“After tragic stories of young women being harassed and cyber bullied, seeing how the media portrays women, and women being under-represented in media, it’s time to power up the voices and get more women energized through a caring and supportive network of people who know what it takes to achieve success. These women are not afraid to discuss their challenges or even failure along the way,” says Breakenridge.
Creating an Immersive Consumer Experience with Shipsomnia CEO Alessandra Maderni
Alessandra Maderni is the co-founder and CEO of Shipsomnia a music festival cruise. Take a look at the Shipsomnia photo gallery to really get an idea of what that means. She is also a shrewd business woman who launched the floating music festival with $350K in seed money and turned that into $4.4 million in sales with projected sales of $50 million by 2020.
We talk about what Shipsomnia is and how it creates an immersive experience. Alessandra shares her background in marketing and branding. Her positivity and enthusiasm are contagious. We talk about whether passion can be taught and what to look for when building a team. Alessandra also closes with her top advice for launching a large business venture.
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