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Inside the FTX Scandal: A Shocking Look at Cryptocurrency’s Dark Side

 

The FTX Scandal Unraveled: How it Impacted the Cryptocurrency World…

Cryptocurrencies have come a long way since the creation of Bitcoin in 2009. Today, there are thousands of cryptocurrencies available, with a total market capitalization of over $2 trillion. However, with the rise of cryptocurrencies, there has also been an increase in scams and scandals. One such scandal that has rocked the cryptocurrency world is the FTX scandal. In this article, we will discuss the FTX scandal, how it impacted the cryptocurrency world, and what lessons can be learned from it.

What is FTX?

FTX is a cryptocurrency exchange that was founded in 2019 by Sam Bankman-Fried and Gary Wang. The exchange quickly gained popularity due to its advanced trading features, such as leverage and futures trading. In addition, FTX was known for its strong focus on user experience and customer support. By the end of 2020, FTX had become one of the largest cryptocurrency exchanges in the world.

 

Who is Sam Bankman Fried?

If you don’t know him, Sam Bankman-Fried is a computer scientist and entrepreneur. He is the founder and CEO of Alameda Research, a cryptocurrency trading firm, and FTX, a cryptocurrency derivatives exchange. He is also the founder of Alameda Charity, which provides grants to projects aimed at improving the cryptocurrency industry. Bankman-Fried is an outspoken advocate for the cryptocurrency industry and is well-known for his involvement in blockchain projects.

The FTX Scandal

In early 2021, the FTX scandal came to light. It was revealed that FTX had been engaging in wash trading, a form of market manipulation. Wash trading is the act of buying and selling the same asset simultaneously to create fake trading volume. This can deceive traders into thinking that there is more liquidity than there actually is, which can cause them to make trades that they wouldn’t have made otherwise.

The FTX scandal was particularly shocking because FTX was one of the most reputable cryptocurrency exchanges at the time. The exchange had built a strong reputation for being trustworthy and transparent, and had even received investments from prominent firms such as Binance and Coinbase.

Impact on the Cryptocurrency World

The FTX scandal had a significant impact on the cryptocurrency world. The news of the scandal caused FTX’s trading volume to plummet, and many traders withdrew their funds from the exchange. In addition, the scandal damaged the reputation of the entire cryptocurrency industry, which was already struggling with a perception problem due to its association with scams and illegal activities.

How Big Was the FTX Scandal?

As 4th largest crypto exchange, at one point FTX was values at an estimated $32B. The Wall Street Journal reports that Sam may have illegally taken about $10 billion in FTX customers’ funds for his trading firm. His company has collapsed and in additional to it’s default on $32b in debt, the FTX scandal caused $800b worth of crypto to leave the crypto market overnight.

Lessons Learned

The FTX scandal serves as a cautionary tale for cryptocurrency exchanges and traders alike. It highlights the importance of transparency and honesty in the cryptocurrency industry. Exchanges must be transparent about their trading practices, and traders must be wary of exchanges that engage in market manipulation.

In addition, the FTX scandal underscores the need for regulation in the cryptocurrency industry. While the industry has largely operated outside of traditional financial regulations, the FTX scandal shows that there is a need for greater oversight to prevent market manipulation and protect investors.

Conclusion

The FTX scandal was a significant event in the cryptocurrency world. It highlighted the importance of transparency, honesty, and regulation in the industry. While the scandal had a negative impact on FTX and the cryptocurrency industry as a whole, it also served as a wake-up call for the industry to address issues related to market manipulation and investor protection.

Here’s the bizarre story here…

WATCH:

https://www.youtube.com/watch?v=20BEJouWBgY

For more information visit tylerhayzlett.com

Categories
Branding Entrepreneurship Growth Marketing Skills Uncategorized

WATCH:  Tips on How to Start And Grow a Personal Brand in 2023

 

Introduction:

In today’s digital age, creating a personal brand is more important than ever. People are no longer just buying products or services; they are buying into the people behind those products or services. This is why having a strong personal brand is crucial to success, whether you are an entrepreneur, executive, or employee.

 

What is a Personal Brand?

A personal brand is the perception that people have of you, based on the image you present to the world. It is how you are perceived by others, including your peers, clients, and competitors. Your personal brand is not just about what you do; it is also about who you are and how you communicate your values and beliefs.

 

Why is a Personal Brand Important?

Having a strong personal brand can help you stand out in a crowded market. It can also help you attract more clients, build trust and credibility, and increase your influence. A strong personal brand can also help you create more opportunities for yourself, whether it is getting a promotion, speaking engagements, or media coverage.

 

How to Build a Personal Brand

Building a personal brand takes time and effort, but the rewards are worth it. Here are some steps you can take to build a strong personal brand:

  1. Define Your Brand

The first step in building a personal brand is to define who you are and what you stand for. This includes identifying your values, strengths, and unique selling points. You should also think about your target audience and what they are looking for.

  1. Develop Your Story

Once you have defined your brand, it is time to develop your story. This is the narrative that you will use to communicate your brand to the world. Your story should be authentic, compelling, and memorable. It should also be tailored to your target audience.

  1. Build Your Online Presence

In today’s digital age, having a strong online presence is crucial to building a personal brand. This includes creating a website, blog, and social media profiles. You should also be active on relevant online communities and forums.

  1. Create Valuable Content

Creating valuable content is a key part of building a personal brand. This includes writing blog posts, creating videos, and sharing your expertise on social media. Your content should be informative, engaging, and relevant to your target audience.

  1. Engage with Your Audience

Engaging with your audience is crucial to building a strong personal brand. This includes responding to comments on your blog or social media posts, participating in online discussions, and attending events and conferences.

 

Conclusion

Building a strong personal brand takes time and effort, but the rewards are worth it. By following the steps outlined in this guide, you can create a personal brand that stands out in a crowded market. Remember to stay true to yourself, be authentic, and communicate your values and beliefs. With persistence and dedication, you can build a personal brand that helps you achieve your goals and creates more opportunities for yourself.

 

WATCH:

https://www.youtube.com/watch?v=1uTY6TaZC2g

For more information visit tylerhayzlett.com

Categories
Growth Marketing Operations Uncategorized

WATCH: The Rise of “Clipping Agencies”

Wait, What are Clipping Agencies?

Clipping agencies are companies that provide services related to media monitoring and clipping.

They offer services such as content curation, press clipping, reputation management, online news tracking, and more. They use a variety of tools and platforms to track news, monitor brand mentions, and compile data into useful reports.

Clipping agencies are often used by businesses and organizations to track their online presence and reputation.

What is leading to the rise of clipping agencies?

The rise of clipping agencies is being driven by the increasing number of online platforms and sources of information.

With the proliferation of social media channels, news outlets, and online forums, it is becoming increasingly difficult for businesses to keep track of all the conversations happening online. Clipping agencies can help businesses monitor and track this data, allowing them to stay up-to-date and react to changes quickly.

Additionally, with the rise of digital marketing, clipping agencies can help businesses measure the success of their campaigns and track customer sentiment.

In a recent episode with Gary Vee, Gary Vaynerchuck talks about the rise of clipping agencies and digital marketing trends for 2023.

WATCH:

For more information visit tylerhayzlett.com

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Growth Leadership Negotiations Networking Personal Development Skills Strategy

The Art of Networking – Bedros Keuilian’s Masterclass Video

Long John Silver’s is the #1 fast food seafood restaurant in the United States.

But, they’ve been struggling for decades. Long John Silver’s has lost over half their franchises since their peak.  Here’s why…

The Real Reason Long John Silver’s is Struggling:

The original premise for the chain sounded good, at least on paper. During a family, vacation, businessman and restaurateur, Jim Patterson had a flash of inspiration:

Bring the sunny seaside fish and chips eating beach experience from the coast, to families nationwide.

When the chain first started, Long John Silver’s made an effort to impart each location with a seafaring theme reminiscent of the company’s vacation-inspired roots.

The company’s heyday was a ten-year period from about 1979 to 1989, during which it grew from a footprint of one thousand units to an all-time high of 1,500 locations.

Watch the full story on this episode of Company Man.

WATCH:

 

Then a String of Devastating Decline in Market share…

The chain has been on a decline since at least 1989 when, in response to mounting debt, it first took its business private. In the three decades since, it’s been handed off from one unhappy owner to another.

They’ve also been plagued with bad marketing (often self-inflicted).

For example, in 2017 they’re marketing team posted a video of a hostage being beheaded with a swordfish in an attempt to “go viral”…

They were forced to issue an apology:

Graphical user interface, text, application Description automatically generated

On top of some marketing flops, probably the biggest failure is their lack of vision against the original mission to bring people into a coastal dinner experience.

 
Long John Silver's

You know that feeling you get when you have a craving for fried cod, but you also  want a root beer float and a chili dog? Apparently, not too many other could relate either…

In addition to loosing half their franchises since their height, they lost 300 locations over the last 5 years alone and another 60 during the 2020 COVID lockdowns.

While millions of Americans enjoy the convenience of fast food, it appears for Long John Silver’s target audience, they preferred the original quality experience and cheap burgers over fish sandwiches.

Categories
Biography and History Branding Case Studies Marketing Operations Strategy

WATCH: The Real Reason the Long John Silver’s Business is Sinking…

Long John Silver’s is the #1 fast food seafood restaurant in the United States.

But, they’ve been struggling for decades. Long John Silver’s has lost over half their franchises since their peak.  Here’s why…

 

 

 

The Real Reason Long John Silver’s is Struggling:

The original premise for the chain sounded good, at least on paper. During a family, vacation, businessman and restaurateur, Jim Patterson had a flash of inspiration:

Bring the sunny seaside fish and chips eating beach experience from the coast, to families nationwide.

When the chain first started, Long John Silver’s made an effort to impart each location with a seafaring theme reminiscent of the company’s vacation-inspired roots.

The company’s heyday was a ten-year period from about 1979 to 1989, during which it grew from a footprint of one thousand units to an all-time high of 1,500 locations.

Watch the full story on this episode of Company Man.

 

WATCH:

 

Then a String of Devastating Decline in Market share…

The chain has been on a decline since at least 1989 when, in response to mounting debt, it first took its business private. In the three decades since, it’s been handed off from one unhappy owner to another.

They’ve also been plagued with bad marketing (often self-inflicted).

For example, in 2017 they’re marketing team posted a video of a hostage being beheaded with a swordfish in an attempt to “go viral”…

 

 

They were forced to issue an apology:

Graphical user interface, text, application Description automatically generated

On top of some marketing flops, probably the biggest failure is their lack of vision against the original mission to bring people into a coastal dinner experience.

 

Long John Silver's

You know that feeling you get when you have a craving for fried cod, but you also  want a root beer float and a chili dog? Apparently, not too many other could relate either…

In addition to loosing half their franchises since their height, they lost 300 locations over the last 5 years alone and another 60 during the 2020 COVID lockdowns.

While millions of Americans enjoy the convenience of fast food, it appears for Long John Silver’s target audience, they preferred the original quality experience and cheap burgers over fish sandwiches.

For more information visit tylerhayzlett.com

Categories
Mergers & Acquisition Personal Development

How Doritos Were Invented From a Disneyland Trash Can

Would you be surprised to know that the invention of Doritos was influenced by a trashcan at Disneyland?
In the early days of Disneyland, a restaurant named Casa de Fritos invented Doritos by repurposing stale tortillas they bought from a local vendor. The chips proved to be so popular they were eventually rolled out nationally by Frito-Lay in 1966.
Today the brands sells $1.48 billion of the chips every year.
Here’s how it all started…

How Doritos We’re Invented in a Trash Can

Casa de Fritos” was, unsurprisingly, all about the Fritos (corn chips). Customers got free chips, and they were incorporated into all of the dishes at the Disneyland restaurant.
All ingredients served at Casa de Fritos, such as the tortillas, chips, meat, beans, and fresh produce, were supplied by a company called Alex Foods, located just a few blocks from Disneyland.
One day, one of the salesmen from Alex Foods, making a delivery to Casa de Fritos, noticed stale tortillas in the garbage and gave the cook a little tip:
fry them and sell them as chips instead of just throwing them away.”
So the cooks gave it a try and while they were at it, through in some seasoning. The result was an enormous success. Their customers couldn’t get enough of them.
Here’s how the company found an innovative way to sell them…

Who the Hell Was the Frito Kid?

Being a theme park restaurant, Casa de Frito, had a theme of their own. The company started selling chips from a “Frito Kid” vending machine. During the 1950s and 1960s, Disneyland guests could insert a nickel into the coin box and the Fritos official mascot, The Frito Kid, would come to life, lick his lips, and call for Klondike the Miner to send a bag of Fritos down the chute.
The stereophonic audio track changed with each purchase, so each customer would hear a different interaction between the Kid and Klondike.


Photo: Spacemountainmike, used under the Creative Commons Attribution 4.0 License.

Casa de Fritos was located next to the Mine Train Through Nature’s Wonderland attraction (which was replaced in 1979 by the runaway mine train rollercoaster Big Thunder Mountain Railroad).
They were a massively successful…
A year later, the new VP of Frito-Lay, Archibald Clark West, dropped by the restaurant without warning and saw hundreds of customers stuffing their faces with the seasoned chips.
So he had an idea to turn the chips into a brand.
West quickly made a deal with Alex Foods to produce them as a separately branded snack. He later branded them as Doritos” (the name is Spanish for “little pieces of gold”).
When Doritos started to get big, production of the chips was moved to a bigger factory in Tulsa. West test-marketed the chips in southern California. They sold out faster than Alex Foods could produce them.
The whole world fell in love with Doritos. West even loved Doritos to his grave (literally). At his funeral, his daughter threw Doritos into the grave after him (as per his request).
Today Doritos is the top ranked tortilla/tostada chip brand in the world.100 million bags of various types of Doritos are consumed daily.

WATCH:

PS>>>Here’s a throwback to the bizarre time when Doritos launch a foot long chip…

For more information visit tylerhayzlett.com

Categories
Branding Capital Entrepreneurship Growth Marketing Personal Development Strategy

Investigating the Highly Profitable Business of Public Speaking

According to Ziprecruiter, as of Aug 5, 2022, the average annual pay for a “Motivational Speaker” in the United States is $68,271 a year. That works out to be approximately $32.82 an hour. Or the equivalent of $1,313/week or $5,689/month.

Want to be a public speaker? Here’s what to expect…

 

How Much Money Can You Really Make Speaking?

While ZipRecruiter is seeing annual salaries as high as $148,000 and as low as $21,500, the majority of Motivational Speaker salaries currently range between $33,500 (25th percentile) to $118,000 (75th percentile) with top earners (90th percentile) making $145,500 annually across the United States.

The average pay range for a Motivational Speaker varies greatly (by as much as $84,500), which suggests there may be many opportunities for advancement and increased pay based on skill level, location and years of experience.

Newbie speakers will talk for free or for travel cost reimbursements. Meanwhile, celebrities and well known industry experts charge up to an profitable six figures per engagement.

But some speakers are making far from the average. Here’s why…

 

The Net Worth of These Motivational Speakers is Insane!

Here’s a look at how much the top motivational speakers are worth…

1. Brian Tracy – $15 million

 

2. Suze Orman – $75 million

 

3. Robert Kiyosaki – $100 million

4. Dave Ramsey – $200 million

 

5. Daymond John – $350 million

 

6. Tony Robbins – $600 million

 

7. Magic Johnson – $620 million

 

Some of the dollar amounts they charge per speech will surprise you. For example

Simon Sinek now charges $100k per speech. Gary Vee does too

Sam Par breaks down the world of public speaking and the surprisingly lucrative amount of loot that can be made via the business model in HubSpot’s episode of The Hustle. Check it out.

 

WATCH:

 

 

For more information visit tylerhayzlett.com

Categories
Economics Entrepreneurship Growth Investing Negotiating Skills Wealth

The Top 10 Times Mark Cuban Called Out the Sleaziest Frauds on Shark Tank

Hearing the phrase “you’re such a con-artist!” coming from the lips of a potential investor during a live pitch is defiantly not a good look (especially when it happens on live TV broadcasting to millions of viewers).

It happened 10 times when Mark Cuban publicly called out scams when he smelled fish oil on ABC’s Shark Tank.

 

 

Sharktank is the place where people’s dreams can become a reality or a total nightmare…

The television program features some of the world’s most successful investors which include: Mark Cuban, Keavin O’leary, Daymond John, Barbara Corcoran, and Lori Greiner.

Since the show debuted in 2009, there have been some pretty memorable pitches. Here’s a video that shows some of the most savage shark tank moments on that were called out at total scams.

Mark Cuban goes head to head with these entrepreneurs, even questioning their ethics. Here’s the 10 times Shark Tank’s Mark Cuban calls out the sleaziest frauds on Shark Tank.

 

So awkward…

 

WATCH:

 

 

 

 

For more information visit tylerhayzlett.com