Mitel is showcased on the premiere episode of Mind Your Own Business (MYOB), a digital broadcast business show from on-demand and web-based digital broadcast television network C-Suite TV. MYOB is hosted by Jeffrey Hayzlett, contributing editor and host of The C-Suite with Jeffrey Hayzlett on Bloomberg Television. The episode was shot at the inagural C-Suite Network Conference in Dallas.
On the premiere episode, CEO and president Rich McBee, CMO and chief of staff Martyn Etherington and Joe Vitalone, executive vice president for the Americas, share insights on Mitel’s acquisition of Aastra, and its approach to industry consolidation. The episode also highlights the steps Mitel took to maintain growth and focus in this transitional period, including:
Its strategy for offering customers the best path for moving to cloud communications, and
The philosophy behind its “outside-in” customer-focused culture.
“Mitel has spent the last 12 months expanding the company through mergers and acquisition activity, and we’re thrilled for the opportunity to share with MYOB viewers how we believe we have made it a success,” said Etherington.
McBee and Etherington say companies have two options for growth: new product innovations that open new markets and industry consolidation and acquisitions. Mitel discusses how they are a leader in both.