Listen Carefully, Respond Creatively: Jesse Cole, Owner, Savannah Bananas & Author, "Find Your Yellow Tux"
How did the Savannah Bananas, a small minor league baseball team in southern Georgia, find a way to turn a PROFIT in 2020? Every leader in the industry could learn a thing or two from Jesse Cole, one of the most creative and innovative owners in all of sports. You'll discover Jesse's story, his "Five E's" of "Fans First" Moments, his thoughts on what successful sports teams will look like in the post-pandemic future, and ideas on how any organization can innovate no matter how big or small.
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