Business
Many organizations are trying to improve their Customer experience as their Customer measures (NPS etc) plateau, but struggle to know what to do. To address these new problems, new thinking is needed. You need to understand the intuitions that drive your Customer’s Behavior at an emotional, subconscious and psychological level. This new thinking is outlined ...
B2B sales is harder than ever before. Product life-cycles are getting shorter, sales cycles are getting longer, there are more competitors entering the market, and buyers are increasingly educated, doing most of their research online before they even call you. Then, when you finally get the meeting, the buyers only seem interested in finding out ...
Making key connections in your life can launch your business, your sales, even your personal life and send them soaring to unforeseen levels.The connections you make can have a domino effect in spawning so many incredible opportunities to achieve your goals and dreams. Yet, many people are unaware how important and powerful connections can be ...
Get the proven 3-step process to attract more leads, gain more clients and, most importantly, increase revenue. This book will show you how the proper art of selling, done with care and appreciation–leads to greater personal and business fulfillment. No matter what area of business you are in, this will enhance your ability to influence ...
Sales master Mitch Axelrod has boiled down 75,000 hours of selling and business experience into one succinct playbook that shows you to win the sales game in any industry and in any economy. The NEW Game of Selling™ is about serving people and solving problems, rather than focusing on your products and company profits. The ...
Marketing Espionage is essential to understand why your competitors enjoy web success and your own online efforts don’t deliver. Leverage the marketing budgets of your competitors and reverse engineer that data to grow your business FAST and EASY! -SPY On Yourself to Manage Your Online Brand Reputation -SPY On Your Prospects to Create Content that ...
Better leaders, ready now. It’s what successful businesses need to stay viable and what most are unable to achieve. The problem is not the absence of tools, technology, or processes. The problem is a lack of energy. Growing leaders at the speed of business should be exhilarating, and even scary at times. Some organizations have ...
The advance from mass marketing to individualized marketing is about to take a quantum leap to the next big thing — the move to Entangled Marketing™. A new business model for the digital age is the subject of an innovative book titled “Release the Power of Entangled Marketing™” by Stan Rapp, co-founder of the RAPP ...
Life is a presentation. The ability to present one’s ideas quickly and efficiently is a significant resource in today’s business world. Knockout Presentations is the indispensable guide to delivering your message with clarity and confidence. With hundreds of tips to improve your communication style in your personal and professional life, this book contains the valuable information ...