Five Ways to Disrupt Your Competition with Customer Service
Go to https://www.TheCustomerFocus.com or call 314-692-2200 to learn more about Shep Hyken or to learn about customer service training.
The concept of disruption is interesting. If you ask most business people to name a company that is known for being a disrupter, you’ll hear answers like Amazon, Uber and Walmart.
Walmart disrupted local businesses when they came into a community. Uber disrupted the taxi-cab industry. And, Amazon started out disrupting bookstores and eventually moved on to disrupting the entire retail world.
While the companies just mentioned are household names, you don’t have to be a big company to disrupt. You can be a tiny company. Disruption is not about disrupting an industry. It’s about disrupting your competition. Doing something that is so noticeable that it pulls customers to you. So, here are five ways you can compete – and disrupt – your competition:
- Stop comparing yourself to your competitors – This is a big one. Start comparing yourself to the best customer service companies you do business with. Today’s customers know what great customer service looks like. The companies and individuals who deliver amazing service set the benchmark for everyone.
- Be amazing on social media – Social media is meant to be social. And, when it comes to customer service, it’s not just about responding to complaints. It’s an extension of your marketing and allows you to connect with your “community. It’s an extension of your marketing. Be appropriately bold and visible.
- Respond quickly to every customer inquiry or comment – A quick response time can make a customer say, “Wow!” It shows you care, that you’re paying attention and that you want to do business. A quick response time creates confidence, which is one of the keys to creating customer loyalty.
- Embrace technology – There are some awesome technologies out there that allow you to better connect with your customers and provide them a better customer experience. Something as simple as a good CRM (Customer Relationship Management) program can help you keep track of your customers, what they have bought in the past and any issues they have had. Chatbots, when used properly can give your customers quick answers to their most common questions. There are many new technologies coming down the pike, but keep in mind the technology needs to make your customers’ lives better – not just yours.
- Be Convenient – We’ll wrap up this list with a powerful concept that may be the biggest disruption strategy today. The concept of convenience is the new wave of customer service. There are many ways to be convenient for your customer. Call your customer. Don’t make them call you. Go to your customer. Don’t make them come to you. Have business hours that are focused on your customers’ schedules, not just yours. Make doing business with you easy. All things being equal, the company that is more convenient to do business with, wins.
Shep Hyken is a customer service & experience expert, award-winning keynote speaker and New York Times bestselling business author. For information go to https://www.hyken.com. For information on The Customer Focus™ customer service training programs go to https://www.thecustomerfocus.com.
Facebook: http://www.facebook.com/ShepHykenSpeaker
LinkedIn: http://www.linkedin.com/in/ShepHyken
Google+: http://www.gplus.to/ShepHyken
Twitter: http://www.twitter.com/Hyken
314-692-2200
ShepTV is another Shepard Presentation (http://www.ShepTV.com)
(Copyright © MMXVIII, Shep Hyken)
Season 1 Episodes
Companies’ Responses to COVID Provide Insights into Handling a Crisis
One of my viewers asked me the following question: What is your...
Customer Service Versus Customer Experience … What’s the Difference?
It is one of the most common questions I’m asked in interviews:...
There Is No Excuse to Not Respond to a Customer
Let me put it to you in the simplest terms possible. When...
Six Ways to Handle Angry Customers
Everybody has angry customers. Some customers are angry because they have a...
How to Compete with Amazon
Amazon has changed the way customers think. It has pushed customer service...
The Unexpected Stands Out – Especially if It’s Bad
In the customer service world, people have an expectation. They want to...
How to Get Your Customers to Say, “I’ll Be Back!”
Many companies think they have to compare themselves to their competition. They...
Avoid Customer Confusion
Today’s customers are smarter than ever. The online world has given customers...
The Most Important Measurement in Business
This is the first of several lessons I’ll be sharing from my newest book, I’ll...
Reducing Friction Makes You Money
Reducing friction is all about creating an easier experience for the customer....
How to Handle Lost Luggage: A Lesson From the Airlines
It’s been almost a year since my last business trip due to...
The Problem Isn’t the Employee, It’s the System
Here’s a true story shared by a friend of mine in the...
How to Deal With Negative Customer Service Interactions
I was recently asked what three traits I think are most important...
Small Improvements in Customer Service Create Big Wins
Small successes add up. You don’t need, to put it in baseball...
Customer Service Lessons From the Best Unknown Companies
I’m often asked what the best way to disrupt the competition is....
The Story Tells the Story
What’s your story? What reasons compel your customers to do business with...
How to Be a Customer Service Hero: The Mike Moment
We’ve all heard the old adage: “It’s better to give than to...
Winner! Winner! Chicken Dinner! The Versatility of Customer Service
This is a crazy idea, but hear me out. When I was...
The New Executive Position: CLO, Customer Love Officer
The word love is not used that often in the corporate or...
Compare Yourself to the Best
Stop comparing yourself to the competition! It’s okay to ask yourself, “What...
Ritualize the Customer Experience
I love hanging around smart people, and my friend Todd Hartley is...
A Recipe for Amazing Customer Service
As we approach Thanksgiving, I can’t stop thinking about turkey and stuffing—and...
How Much Does It Cost to Give Great Customer Service?
I recently wrote an article in Forbes about how to get customers...
When Surprise and Delight Becomes Surprise Without Delight
We’ve all heard this expression. The intention is that we surprise our...
Does it Matter How You Refer to Your Customers?
Let me ask you: What do you call your customers? Do you...
Be Nice – It Doesn’t Cost You Anything
What does it cost to be nice? Some would say, “Nothing.” When...
How to Avoid Roadblocks to Great Customer Service
What gets in the way of creating a great customer service experience...
A Boring Customer Service Experience – That’s What Our Customers Want
You may call me boring, but I want the same thing every...
Would You Fight to Make Your Customers Happy?
First, a little background. I was having a conversation with a colleague...
How to Really WOW Your Customers
I recently talked about taking the extra step to deliver amazing service....
You Can’t Automate Your Customer Relationship
I recently wrote an article for Forbes about how three out of...
How to Calculate Your Customer Retention Rate
Get ready to do a little math. While not my typical lesson,...
The Peace of Mind Call
My friend Stacy Sherman, head of customer experience at Schindler Elevator Corporation,...
There’s Magic in Managing the Details
“Detail is no detail.” I’m not sure where I heard this first....
How to Put Some Fun into Serious Business
The other day I was talking to my friend and fellow customer...
How Do You Really Know If You’re Doing a Good Job?
I could have titled this video “Box of Donuts Research,” but you...
The Boss Can Kill the Customer Service Buzz
Back in my high school and college days I worked at a...
The Problem Didn’t Start When Your Customer Told You About It
Imagine this: The phone rings. A customer service representative answers the phone...
The Employee Experience Starts with the Hiring Process
Every company wants to have good employees. More importantly, they also want...
How to Transform the Customer Experience
Want to engage and connect with your customers more effectively? Then listen...
Customer Service Training is Not What You Think it is
Many companies have a great focus on providing an excellent or, as...
Smile and the World Smiles With You – Unless It’s Fake
One of our faithful viewers sent me a story. He was at...
Four Lessons from The Cult Of The Customer
It’s almost here… the updated and revised edition of The Cult of...
Do You Take Responsibility When Things Go Wrong?
In a recent video, I talked about the concept of giving recognition...
A Dramatic Change Doesn’t Have to be a Traumatic Change
The word dramatic is a great word. When you use it to...
De-evolution of a Business – How to Stay Relevant to Your Customers
Is your business de-evolving? Or do you have growth? If you want...
How Do You Drive Toward Customer Success?
What do golf and customer service have in common? Want to know...
How to Make Your Customer’s Experience Even Better
How can you create a better experience for your customers? Take a...
What You Should Do When a Customer is Wrong & Phrases to Avoid
What do you do when the customer is wrong? If you enjoyed...
What Signals Are You Sending Customers – Customer Experience Training
What signals are you unintentionally sending your customers? If you want to...
Eliminate Friction with Proactive Customer Support
Are you able to solve your customer’s problems proactively? To create more...
How Can You Predict What Customers Want or Need?
Can you effectively predict your customer’s wants and needs? To create more...
How to Create a Friction-Less Convenient Customer Experience
Do you know how to create a friction-less and convenient experience for...
The Concept of Starting Over – A Powerful CX Lesson
Shep Hyken, Customer Service & Experience Expert, discusses the concept of starting...
How to Deal with Angry Customers – Customer Experience Lesson
Have you ever dealt with a customer who was upset over something...
Deliver on the Entire Customer Experience – Learn from 3 Great CX Companies
Do you know how to deliver on the entire customer experience? Take...
Why Do People Put Up with Bad Customer Service?
Have you ever became numb to poor customer service? If you enjoyed...
Brand Promise – Have Incredible CX!
Shep Hyken, Author, Customer Service & Experience Expert, & Speaker discusses the...
Have Your Defined Your Company’s Core Values?
Shep Hyken, Author, Customer Service & Experience Expert, & Speaker discusses core...
A Doctor’s Prescription for Good Customer Service – Create a Win-Wynn
Shep Hyken, Author, Customer Service & Experience Expert, & Speaker shares the...
Always Do Your Best – Customer Service Lesson
Shep Hyken, Customer Service & Experience Expert, discusses why you and your...
swipe to see more
More Shows
The Customer Experience Advantage Podcast
The Customer Experience Advantage Podcast with David Avrin featuring C- Suite Tv How...
The Customer Experience Advantage Podcast with David Avrin featuring C- Suite TV
How do iconic brands and disruptive business leaders approach serving and accommodating...
The GAP – the Get Attitude Podcast
The GAP – the Get Attitude Podcast is hosted by CSUITE Headliner...
Connie Pheiff Show
Former C-Suite Executive, Connie Pheiff, brings you insights from today’s top influencers....
Manufacturing Talk Radio
Manufacturing Talk Radio is a weekly podcast for manufacturers of all sizes...
The C-Suite Comedy-Suite
Need a break from all these high-powered business programs? C-Suite Network has...
The Happy Entrepreneur Show
The Happy Entrepreneur Show #1 Business DEVELOPMENT AND REVENUE FOCUSED LATE NIGHT SHOW IN...
In The Weeds with Jimmy Young
Pro Cannabis Media group is a media production company in the greater...
Sales Leadership with Jim Pancero
Sales leadership with Jim Pancero on C-Suite will help you become a...
Backstage Pass with Jeff Senour
Backstage Pass With Jeff Senour Pilot by day and Rocker by night, this...
“Help My Business!” with Andrew Lock
“Help My Business!” is a free Online TV show that helps entrepreneurs...
The Celebrity Perspective with Ashley Berges
Where intimate and authentic conversations sprout organically, between your favorite celebrities and...
Revolution with Brian Solis
Revolution, hosted by award-winning author, technology analyst, and futurist Brian Solis, connects...
Kit Welchlin’s Most Requested Presentation Topics
Kit’s gift is his ability to transform a passive audience into active...
The McCuistion Program
Talking about things that matter with people who care... The McCuistion Program...
Garrett Sutton on Asset Protection, Corporate Entity Structure and Paying Less in Taxes
Garrett Sutton has worked with small business owners to have the inside...
Today’s Premier Experts
Welcome to Today's Premier Experts on the C-Suite Network, hosted by Global...
Kevin Neff’s Speaking of Success™
Kevin Neff is an award-winning brand creator, video producer and television show...
THE SPOTLIGHT with Roger Maloney
"The Spotlight" hosted by Roger Maloney! This show will shed light on...
Behind The Raine
Raine Magazine presents... Behind the Raine. How does food, fashion, and adventure fit into...
Run Towards The Roar with Jason Forrest
"What does it take to be a successful entrepreneur?" asks C-Suite Executives....
Alan Olsen’s American Dreams
Each week, Alan interviews guests have proven themselves as exceptional entrepreneurs and...
The DEAN’s List with Dean Lindsay
The DEAN's List w/ Dean Lindsay, DeanLindsay.com, is C-SUITE Network TV's UPBEAT...
Mind Your Business with Yitzchok Saftlas
Yitzchok Saftlas is the founder and CEO of Bottom Line Marketing Group,...
Above The Clutter with Pete Krainik
In this a hyper connected era where busy C-Suite business leaders have...
Amazing Business TV with Shep Hyken
On Amazing Business TV on the C-Suite Network, Shep Hyken, professional keynote...
C-Suite with Jeffrey Hayzlett
Journey to the top of corporate America and head inside the boardroom...
swipe to see more