Martha O’Gorman C-Suite Network Advisor Since 2016

Chief Marketing Officer, Liberty Tax Service

Marketing & Sales

Martha O’Gorman a founder of Liberty Tax Service, where she serves as Vice President of Marketing and Chief Marketing Officer. Prior to Liberty, Ms. O’Gorman served as Director of Communications for Jackson Hewitt Tax Service.  She has more than 30 years of experience in advertising, marketing and public relations.

Ms. O’Gorman is responsible for developing brand awareness in every major market in the U.S. and Canada. She has created marketing and sales strategies – including Liberty’s iconic Statue of Liberty Wavers – that have increased the Company’s visibility and helped spur growth. Since the Company’s start in 1997, Liberty has expanded to more than 4,000 locations.

Inside Business magazine named Ms. O’Gorman a Women in Business Achievement for her accomplishments in Hampton Roads, Virginia, where she resides.  In 2017, Franchise Update Magazine recognized O’Gorman in their Women in the C-Suite issue, recognizing C-level female executives who lead from behind the scenes.

Ms. O’Gorman is a member of the Franchise Consumer Marketing Conference Advisory Board. She is a Liberty Tax Area Developer and Franchisee in Fort Myers, Florida.