But Crack the Customer Code is not just about Adam and Jeannie’s insights; it’s also about learning from business leaders across the spectrum who are creating best-in-class customer experience organizations. Join us as we hear from the Fortune 500 executives, C-Suite leaders, top-shelf experts and innovative entrepreneurs who are changing the face of customer experience today!
Eric Porres, Personalized Video Experience
When personal data is rolled into video, it drives serious engagement your C-Suite will notice. SundaySky CMO Eric Porres joined us to give away the secrets to making that a reality. Eric has amazing insights on how you can bring rich personal data into videos for a more relevant and actionable experience. Recent advances in video technology allow us to create “smart videos,” where data informs the creation of content that drives the individual customer’s next best action. Previously a time-consuming and costly feat C-Suite execs would wrinkle their noses at, this new tech makes it simple with minimal investments.
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