What Consumers Really Want From Brands TodayWhat Consumers Really Want From Brands Today https://c-suitenetwork.com/wp-content/uploads/2020/08/20200805-scottfinlow-thm-1024x576.jpg 1024 576 C-Suite Network https://c-suitenetwork.com/wp-content/uploads/2020/08/20200805-scottfinlow-thm-1024x576.jpg
Almost half of the internet users, 47 percent, reported they stopped using products and services that didn’t align with their personal values. Brands have always fulfilled the needs of their customers and aspired to connect with them in meaningful ways.
Having a great product only gets you so far, how are brands creating meaningful connections with consumers? How are brands stepping up to meet their customers’ demands? With the U.S. sustainability market is projected to reach $150 billion in sales by 2021, now is the time to capitalize to create meaningful change through continued innovation.
Scott Finlow Global CMO, PepsiCo Foodservices
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