[Workshop] Building the Message to Engage Your C-Suite Buyer
September 16 @ 1:00 PM - 2:30 PM EDT
How are you approaching the key decision makers in the c-suite? It’s all in the messaging and helping them realize the pain point that you are helping them solve. In fact, 67 percent of influence buyers say they want content that’s 100 percent customized to their specific situations, according to a benchmark report. We all know the market has shifted and there may be large and complex opportunities that comes from that shift.
The biggest question to ask is, “how do I engage them?”
Carajane Moore is the President of Hunt Big Sales and she will provide attendees with the two main tools needed to engage c-suite buyers right now. Carajane will also address what adjustments to make to successfully market yourself in a new buying era to achieve bigger results and even bigger profits.
What you’ll learn:
- Identify the 50 percent plus conversion opportunities early in the game
- Establish the metrics of your most ideal opportunities
- Define the business problem you’re trying to solve for the executive buyer
- Draft the 4 critical messaging components to secure your C-Suite buyer