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booktag: entrepreneurship

Brian Tait

New Mindset; New Results

Accomplish Greater!

The accomplishments of tomorrow should never be celebrated today.

The time has come to alter your life in a meaningful way. We all desire success. With desire must come intent: Intent to embrace change… Intent to overcome… Intent to achieve our desired success!

New Mindset; New Results contain the guidance necessary to transform your life, to alter your professional and personal life in the quest for betterment! Begin your journey today so that you may aspire to achieve the accomplishments of tomorrow.

How do we make tomorrow’s accomplishments today’s reality?

Life is demanding, often shifting its requirements in the blink of an eye… altering the time constraints previously set… snowballing into feelings of stress and incompetence; thrust into problematic situations without a manual to navigate the complexity of the given circumstance.

How are we to thrive in our environment without the proper tools? A craftsman should never blame his tools. Instead, equip yourself with better tools geared to accomplishing the desired task with renewed efficiency. That is what this book provides. The vital tools to accomplish, to achieve, and to succeed!

How do I start? First things first: purchase this life-altering book. You will not regret it. As a matter of fact, you may look back on this moment years from now as the turning point for your life: the start of a happier and more successful tomorrow.

Remember, in order to initiate your own turning point, you must be able to ask the proper questions. A task that, based on the previous question, needs extensive work. How do I initiate my turning point? Better. It begins with Leadership, providing an example for others through our own behavior, identifying our strengths and shortcomings to inform our decisions. Leadership is a byproduct of exemplary displays in a multitude of areas. Benefit from self-knowledge to separate yourself from others, establishing a pattern of leadership through conviction.

Why a New Mindset?

The ultimate goal is to build a sustainable formula for personal and professional betterment. An equation that unlocks the immense potential of self, harnessing self-drive to overcome various obstacles on our quest to Achieving Goals! Mentality plays a vital role, establishing a positive expression of self to inspire positive outcomes. By altering your mindset, you can attack tasks differently. Perform this mental exercise. The next time you are told to do something make a mental effort to tell yourself you get to accomplish that task, turning it from a chore to a privilege.
Utilizing proven Strategies to expertly navigate the ever-changing landscape of life, establishing personalized high standards to adhere to regardless of the situation… a new set of rules to abide by!
Tangible results are metric by which success is measured. The book provides you with many avenues to your desired result. However, the journey is vital to formulating personal opinions and habits that foster an attitude of success, thereby giving you an entirely new lease on life or a New Mindset.

Makarand Utpat

The world has quickly moved into the digital sphere. Disrupt or Die is the new mantra. Digital realm is engulfing the mankind in every aspect of our lives. As per John Chambers, former Executive Chairman of Cisco systems, “At least 40% of all businesses will die in the next 10 years… if they don’t figure out how to change their entire company to accommodate new technologies.”

Digital marketing is one such technology that you need to get comfortable with in order to accelerate your success and transform your business into 2x or 5x growth machine.

Digital marketing and social media have become an equal opportunity play. Race, gender, demographics, the so-called social stature of holding the big titles and roles, color of your skin, geography are no barriers any more.

In order to ensure your business success, it is vital that you adapt yourself and your business to the new rules. Traditional methods of marketing have taken the passenger seat and digital marketing is now in the driver’s seat. Brands and businesses are trying to improve the ways in which they can reach out their customers through digital marketing across wide range of platforms and variety of channels.

Are you going to be the one that will “survive and thrive”?

Makarand has a ton of experience in both the corporate and entrepreneurship world. Packed with actionable strategies, “How to Kickstart Your Digital Marketing” is a 200+ page filled with tons of information.  This book describes 5-step marketing accelerator plan and teaches you how to promote yourself, create an unstoppable brand, dominate social media, build authority, publish compelling content, get your message heard and generate trust, attract leads and customers, charge more and increase sales without being salesy, even if you’re new social media or are just getting started.

Julie Cottineau

Julie Cottineau is the Author of the Best-selling book “TWIST: How Fresh Perspectives Build Breakthrough Brands” (Panoma Press, 2016). She is the Founder and CEO of BrandTwist, a branding consultancy, and Brand School – the premier branding program for entrepreneurs, nonprofits and small businesses. Her TWIST approach applies best practices from across brand sectors and leverages them for innovative and impactful solutions. Prior to starting her own company, Julie honed her branding chops as the VP of Brand for Richard Branson’s Virgin company and at Interbrand and Grey global.

While at Interbrand, Julie served as the Executive Director of Consumer Branding as well as the Director of Naming and Verbal Identity. Key name creation and naming architecture brand work includes: American Heart Association, Orbitz, Subaru Tribeca, Stoli Elit, Heinz EZ Squirt ketchup, multiple Virgin brands, and Verizon.

She has been an adjunct professor of marketing at both Cornell and Columbia and often speaks about corporate and personal branding in top business media such as Entrepreneur Magazine and CNN. Her own life has been filled with magical TWISTS which have taken her from New York to Paris, and back again. She now lives in the Hudson Valley with her French husband and two wonderful children.

Nancy Lynn

To be young, polished and professional is not simply wearing the right clothes and saying the right words. Polished encompasses a solid grounding in VISA (Vision, Image, Speaking and Acting) – a framework over a decade in the making and used to help thousands of executives increase their performance and enhance their company’s brand. Put the VISA formula to work on your emerging brand and watch your compensation soar.