Betsy Atkins is often asked “How can I get on a board?” So after 20+ years in the boardroom and multiple roles in public and private companies she is ready to share her secrets. In this book, she teaches you how to build your own personal brand as well as how to keep yourself relevant and growing. Betsy covers the best ways to present your skills and credentials in order to get that board interview as well as detailed information on how to prepare for it. Also included is a collection of articles and learnings from Betsy’s experiences as an operator, board member and advisor to some of America’s largest and most notable public companies.
After reading this book, prospective board members will be energized and motivated to cultivate their own personal brand to gain a board seat and be a better board member and CEO
