DateTime Object ( [date] => 2022-05-28 04:51:51.337090 [timezone_type] => 3 [timezone] => UTC )
  • VC 2-018 Chicke Fitzgerald. How My company refocused due to COVID-19

    Chicke Fitzgerald is a seasoned tech executive whose company made a product for the travel space. When Covid-19 hit the world, travel halted, and her company faced an existential challenge. With some creative thinking and a super-supportive board, she put her initial business plan on pause, and figured out how to point a powerful technology at a new set of customers. We explore what that was like, and how to take a step back from working in the business to working ON the business.

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    DateTime Object ( [date] => 2022-05-28 04:51:51.543365 [timezone_type] => 3 [timezone] => UTC )


Customer-perceived value drives all commercial activity, from deciding to click a link, to accepting a requested sales appointment, all the way to the final buying... Read More