive. It lets us...
When the Metrics Go Quiet
There’s a moment when the numbers still move, but you stop believing them.
The dashboards glow. The charts rise and fall. Everything looks “fine.”
But something...
It Can’t Be “Extra” If It’s Actual Size
On audacity, compression, and what happens when truth stops adjusting
When people talk about attitude, they often mean mood.
Positive. Confident. Motivated.
That’s not what I mean.
Sometimes...
Let Attitude Lead
On posture, outcomes, and operating at actual size
I’ve spent most of my career working backward from desired outcomes.
Decide what I want. Figure out how...
The Night CBS News Blinked
Why pulling a 60 Minutes segment wasn’t editorial — it was brand
Let’s be precise.
A fully promoted 60 Minutes investigation examining Venezuelan men deported by...
When Trying Harder Sends the Wrong Signal
Why effort, clarity, and good intentions stop working the way they used to — and what that shift actually means.
There’s a point in experience...
The Familiarity Trap
When everyone knows you — but not for who you are NOW.
Familiarity is flattering — until it isn’t.
You spend years writing, speaking, and building...
🧭 The Fix Mindset: How 5 Minutes Can Change Your 5-Year Plan
⏳ Most people overestimate what they can do in five years…
…and underestimate what they can do in five minutes.
Five minutes can change everything.
Not because...
YES, BRAND with Hersh Rephun
Personal Brand Builder and Strategist Hersh Rephun talks to the brilliant peeps behind the best indie brands going. Diving deep, YES, BRAND also focuses...
The Fix Mindset: How 5 Minutes Can Change Your 5-Year Plan
⏳ Most people overestimate what they can do in five years…
…and underestimate what they can do in five minutes.
Five minutes can change everything.
Not because...
The Visibility Gap After Publishing
Why your book isn’t creating the traction you expected — and the real fix nobody talks about.
Every author has a moment — usually a...
Why I Work with Innovators
If you’ve known me for more than five minutes, you’ve probably noticed something: I have a soft spot for the people who don’t fit...
