“Good stories evoke emotions. And controlling emotions helps win negotiations.” -Greg Williams, The Master Negotiator & Body Language Expert (Click to Tweet) Click here to get the book!
“Use Good Stories How To With More Emotion To Win Negotiations”
People don’t realize they’re always negotiating.
Whenever negotiators negotiate, they want to win the negotiation. And one way to accomplish a winning negotiation is with stories. But not just any story – one needs good stories.
As you tell your stories, you must use them strategically during negotiations. Plus, they have to be viable; they need to tug on your counterpart’s emotions.
The following insights will allow you to improve your negotiation efforts by using stories. It will also enhance your capabilities to improve your storytelling abilities.
Remember, you’re always negotiating!
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