When the world went insane early in March, thought leader and multiple author, Joseph Jaffe started CoronaTV with a simple goal: to help people. People stuck at home or just stuck in general. Every weekday he broadcasts live and to date has interviewed over 125 people including the likes of C-Suite leaders including Jeffrey Hayzlett, Marc Pritchard and ex-LVMH Chairman Pauline Brown. In addition, he has had guests including Peter Shankman, Jay Baer, Mark Schaefer, Joe Delagrave (bronze medal Paralympian), Shaun Tomson (one of the world’s top surfers of all time), Adam Klein (Survivor winner), Mark Bomback (creator of AppleTV+’s Defending Jacob), Rob Cantrell (Last Comic Standing finalist), Cindy Gallop, NBA legend Jamal Mashburn, author James Rollins and many more. There is also a jewel in the after show on Zoom, which starts immediately after the show ends and streams live on Facebook.
People have unprecedented access to interact with both host and guest. Jaffe tackles big, important issues that resonate incredibly strongly across the C-Suite: adversity, resilience, the power of the pivot, empathy and the list goes on. There’s also an expanded focus on motivation, mental health and wellness, self-help, entrepreneurship and more. In other words, not just about business and marketing. This is CoronaTV: a show about hope, positivity, optimism and if there's time left over, business and marketing!
Good writing is a business advantage with George Tannenbaum
And when you’re a master of words like George Tannenbaum, it is a skill that is timeless and in fact, ageless.
George is Chief George Officer of GeorgeCo., where he runs the world’s largest one-person agency, but before that he was the former copy chief and ECD on IBM at Ogilvy. And here’s the bridge between the jump from corporate exec to solo entrepreneur:
I was kicked out of Ogilvy at the age of 62 in January, 2020. But really I didn’t leave Ogilvy. Ogilvy left me.
Today on CoronaTV, we discussed this transition, the state of advertising, talent and whatever the hell George wanted to talk about.