Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.
Priscilla and Marti Konstant Limber Up
Join Priscilla and workplace futurist Marti Konstant
as they delve into the vibrant world of Agile! Though traditionally thought of as a methodology for software development, Marti first worked on applying the methods to the marketing process, and eventually to individual career management. The result was her book, Activate Your Agile Career: How Responding to Change Will Inspire Your Life’s Work
. It also led to the foundation of the Agile Careerist Project
In this episode, Priscilla and Marti tackle tricky topics like:
• How to maintain team buy-in
• Individual career growth
• How to move away from siloing and hierarchical job structures
• The importance of ongoing learning
• And more!
Put simply, “If you’ve got more skills and knowledge in part of what is the future of marketing, you’re going to be more in demand and more needed in the future.”
This is the “Duty Now for the Future” that Devo told us about. Check the episode out for more details!
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