SharkPreneur

Are you ready to elevate your Amazon business and brand?

In this episode of Sharkpreneur, Seth Greene speaks with Norman Farrar, a serial entrepreneur and Amazon expert, who shares powerful strategies for succeeding on Amazon and building a brand that thrives in a competitive market. From utilizing AI tools to enhancing product listings and diversifying sales channels, Norman provides invaluable insights on maximizing efficiency and profitability. With decades of experience, Norman reveals the secrets to building a loyal community and growing your brand beyond Amazon.

Key Takeaways:

→ Why selling on Amazon has become more challenging than ever. 

→ How AI is transforming Amazon listings.

→ Tips for building a strong brand presence on Amazon as a “micro brand.”

→ Key mistakes to avoid when selling on Amazon, including the dangers of low-cost strategies.

→ The role of personal branding and authority in building a sustainable business.  

Norman Farrar is a visionary entrepreneur who provides online marketing and manages eCommerce solutions for brands. He has worked with Fortune 500 companies, including Coca-Cola, Mercedes-Benz, Microsoft, and 20th Century Fox. Since the early 1990s, Norm has focused on helping entrepreneurs improve their operations and unlock their business potential. Currently, he hosts the popular eCommerce podcast Lunch with Norm and co-hosts The Marketing Misfits.

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Are you prepared to sell your business, or are there critical steps you might be missing?

In this episode of Sharkpreneur, Seth Greene speaks with Andy Cagnetta, CEO of Transworld Business Advisors, and takes us behind the scenes of business sales and acquisitions. With over 30 years of experience and a track record of successful transactions, Andy shares invaluable insights into what it takes to successfully sell or buy a business. From preparing your business for sale to navigating the complexities of the market, this conversation provides the knowledge entrepreneurs need to make better decisions for their future.

Key Takeaways:

→ The key systems and financial practices that make your business more valuable.

→ How to avoid common mistakes when preparing your business for sale.

→ Understanding the role of business brokers and how they help entrepreneurs.

→ How to sell your business without getting caught in analysis paralysis.

→ The future of business acquisitions and what buyers are looking for today.

Andy Cagnetta, an IBBA Hall of Fame Inductee and CEO of Transworld Business Advisors, has led the company to global prominence since acquiring it in 1997. After relocating to Florida in 1995, Andy’s exceptional performance helped him take ownership of the business brokerage and franchise organization. Under his leadership, Transworld has grown to over 1,000 brokers and 250+ franchisees worldwide, thanks to a strategic partnership with United Franchise Group in 2010.

A recognized author, speaker, and trainer in business sales, valuation, and negotiations, Andy is also deeply committed to philanthropy. Through his signature event, “Andy’s Family Pasta Dinner,” he has raised over $2.5 million for LifeNet4Families. Dedicated to community, family, and professional success, Andy resides in Hollywood with his wife, Allison, and their two children, Rachel and Lauren.

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What if you could achieve more in your business and personal life by doing less?

In this episode of Sharkpreneur, Seth Greene speaks with Ari Meisel, a renowned productivity expert and the founder of Less Doing, who shares his groundbreaking approach to doing less and accomplishing more. With over 15 years of experience, Ari teaches entrepreneurs how to optimize their time, automate tasks, and scale their businesses without burning out. From overcoming health challenges to transforming his productivity methods, Ari’s insights will empower you to work smarter, not harder.

Key Takeaways:

→ Learn how working fewer hours can make you more productive.

→ Discover the most common productivity mistakes entrepreneurs make.

→ Find out how delegation and automation can revolutionize your workflow.

→ How to identify repetitive tasks and start automating them.

→ The key to keeping a high-performing team without micromanaging.

Ari Meisel is a productivity expert, entrepreneur, and the founder of Less Doing. After overcoming a debilitating battle with Crohn’s disease, Ari reengineered his life, developing innovative systems to optimize, automate, and outsource everything that doesn’t bring joy or growth. He has since taught these principles to thousands of entrepreneurs and major organizations including NASA, Google, the Department of Defense, Tony Robbins, and Daymond John. Ari’s transformative methods have allowed him to run his business in less than 20 minutes a day while devoting his time to being a full-time husband and father of four. Through his work, Ari helps overwhelmed founders reclaim control of their time, energy, and businesses so they can build lives filled with purpose and freedom.

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Discover how Concurrent is empowering RIAs with scalable solutions, autonomy, and strategic investments to drive business growth and enhance client service.

In this episode of Sharkpreneur, Seth Greene talks with Nate Lenz, co-founder and CEO of Concurrent, a platform created to support independent wealth management firms. Nate explains how Concurrent has evolved from a consulting firm to a leading force in the RIA space, managing over $13 billion in assets. He discusses how Concurrent helps RIAs grow by providing crucial back-office support, technology, and even minority equity investments. If you’re an advisor aiming to expand or shift to independence, this episode offers useful insights into how Concurrent’s innovative platform can boost your practice.

Key Takeaways:

→ How Concurrent helps independent advisors gain the benefits of scale without sacrificing autonomy.

→ The role of technology, compliance, and operations in enabling advisors to focus on client relationships.

→ The strategic investment model and how Concurrent is offering minority equity stakes in affiliated RIAs.

→ Insights into the cultural shift in the wealth management space, with more firms leaving traditional models for independence.

→ The challenges and rewards of scaling an RIA platform and attracting top talent in a competitive market.

Nate Lenz is the CEO and Co-Founder of Concurrent, a $7 billion OSJ-turned-RIA recognized as an InvestmentNews Best Place to Work in 2023. With over a decade of experience in the financial industry, Nate has built his career around supporting and empowering independent financial advisors to succeed without relying on traditional big-firm backing. Before launching Concurrent, he was Co-Founder and Managing Partner at I&A Consulting, specializing in mergers, acquisitions, and advisor recruiting. Earlier in his career, Nate served as Vice President of Succession Planning & Acquisitions at Raymond James Financial Services, where he led an in-house consulting team supporting more than 4,000 independent advisors. His experiences have fostered a strong commitment to helping advisors grow their businesses and navigate every stage of the entrepreneurial journey.

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Learn how to grow, protect, and exit your business with expert tax and legal advice.

In this episode of Sharkpreneur, Seth Greene talks with Mark Kohler, America’s #1 Tax & Legal Expert, who shares his journey in building a successful self-directed IRA business, his Main Street Certified Tax Advisor program, and how entrepreneurs can better handle the complexities of taxes and legal strategies. With over 2 million downloads and extensive experience, Mark discusses valuable insights on growing a business, tax planning, and setting yourself up for success.

Key Takeaways:

→ How it’s important to wait for your business to mature before drawing income.

→ Why hiring the right people and building a strong team will help you scale your business.

→ Why business owners and tax professionals need to think outside the box.

→ How tax and legal strategies are intertwined and why entrepreneurs should not overlook them.

→ How upcoming changes in legislation might affect small businesses.

Mark J. Kohler isn’t just another CPA—he’s a wealth-building, tax-slashing, business-scaling expert who has been helping American entrepreneurs succeed for over 30 years. As Senior Partner at KKOS Lawyers, Co-Founder of Directed IRA (ranked No. 391 on Inc. 5000), a five-time bestselling author, Mark has been a trusted voice for small business owners nationwide. He’s been named Tax Advisor of the Year and has appeared on Fox, Bloomberg, The Wall Street Journal, Yahoo! Finance, NBC, Wharton School of Business, and represented on the global stage at the World Economic Forum in Davos. Mark’s Main Street Business podcast, Tax & Legal 360 events, social media platforms, and Main Street Professional Certification Program help simplify taxes, allowing thousands to keep more money, grow faster, and build lasting wealth.

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Why are we experiencing more pain and suffering in the best times to ever be alive?

In this episode of Sharkpreneur, Kevin Harrington and Seth Greene speak with Eric Edmeades, a renowned health and wellness expert, author, and Founder of WILDFIT, who shares his journey of building WILDFIT —a health program that has transformed the lives of over 100,000 people worldwide. Eric discusses the concept of evolutionary mismatch and how modern lifestyles clash with our ancestral design, leading to health issues like anxiety, addiction, and disease.

Key Takeaways:

→ The concept of evolutionary mismatch and how it’s causing modern health issues.

→ Why ancestral health wisdom combined with modern solutions can lead to a better lifestyle.

→ The impact of modern food and lifestyle choices on our health and mental wellbeing.

→ Insights into how the food industry has led us astray and how we can correct course.

→ The role of technology in bridging the evolutionary gap for better health.

Eric Edmeades, a globally recognized keynote speaker, prolific entrepreneur, and recognized authority in health, practical psychology, and behavioral transformation, has made significant strides in the health and wellness industry. His revolutionary program, WILDFIT®, has positively transformed the lives of over 100,000 individuals across more than 130 countries, underscoring his innovative and impactful approach to health.

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Are you ready to invest in sectors that are shaping the future, but often overlooked by traditional VCs?

In this episode of Sharkpreneur, Seth Greene speaks with Emily Dinu, founder of Numinous Capital, who shares her journey of building a venture capital firm that focuses on long-term, high-impact investments in overlooked industries such as defense tech, biotech, and energy. With a patient capital approach and an emphasis on visionaries, Emily is driving innovation in sectors with significant growth potential. Join us as she discusses the challenges and opportunities of funding unconventional ventures that can bring about real, lasting change.

Key Takeaways:

→ The importance of non-dilutive funding and pacing capital for long-term growth.

→ Understanding the differences between typical software startups and more complex, scientific ventures.

→ Why it’s crucial to approach investment with a mindset focused on exit, not just growth.

→ The challenge of helping entrepreneurs pitch their vision as a company, not a science project.

→ How becoming a successful entrepreneur requires more than charisma.

Emily Dinu is the Founding Partner of Numinous Capital, an early-stage venture firm that supports founders who address generational challenges with intelligence, boldness, and precision, especially in overlooked markets like the American South and along the coasts. Her career started in operations, where she built companies and tackled issues others had neglected. Today, she invests in companies that create jobs, push the boundaries of possibility, and challenge complacent capital. Numinous’ philosophy is based on strategic advantages and economic renewal. Emily believes the strongest returns come from those underestimated by the market but proven in execution.

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What happens when a simple, innovative idea becomes a $55 million business?

In this episode of Sharkpreneur, Kevin Harrington and Seth Greene speak with Kris Dehnert, the founder of Dugout Mugs, who shares the incredible story of turning a baseball bat into one of the coolest and most successful drinking mugs in the world. From scaling the business by triple digits to leveraging unique customer acquisition strategies, Kris walks us through his journey of success, challenges, and growth. He also reveals how he diversified the product line and the lessons learned along the way, building a brand that is now a household name in the sports industry.

Key Takeaways:

→ The importance of focusing on the right metrics, like customer experience.

→ Creative strategies for gaining customers through email and text messaging.

→ The role of feedback and customer insight in shaping product offerings and business direction.

→ How to build a brand with strong customer service and high engagement.

→ Why creating a lifestyle business gives entrepreneurs freedom to travel and enjoy life.

Kris Dehnert is the CEO and owner of Dugout Mugs®, a company that makes unique, MLB-licensed products for baseball fans. He is also the founder of Dehnert Media Group and a seasoned entrepreneur with over 15 years of experience in various industries, including real estate, apparel, hard goods, and affiliate marketing. With a focus on e-commerce and social media, Kris has generated over $65 million in online sales. At Dehnert Media, he advises businesses on improving their sales, marketing, eCommerce, and social media strategies, emphasizing fun, efficient systems and maximizing time and network value.

Kris also runs Bigg Golf, a venture dedicated to manufacturing innovative golf products. Kris is passionate about finding businesses with potential and helping them thrive with his expertise and vision.

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In a world of constant change, understanding consumer behavior and using innovative tools like AI and neuroscience is essential for staying ahead in marketing.

In this episode of Sharkpreneur, Seth Greene speaks with Alexandra Michelle Gonzalez, founder of Savvy Marketers, who shares her extensive knowledge gained over 30 years in the marketing industry. From her time at Johnson & Johnson to leading a successful marketing firm, Alexandra now focuses on helping businesses navigate uncertainty using AI, neuroscience, and consumer insights. Her company utilizes a proprietary AI model to identify emotions, sentiments, and cultural nuances that influence business decisions, enabling them to deliver greater value.

Key Takeaways:

→ How Savvy Marketers helps clients understand consumer behaviors with AI and neuroscience.

→ Why staying resilient and proactive during uncertain times is critical.

→ How understanding consumer needs and wants drives better communication and marketing strategies.

→ Savvy Marketers provides practical and cost-effective solutions for businesses looking to leverage AI and data for growth.

→ Savvy Marketers use a customer-centric approach that combines research, innovation, and creative problem-solving.

Alexandra Gonzalez is an award-winning entrepreneur, global marketer, and relentless innovator with over 25 years of experience. In 2012, after the birth of her premature identical twins, she founded Savvy Marketers to create a marketing firm that transforms businesses, brands, and teams, unlocking breakthrough growth in their markets. As the leader of Savvy Marketers, Alexandra provides strategic guidance to top executives on areas such as strategic planning, category expansion, new product innovation, and operational excellence. She has driven growth and innovation across industries including private equity, healthcare, and food. Alexandra holds an MBA from Harvard’s Executive Business Program and a certification in design thinking from Stanford University. Outside of work, she is actively involved in charitable and civic boards, including the March of Dimes, and is a passionate advocate for premature babies and women’s health.

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Looking to scale your business while staying ahead of the competition? Discover how one entrepreneur turned a simple idea into a rapidly growing global business with smart strategies and innovations.

In this episode of Sharkpreneur, Seth Greene speaks with Arno Vis, founder of OpenProvider, who has built a global business specializing in wholesale domain registrations. With a team of over 100 members across 26 countries, Arno shares how he grew his business by offering unique membership pricing and focusing on automation and AI. He discusses his entrepreneurial journey, the power of forecasting, and how emphasizing team culture and innovation has led to OpenProvider’s success.

Key Takeaways:

→ The role of forecasting in business strategy and cash flow management.

→ How AI and automation can streamline operations and improve efficiency.

→ How cultural diversity in a remote team can impact business growth.

→ How learning from failure can help shape business success.

→ The importance of understanding customer needs in a competitive market.

Arno Vis has over 30 years of experience in building successful businesses, including Hosting Concepts, Openprovider, and Procys. Born and raised in the Netherlands, he currently resides in Barcelona, Spain.

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