Lack of sales results and performance gaps are typically addressed with more skills training, more product or service knowledge, and perhaps the latest customer relationship management (CRM) system. While these are important, it is not enough. If it was, we would not see such a wide gap between the top performers and the core. Sixty percent of all sales are made by the top 10% in sales. Evan Sanchez delivers the winning mindsets, insights and solutions he uses to raise performance at some of the most successful companies in the world. The book’s modular format allows readers to grab quick insights to springboard performance. Readers will benefit from the many tools, assessments, and coaching tips for direct application. The winning mindset will provide transformational steps to develop and sustain high levels of confidence and ambition through positive beliefs, attitudes, and behaviors. Evan Sanchez teaches company leaders, sales representatives and even non-sales oriented professionals how to thrive in business as they build the mindset for success in life and in business. Sell like a Champ will soon be a must-read for high-performance individuals and teams and put the smack down on sales chumps!
booktag: best-selling
Sales and marketing teams are told to fill the funnel, increase revenues, and move the needle on market share—then left to their own devices to penetrate their assigned accounts and prospects. It’s a gap in many companies’ go-to-market strategies that is easily filled with “Contact Marketing,” a concept introduced by Stu Heinecke, best-selling author of How to Get a Meeting with Anyone. In the book, Heinecke details twenty categories of Contact Marketing campaign types that have generated response rates as high as 100% and ROI figures in the tens, even hundreds of thousands of percent. Heinecke, a hall of fame-nominated marketer and one of The Wall Street Journal cartoonists, has used his cartoons for years to break through to presidents, prime ministers, celebrities and countless C-level executives and top decision makers. Others have used pigeons, social media, research, swords, personalized videos, contact letters run as full-page ads in The Wall Street Journal, media exposure and so much more. Thousands have reported great leaps in sales productivity from reading How to Get a Meeting with Anyone. Now it’s your turn to join the movement and expand your scale.
This book is a guide to doing business with heart and being authentic and transparent with employees, vendors, prospects, and clients. Follow the process in this book and you can become the leading expert in your niche and have qualified prospects flocking to you. You can also find yourself working a lot less while enjoying the work you do more and making a significant amount of money. This process works and has turbocharged the businesses of others and can do the same for your business.
Answers for Modern Communicators, A Guide to Effective Business Communication, provides professionals with practical answers to important career and communication questions, helping them to communicate successfully in a business setting. PR and Marketing strategist, Deirdre Breakenridge examines the ways in which professionals can make the most of their careers in a fast-changing media landscape, offering advice on how organizations can utilize, adapt and create impact with the latest modes of communication. The easy to follow question-answer format walks readers through the most pressing, confusing and frequently asked questions about successful communication with plenty of advice and examples for a better learning experience. Covering traditional business communication topics like partnerships, media and storytelling, the book also includes material on digital and social media channels as well as a chapter on measuring your communication success.
At Last, a book for sales managers built on real world sales experience. This book offers a fresh, up to date perspective on sales organization fundamentals.
Whether you are a sales manager or an up-and-coming sales rep, this book offers practical advice on sales organization, relational selling and authentic leadership that works.
This book can help you learn how to:
- Creating client and sales organization win-wins
- Properly structure to create an exceptional sales team
- Increase your closing rate while boosting client satisfaction
- Improve sales and build long-term success
- Keep your sales reps motivated and happy
The emergence of digital technologies has democratized branding from the province of marketing professionals to any teenager with an Instagram account. Brands can be institutional or personal, profitable or playful, but the environment they compete in has expanded to the global arena, where change is the only constant.
In Rebranding Branding Darren Taylor, founder of 10-year-old brand agency Taylor & Grace, and Mark Schreiber, an award-winning novelist, tell the story of branding from the British East India Company to Brexit, and argue that branding must no longer be viewed as a discretionary budget item, a stepchild to marketing, but as a lighthouse for all business strategy, an always-on beacon to illuminate your organization’s course.
Imbued with humor, history, and personal insights from the front lines of the branding business, the authors show companies how our global, digital society has made brand strategy crucial to their bottom line, and urge fellow brand strategists to promote branding as more than just a logo.
K. Cates and her husband, Chad, were an ordinary couple who attended church, enjoyed barbeques with friends on the weekends, and unconditionally loved their two children-until thirty seconds changed their lives forever. In her memoir that addresses tough questions about life, loss, and purpose, Cates chronicles her heart-wrenching journey after her son’s tragic death in a car accident as she fought not only for her own survival through the darkness of grief and blame, but also for her marriage and her faith. With candor and a unique perspective, Cates shares a vulnerable glimpse into the moments before, during, and after a tragedy as she was forced to look at life from an entirely different perspective. A fine balance of adversity and optimism, Cates provides encouragement for others to keep searching for the light, even when it seems all is lost. The Golden Thread shares a true story about God’s grace, love, and faith after tragedy rocks one woman’s world and leads her to find herself-and a new purpose-amid the darkest of circumstances.
This collection of essays is both timely and timeless. They cut through the clutter of popular jargon and fads in philanthropy to provide a series of thought-provoking and instructive essays of interest to all who do or are contemplating giving money for charitable purposes. Written over time in response to questions which have come from his students, clients, and colleagues in the grant making field, it addresses real issues, respects individual needs and family legacies, and doesn’t shy away from controversial topics. Marker’s experience has taught him that “it may be hard to say ‘no’ graciously, but it is even harder to say ‘yes’ wisely.” Whether you give $25 or $25 million each year, this collection will help any funder be more thoughtful about when, why and how to say ‘yes’ to the abundant requests we all receive.
Often the decision between a customer choosing you over someone like you is your ability to know exactly what to say, when to say it, and how to make it count. Phil M. Jones has trained more than two million people across five continents and over fifty countries in the lost art of spoken communication. In Exactly What to Say, he delivers the tactics you need to get more of what you want.
My new book is about women who have beaten the odds. Early on, they heard the whispers….the inner-call to leadership. They answered, and continue to answer it, with fierce passion—and the courage, boldness and resilience required to rise to the next level and the next, and the next. They continually polish their talent with a capacity to work really hard, help others succeed, and play the game fair and honest. They never lose sight that their purpose is to be kind, generous, and to dare greatly to make the world a better place. These women are doers and risk takers. They face their fears head-on. When they misstep, they pick themselves up and use the lesson to inform their steps forward. Along the way, they are patient with the ebb and flow of life. Many become devoted wives, partners and mothers while still building careers and influence. They all remain true to their work as leaders in the world, carrying it out with the grace, diplomacy and fortitude it requires. Welcome to the lessons these amazing women teach us