Sunday, November 16, 2025
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Starting Ugly: 230 Brutally Honest Truths About Bootstrapping Your Online Business

Perfection is overrated. Progress pays the bills.

If you’ve ever dreamed of starting an online business but felt stuck in perfectionism, overwhelm, or fear of failure—this book is your permission slip to finally begin. Starting Ugly is a raw, unfiltered collection of entrepreneurship lessons, startup strategies, and online business tips that prove success comes from action, not endless planning.

Inside, you’ll discover:

  • 230 no-fluff truths about launching and growing your online business
  • Why done is better than perfect when it comes to digital marketing and product launches
  • The biggest myths about startup ideas that keep new entrepreneurs broke and stuck
  • How to overcome impostor syndrome, burnout, and self-doubt so you can keep going when it gets messy
  • The real secrets of marketing and sales that attract paying clients without hype or hustle
  • Mindset shifts every solopreneur, small business owner, and online coach needs to succeed long-term

Written by a collective of coaches, creators, and entrepreneurs who’ve actually been in the trenches, this book gives you practical business advice, motivational stories, and proven strategies for building momentum—even when your website isn’t perfect, your offer isn’t finished, or you feel completely unqualified.

Whether you’re starting a side hustle, launching a coaching business, or trying to grow a digital product, Starting Ugly will help you:

✔ Validate your ideas without wasting money
✔ Take action even when you don’t feel “ready”
✔ Build an online business that actually makes money
✔ Stay motivated through the failures, pivots, and unexpected challenges

If you’re tired of waiting for the “right time,” this book is proof you don’t need a flawless plan to create real results. You just need to start.

Read this if you’re ready to stop polishing, start publishing, and finally launch the online business you’ve been talking about.

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