Creating Videos to Support Your Sales Team

by Michael Litt

video

If your sales team isn’t asking for an in-house video producer now, it won’t be long until they do. Video is huge, and studies show that using video as part of the sales cycle drives bigger and better deals. As IDG Knowledge discovered, 95 percent of B2B technology buyers watch tech-related videos, and 78 percent share them with their colleagues.
Not every video your marketing team produces needs to have a sales focus, but there are easy ways to build content that drives sales and converts viewers into buyers.

Read more

Your Life is Exactly the Way You Want it To Be

By Larry Winget

Chances are you go to work, come home, eat a little unhealthy food, watch four or five hours of television, go to bed, don’t sleep well and then get up tomorrow to do it all over again. You spend more than you make, exercise less than you should and complain that there just isn’t enough time to get it all done. And you wonder why your life is the way it is.

Your life is the way it is because that’s exactly how you want it to be!

Read more

The C-Suite Network Launches as an Exclusive Network For C-Suite Members

C-Suite Holdings LLC today announces the launch of the C-Suite Network, a powerful alliance exclusively reserved for C-Suite members. The network is designed to enhance each member’s profitability for greater success through unique networking opportunities, educational and C-Suite Academy online learning experiences, customized content and conferences.

C-Suite Holdings LLC today announced the launch of the C-Suite Network, a powerful alliance exclusively reserved for C-Suite members. The network is designed to enhance each member’s profitability for greater success through unique networking opportunities, educational and C-Suite Academy online learning experiences, customized content and conferences.

“In a highly fragmented market of organizations and groups, the C-Suite Network is focused on becoming the ‘go to’ place for insights, advice, education and services for all leaders in the C-Suite,” said Jeffrey Hayzlett, Co-Founder of the C-Suite Network and Bloomberg TV Host.

The C-Suite Network created an Advisory Board composed of distinguished industry leaders from diverse disciplines whose mission is to provide strategic guidance, inspire action and drive the network’s success.

Read the full press release at MarketWired

Turn Your Employees’ Expertise into Thought Leadership

by Mitchell Levy

Thinker

What Is Thought Leadership and Why Is It Vital to Your Survival?

We all know what an expert is — it’s someone who has expertise in a space. A thought leader is the key go-to person in the space (field, industry, niche, etc.); the person you think about as the expert. Let’s say your firm is selling accounting systems to doctors’ offices. You’re going to have at least one person who sells to the entire country, but what you should really have is a thought leader — not just for accounting systems in doctors’ offices, but in various territories. The territorial piece is the salespeople, those who are touching key clients and key geographies. They should be thought leaders in their spaces.

Read more