Dirk Beveridge

We are living in disruptive times.  In fact 76% of distributors surveyed believe we are living in an environment we could call the age of disruption. Leaders throughout the industry are challenged by the constant pressures that come at them from all directions. The pressures could be competitive from the marketplace, or come as a result of new government regulations, shifting demographics, the accelerating pace of technology, and more.  Navigating these big shifts to create a sustainable and relevant business has become the new mandate for every leader and every employee in distribution. Innovation is at the core of this new mandate.  Innovative distributors will ensure those on their team relish the challenge – and feel prepared to be a part of change and transformation – that comes with innovation.  They will empower those individuals to think critically about how to improve their companies – and to take action on their ideas.  For innovation to take place, your employees – every one of them – must be prepared, willing, and excited to look at the business as if they have never seen it.  They must understand that the ability to transform for the future resides within them. And, here is the good news… 95% of leaders surveyed feel personally empowered to be a disruptive change agent within their business.  If this is you, INNOVATE! is for you. Throughout this indispensable book, Dirk Beveridge delivers a new voice, a new energy, and a new outlook for distributors.


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Best Seller TV :: Dirk Beveridge, Innovate!

Blog :: The Tyranny of the Urgent

As I researched the $5 trillion distribution industry on the state of innovation, one CEO suggested that, “Less than 10% of distributors are prepared or are preparing for the future.”   The industry as a whole is not focusing on the future to the degree that it needs to. And if you are not focused on the future, you are not innovating.

Why are so few distributors focused on the future despite the disruptive forces bearing down on the industry? The answer is “the tyranny of the urgent.” Of those industry leaders surveyed, 78% feel they get trapped in the tyranny of the urgent and don’t focus enough on creating the company’s future.

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Book Trailer :: Innovate!

About the Author

Of Dirk Beveridge, William Taylor, Co-Founder of Fast Company magazine said: “Every field has its rabble rousers, change agents, thought leaders-people with the wisdom to understand the past, and the creativity to conjure up a new vision for the future. In the field of wholesale distribution, Dirk Beveridge is that thought leader.”

Dirk Beveridge is a leading advocate of change and innovation. As one of the country’s most outstanding speakers, he delivers a new voice, a new energy, and a new outlook.

Dirk’s presentations are unparalleled. He delivers original, proven, and often disruptive thinking. His energy and passion for excellence are infectious and inspires audiences to step from the zone of comfort to unleash the urgency of change. Beveridge is routinely asked to speak on innovation, business strategy, sales, and leadership.

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