Mitchell Levy and and Michael Procopio mark their sixth month on air by featuring one of the show’s most popular guests so far, Jeffrey Hayzlett. Hayzlett discusses the C-Suite Network, which he describes as “LinkedIn on steroids.”
Joking about being upset that he is the 26th, rather than the first, #ThoughtLeader to be interviewed on the show, Jeffrey takes comfort knowing that he is in fact Thought Leader Life’s half-year inaugural guest, as pointed out by Mitchell.
Many years ago, Jeffrey introduced the word “activate” to Mitchell who later on made it a ‘buzz’ word in #ThoughtLeadership. In the interview, Jeffrey discusses what activate means and why he thinks an expert or an author should be activated to really be a #ThoughtLeader. It’s not enough that you publish a book or get your thoughts out there; people should buy it, talk about it and move or take action because of it. Quoting his own public relations firm’s adage: “If you’re going to roll with the big dogs, you got to learn to pee in the tall grass” (http://www.tallgrasspr.com), Jeffrey says the key is to activate a thought-provoking conversation among individuals and communities with your content.