A Leadership Juggling Act: Managing Sports Teams, Theme Parks, Concert Halls and Hotels All At Once
When COVID-19 hit, every type of business had its own set of concerns, restrictions, and game plans. Brian Bucciarelli had to deal with MULTIPLE priorities simultaneously as the Managing Director of Entertainment & Partner Sales for Hershey Entertainment & Resorts. His responsibilities include the theme park, children’s wildlife park, a 7,000-seat multi-use arena, a 15,000 seat soccer and football stadium, an 8,000-seat outdoor music pavilion, a 2,000-seat INDOOR theatre for Broadway-style shows, AND a 10,000-plus seat arena which is the home ice for the AAA Hershey Bears hockey team -- PLUS responsibilities for sales and partnerships for the Hotel Hershey, which is an official Historical Landmark, the Hershey Lodge, Hershey Country Club, a camping resort, and several restaurants and retail stores within all these properties. How has he managed ALL of these through the pandemic? Listen in and find out.
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