Best Seller TV’s February programming features authors Chad Burmeister and John Hewitt

Best Seller TV’s February programming features authors Chad Burmeister and John Hewitt 1024 536 C-Suite Network

Best Seller TV, the only show dedicated to covering today’s best-selling business books on C-Suite TV,  is announcing two new episodes this month, featuring Chad Burmeister, author of AI for Sales: How Artificial Intelligence is Changing Sales and John Hewitt, author of iCompete: How My Extraordinary Strategy for Winning Can Be Yours.

Chad Burmeister, author of AI for Sales: How Artificial Intelligence is Changing Sales has dedicated his life to innovating the sales industry and get it to the next level. He is bringing best practices and incorporating the use of AI tools for sales professionals. AI creates many improvements to the sales process that everyone in the industry should be aware of; for example, it can help analyze big data so sales professionals can focus on their best prospects and how to better sell to them.

Burmeister says his goal is to bring technology to market to ensure companies and sales leaders understand how to leverage the technology. He believes how much you sell is how much frequency you do and how good you are at it. He adds that he preaches “revenue equals frequency times competency” to entry-level sales professionals and asks them, “get the ‘f’ up,” – meaning the frequency. With AI automating many human tasks, it’s understandable sales professionals are feeling apprehensive about the technology. In order to stay industry-relevant, Burmeister says, “make sure that your day job isn’t just pushing blast emails” because even with automation, computers will never have enough input to make the right decisions.

John Hewitt, author of iCompete: How My Extraordinary Strategy for Winning Can Be Yours, wrote the book to highlight his five-decade journey in the tax industry and underline the mistakes he made so they can serve as inspiration for others to avoid those same pitfalls. Hewitt says what he loves about taxes is “helping people save money and give them peace of mind,” as there are multiple gray areas of the law and numerous loopholes to help people keep some of their hard-earned money.

Throughout his lengthy career, Hewitt has been driven by two main things: 1) people that believe and support him, and 2) the naysayers that say he can’t do something. His drive to win has been a constant for fifty years and he says the difference between himself and his competitors is that he proactively asks his franchisees how to continue to improve the company and the brand. His competitors preach to franchisees instead of listening to them. He adds, “To be the best at your business, you have to have the best system. To have the best system, you have to be improving.”

All episodes of Best Seller TV air on C-Suite TV and are hosted by TV personality, Taryn Winter Brill.

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