One of my viewers asked me the following question: What is your advice for a company that is struggling during COVID-19?
I know, we’re all tired of hearing about COVID-19 and the pandemic. However, there is light at the end of this very dark tunnel. We are seeing business in most industries returning to pre-pandemic levels. Still, some companies are still struggling. While some industries and companies flourished throughout the last year, many were forced to a level of flexibility that included major changes, just to barely survive and keep their doors open.
With that said, the answer I’m about to give applies not only to the last year and COVID-19, but also any time a business experiences negative national and world events, including economic downturns, terrorism, and yes, even global pandemics.